Marketing News & Media

QSRs display strong global brand power

by Alicia Kelso — Editor, QSRWeb.com

New report shows that emerging Brazil, Russia, India and China markets have driven growth.

Discovery Channel ready to debut 'Fast Food Mania'

May 25, 2012

The ubiquitous quick-service restaurant segment will be the focus of a brand new series, "Fast Food Mania" on the Discovery Channel. The series is set to…

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Marble Slab, MaggieMoo's debut new flavors

May 25, 2012

Marble Slab Creamery and MaggieMoo's Ice Cream & Treatery will kick-off the Memorial Day weekend by offering limited-edition Hola Margarita Sorbet and…

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Popeyes lifted by national marketing, promotional offerings

by Alicia Kelso — Editor, QSRWeb.com

Recent limited time offerings have set sales records.

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Taco Bell's graduation campaign adds social media elements

May 24, 2012

The Taco Bell Foundation for Teens' Graduate to Go initiative is inviting Americans to "like, share or tweet" to help at-risk teens graduate high school. In…

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Tim Hortons offers free donut for Facebook fans

May 24, 2012

In celebration of National Donut Day, Tim Hortons Cafe & Bake Shop is offering its U.S. Facebook fans and those who "like" its U.S. Facebook page a free…

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McDonald's names new APMEA president, London Olympic staff

May 24, 2012

McDonald's has announced that Dave Hoffmann, 44, currently senior vice president for Restaurant Support in McDonald's Asia/Pacific, Middle East and Africa…

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Dunkin' Donuts announces free donut promotion

May 23, 2012

Dunkin' Donuts has announced that it will honor National Donut Day on June 1 by offering guests a free donut of their choice (while supplies last) with the…

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McDonald's Channel to add mobile gaming component

May 23, 2012

Andover Games LLC, a mobile game developer, has announced that it has entered into a three-year agreement with Meteor Group to be its first sales partner in…

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Burger King's new menu promo continues with Smoothie deals

May 23, 2012

From May 26-28, participating Burger King restaurants will offer 12 oz. Strawberry Banana and Tropical Mango Real Fruit Smoothies, or Mocha and Caramel…

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White Castle feeds American military members for Fleet Week

May 23, 2012

Thousands of sailors, Marines and members of the Coast Guard are celebrating Fleet Week in New York City this week, and will be treated to White Castle sliders…

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Menu spotlight shifts to chicken as beef prices rise

by Alicia Kelso — Editor, QSRWeb.com

The number of U.S. menu items with poultry as an ingredient has climbed an average of 12 percent in the past three years.

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Report: Kids' meals purchases down 6 percent last year

May 22, 2012

Kids' meals with toys are no longer the draw they once were for the restaurant industry's youngest customers, according to The NPD Group, a market research…

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Dunkin' Donuts launching Mocha K-Cups

May 22, 2012

??On May 21, Dunkin' Donuts announced via its Twitter account that it will launch Mocha K-Cup packs in June.

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Carl's Jr., Hardee's Spider-Man promo includes Augmented Reality app

May 22, 2012

Carl's Jr. and Hardee's have a variety of promotions planned for their partnership with Columbia Pictures' theatrical release of The Amazing Spider-Man, in…

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Taco Cabana adds flautas as permanent menu item

May 22, 2012

Taco Cabana is celebrating the Fiesta de Flautas by offering flauta meals for $4.99.

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Taco Bell leverages Major League Baseball partnership for product launch

May 22, 2012

On May 23, Taco Bell will launch the Beefy Nacho Burrito for 99 cents. The new item features beef, nacho cheese, sour cream and the chain's new Queso Strips…

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