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Marketing News & Media

Wendy's wins Twitter's 2011 Golden Tweet award

December 8, 2011

Wendy's Father's Day promotion was named "Golden Tweet" of the year by Twitter, as part of the social media site's Year in Review series. The Golden Tweet is…

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Dunkin' Donuts locates biggest coffee fan

December 8, 2011

Dunkin' Donuts has named Todd Cross of Syracuse, N.Y., as its grand prize winner of the "Chance for StarDDom" contest, a nationwide online search for the…

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Baskin-Robbins brings back Bobsled Brownie

December 7, 2011

Baskin-Robbins has reached into its Deep Freeze of retired flavors to bring back the Bobsled Brownie throughout December.

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Dunkin' Donuts puts a twist on classic grilled cheese

December 7, 2011

Dunkin' Donuts has rolled out the new Texas Toast Grilled Cheese Sandwich, featuring two slices of American cheese and one slice of white cheddar cheese melted…

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Chick-fil-A will fight to protect 'Eat Mor Chikin' trademark

December 5, 2011

Chick-fil-A released a statement Monday saying it will fight to protect its award-winning "Eat Mor Chikin" brand trademark after a Vermont artist recently…

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Captain D's names new chief marketing officer

December 4, 2011

Jonathan Muhtar has been named chief marketing officer at Captain D's.

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Carl's Jr., Hardee's drop ad agency after less than a year

December 4, 2011

Less than a year after being named the agency of record for CKE Restaurants' Carl's Jr. and Hardee's brands, Southern California-based David & Goliath has…

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QSR mobile marketing focuses heavily on couponing

by Alicia Kelso — Editor, QSRWeb.com

Cellit study draws from 125 QSRs; predicts mobile payments and location-based services to pick up steam.

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Krispy Kreme giveaway marks 10th year in Canada

December 1, 2011

Krispy Kreme is celebrating its 10th birthday in Canada with free Original Glazed Doughnuts on Dec. 11, as well as special deals each day until then.

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KFC brings back Twitter scholarship promotion

December 1, 2011

KFC has brought back its Twitter scholarship promotion for the second year, awarding $20,000 to the high school senior who sends the winning message via the…

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Pretzelmaker launches online holiday sweepstakes

November 30, 2011

Pretzelmaker has launched a new online sweepstakes just in time for the holidays – the TWISTED 20 Giveaway.

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McDonald's, Living Social offering 'largest daily deal ever'

November 30, 2011

McDonald's USA and LivingSocial are teaming up to offer what they are calling the largest national QSR daily deal ever.

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Subway offering $2 subs for Customer Appreciation Month

November 30, 2011

Subway is offering 6-inch Cold Cut Combos and Meatball Marinara subs for $2 throughout the month of December.

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Tasti D-Lite acquires Planet Smoothie

November 30, 2011

Tennessee-based Tasti D-Lite, a frozen dessert chain catering to health-conscious consumers, has announced the acquisition of Planet Smoothie LLC, a franchise…

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McDonald's Monopoly game subject of lawsuit

November 29, 2011

McDonald's is being sued by LaserLock Technologies Inc. for patent infringement. At issue is the technology McDonald's uses to avoid fraud in its Monopoly game.

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Happy Meal toy ban ready to take effect; McDonald's finds loophole

November 29, 2011

San Francisco's long battle over kids' meal marketing is nearly over. Or, perhaps, just beginning.

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Burger King launches new french fries

November 29, 2011

Continuing its comprehensive menu enhancements put into place by new owner 3G Capital, Burger King has launched new french fries.

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Foodservice Social Media Universe: Developing a Social Media Strategy

In this keynote presentation, delivered during the 2011 Foodservice Social Media Universe, Altimeter Group’s industry analyst Jeremiah Owyang, he defines how…

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New ad agency to focus on QSR, fast casual growth strategies

November 28, 2011

The Good Eats Agency has officially opened its doors in New York and will focus on advertising and marketing campaigns designed to strategically position…

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KFC Canada offering holiday deals

November 28, 2011

KFC Canada has introduced a holiday deal that can be redeemed in the New Year. Customers who buy a 3-piece "Festive Meal for One" from now through Dec. 31 will…

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