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Marketing News & Media

5 things first-time visitors need to see on a restaurant's website

It is crucial to have high-quality photos on your site; low-quality photos can lead a new customer to think your restaurant is also low-quality.

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Subway partners with Disney for two movie integrations

June 18, 2013

This month, Subway and The Walt Disney Company are celebrating one year of working together with the announcement of two additional movie integrations…

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Former Arby's CMO joins Church's Chicken

June 18, 2013

Atlanta-based Church's Chicken has named senior marketing executive Steve Davis as its chief concept officer.

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Report: Limited-service restaurants fighting harder for customers

by Alicia Kelso — Editor, QSRWeb.com

According to a new report from the National Restaurant Association, concepts are adding off-peak hours, off-premise business and retail options as…

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Bruster's Real Ice Cream adds three seasonal flavors

June 17, 2013

Bruster's Real Ice Cream has added three seasonal flavors to its line-up of frozen treats. Through July, Bruster's will offer black raspberry and black…

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KFC's grill promo underway on Twitter, Instagram and Vine

June 17, 2013

To kick off summer, grillers can show off their skills for a chance to win prizes in KFC's 2013 Grillmaster Challenge Contest.

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Engaged customers are 10 times more likely to visit a restaurant

To be most effective, communications have to be ongoing and not limited to when a customer dines.

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White Castle joins food truck space

June 14, 2013

White Castle will launch two food trucks later this month. The "CraveMobiles" will be available for events in the Louisville, Ky., and Columbus, Ohio…

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GeekBeat.TV interviews Yelp exec

The hosts of GeekBeat.TV chat with Darnell Holloway of Yelp about how restaurant owners can use the customer reviews to attract and retain customers.

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McDonald's late-night breakfast tests well, will expand

June 13, 2013

McDonald's late-night breakfast menu test, taking place in the Central Ohio market for nearly a year, was successful enough to lead to a broader rollout.

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Chick-fil-A expects 1M cow-attired guests for annual promotion

June 13, 2013

As part of Chick-fil-A's ninth annual Cow Appreciation Day celebration July 12, the chain is offering a free combo meal (breakfast, lunch or dinner) to any…

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Jack in the Box launches iced coffee line

June 13, 2013

Beginning today, Jack in the Box restaurants will feature four new products, including its new line of iced coffee with two initial flavors — original and…

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How can restaurant operators manage a world of 'big data?'

by Alicia Kelso — Editor, QSRWeb.com

Concerns remain about how to turn all of that information into actionable items.

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Cinnabon rolls out a trio of summer beverages

June 12, 2013

Cinnabon has rolled out new summer-inspired beverages, including one that pairs the brand with Reese's Peanut Butter Cups for the first time.

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Restaurant Assoc. marketing group sets fall conference schedule

June 11, 2013

The National Restaurant Association (NRA) Marketing Executive Group (MEG) has announced its bi-annual fall conference will take place in Denver Oct. 22 and 23.

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Tim Hortons raises record $11.8M for Camp Day

June 11, 2013

Tim Hortons' restaurant owners and guests raised a record $11.8 million for the Tim Horton Children's Foundation's biggest fundraiser of the year, Camp Day.

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Wendy's hosting annual Father's Day adoption promotion

June 11, 2013

Wendy's is set to host its annual Father's Day Frosty Fundraiser to help the Dave Thomas Foundation for Adoption.

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Food Network Canada's Donut Showdown winner on Tim Hortons' menu

June 11, 2013

Tim Hortons' donut line-up now features the Apple Cobbler Donut, inspired by Food Network Canada's Donut Showdown. The new offering is available along with a…

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Baskin-Robbins showcases Father's Day cakes

June 11, 2013

Baskin-Robbins is offering two ice cream cakes for Father's Day, the Tool Box Cake and the Dad's Shirt Cake.

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Why Millennials expect to be engaged via mobile

Sastry Penumarthy, with Punchh, talked at NRA about how important it is for restaurants to engage customers via mobile.  

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