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Marketing News & Media

Tabbedout now offering Google Wallet as payment option

May 20, 2013

Tabbedout and Google have teamed up to offer Google Wallet as a payment source in the Tabbedout app for Android. Now, at thousands of Tabbedout locations…

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Dunkin' Donuts makes its mobile payment app available in Spanish

May 20, 2013

Dunkin' Donuts is making its mobile payment app more accessible by letting users view content in Spanish. The company said it's the first national coffee…

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How to win the Loyalty Marathon

To achieve strong results when running a marathon or building a loyalty program, you have to be patient, willing to stick to your plan and trust your training.

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Taco Bell CEO: 'Sometimes the biggest innovation is not earth shattering'

May 17, 2013

Taco Bell CEO Greg Creed appeared on CNBC Thursday to discuss the brand's new Waffle Taco, currently in test in five California stores for the breakfast…

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Carvel adds Oreo options to menu

May 17, 2013

Carvel has teamed up with Oreo to introduce The Great Chill with OREO to the menu. The Great Chill features a variety of options featuring the Oreo cookie…

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Burger King debuts another new menu

May 16, 2013

Burger King continues to show off its extensive product pipeline, introducing another handful of new items, this time as part of a "regionally inspired summer…

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Ice cream concepts' mobile loyalty program grows sales by 50 percent

May 16, 2013

A mobile and social-based loyalty pilot program conducted by Marble Slab Creamery and MaggieMoo's Ice Cream and Treatery has increased average transactions by…

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Carl's Jr., Hardee's land promotional partnership with 'Man of Steel'

May 16, 2013

CKE Restaurants Holdings Inc., parent company of Carl's Jr. and Hardee's restaurants, and Warner Bros. Pictures have announced a promotional partnership for…

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Taco Bell launches program to encourage high school graduation

May 16, 2013

The Taco Bell Foundation for Teens, in partnership with Get Schooled, has launched Graduate for Mas, a program encouraging teens to make a personal commitment…

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Baskin-Robbins jumps into retail, tests online ordering

by Alicia Kelso — Editor, QSRWeb.com

The brand's new line of shelf-stable ,sherbet-flavored freezer bars is part of its 'weather proofing' strategy.

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Popeyes testing out a breakfast menu

May 15, 2013

Popeyes Louisiana Kitchen is dipping its toes into the morning daypart. The company is currently testing a new Best Breakfast menu in the Charlotte, N.C., DMA.

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Co-branded Marble Slab, Great American Cookies opens on USC campus

May 15, 2013

Global Franchise Group LLC has opened a co-branded Great American Cookies and Marble Slab Creamery establishment in the Russell House University Union on…

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Tourists are coming: Is your restaurant ready to accommodate?

Since most foreign tourists won't have access to a PC during their trip, it's critical to offer mobile-based feedback mechanisms featuring short…

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Taco Bell breaks ground in Washington town per teen's request

May 14, 2013

Taco Bell has added another notch to its direct and creative marketing strategy by breaking ground in the town of Othello, Wash., after local teen Zeke Castro…

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Jersey Mike's the focus of Food Network program

May 14, 2013

Jersey Mike's Subs will be featured on the Food Network program "Giving You the Business" at 10 p.m. May 16.

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Dunkin' Donuts raises nearly $500K for Boston Marathon fund

May 14, 2013

Dunkin' Donuts guests have donated a total of $467,884.61 to The One Fund Boston to help those affected by the Boston Marathon bombings on April 15. More than…

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McDonald's UK invites consumers to scout supply chain

May 14, 2013

McDonald's UK has launched a new program called 'Quality Scouts', which invites members of the public to "go behind the scenes and report back on how some of…

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Wendy's signature Frosty now available in waffle cone

May 14, 2013

Wendy's signature Frosty is now available in a waffle cone. The treat is made the same way, with milk, cream and 100-percent cocoa, and is available in vanilla…

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Wendy's gears new campaign toward growing Hispanic demographic

May 14, 2013

Wendy's is introducing a new wave of Hispanic advertising this week with the goal of creating a stronger connection with the fast-growing demographic. The…

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Subway development officer returning to 'Undercover Boss'

May 14, 2013

Don Fertman, the chief development officer for the Subway restaurant chain, who appeared on the second season of CBS's reality show "Undercover Boss" in 2010…

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