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Marketing News & Media

Nathan's Famous branded-product program on a roll

August 8, 2013

Nathan's Famous Inc. today reported results for the first quarter of its 2014 fiscal year that ended June 30.

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McDonald's U.S. July sales lifted by breakfast, Monopoly

August 8, 2013

McDonald's Corporation today announced that global comparable sales increased 0.7 percent in July, led by a 1.6 percent increase in U.S. stores.

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TCBY partners with Silk to debut dairy-free fro-yo

August 8, 2013

TCBY and Silk have partnered to create the Silk Chocolate Almond frozen yogurt flavor. According to the companies, this is the first ever national, dairy-free…

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Doc Popcorn introduces pizza flavor

August 8, 2013

Doc Popcorn is popping a new limited batch flavor — Poppin' Pizza. The new option is natural, gluten-free and made with GMO-free, whole grain kernels, real…

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Plink forecasts $100M in online-to-offline sales in next year

August 8, 2013

Plink, an online-to-offline rewards program, announced it is on pace to motivate $100 million in offline sales throughout the next 12 months for national…

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Yum! Brands takes the lead on state legislators' fight against hunger

August 7, 2013

According to the latest numbers from the U.S. Department of Agriculture, 16.7 million children live in households without enough food on the table. At 17.…

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Bojangles' awards $10K in academic scholarships

August 7, 2013

Bojangles' has named 10 recipients of its 2013 Bojangles' Scholarship Award, created in memory of the company's co-founder, Jack Fulk. The $1,000 scholarships…

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Rita's pushes mobile loyalty program for Frozen Custard Day

August 7, 2013

Rita's Italian Ice will celebrate National Frozen Custard Day Aug. 8 by offering guests a double punch on their Rita's Rewards mobile card if they make a…

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Infographic: 3 ways loyalty programs grow your business

Loyalty incentives can lift customer visits on average by 12 to 44 percent.

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Dairy Queen testing mobile payments, targeted marketing solution

August 6, 2013

American Dairy Queen Corporation has selected Mozido LLC to launch its first mobile application pilot test.

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Jack in the Box turns to Vine for latest campaign

August 6, 2013

Jack in the Box today announced the launch of a new summer promotional campaign utilizing the mobile video platform Vine. Developed by the chain's digital…

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Tim Hortons' crowdsourced donut contest receives 63K submissions

August 6, 2013

After receiving more than 63,000 submissions as part of the "Duelling Donuts" contest, Tim Hortons and Actor Jason Priestley have chosen eight donuts to go…

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Dairy Queen extends value platform to Orange Julius line

August 6, 2013

Continuing its focus on value, the Dairy Queen system announced a $1.49 special offer for its fruit-blended beverages including Orange Julius Premium Fruit…

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Roundtable weighs in on restaurant ownership trends

by Alicia Kelso — Editor, QSRWeb.com

To find the right employees, restaurants should conduct three interviews by three different people and present a different set of questions from each.

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Survey: Millennials think of Taco Bell as 'typical fast food'

August 5, 2013

YouGov's latest omnibus public opinion survey results have been been released, measuring millennials' opinion of the Taco Bell brand. It was conducted July 3…

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Baskin-Robbins marks busy birthday month with cake promotion

August 5, 2013

August is one of the most common birthday months of the year, and Baskin-Robbins is helping guests celebrate with a new "Too Cute Cupcake Cake" and "Clown Cone…

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Dunkin' adds caramel coffee, pretzel roll to lineup

August 5, 2013

Dunkin' Donuts has introduced new menu offerings as part of its "longest pipeline in history:" The caramel coconut iced coffee and the pretzel roll roast beef…

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Bruster's taps franchisees to come up with new restaurant designs

by Alicia Kelso — Editor, QSRWeb.com

The remodels are part of the brand's revitalization plan, developed to grow sales and attract new franchisees.

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McDonald's McCafe Smoothie proceeds fighting breast cancer

August 2, 2013

McDonald's restaurants in Central Ohio are hosting a "Buy One, Help Many" fundraiser throughout August, in which 10 cents from McCafe Smoothie sales will go…

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Splick-it launches full suite of mobile marketing tools

August 2, 2013

Splick-it Inc. has launched a full suite of retention, engagement and acquisition marketing tools for its mobile and online restaurant ordering platform aimed…

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