Marketing News & Media
Sold: Arbys acquired by Roark Capital
June 12, 2011
Wendy's/Arby's Group has announced an agreement to sell the majority of Arby's Restaurant Group Inc. shares to a buyer formed by Roark Capital Group. The…
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Wendys Frosty fundraiser adds social media component
June 12, 2011
Fifty cents from every Wendy's Frosty purchase this weekend will go toward the Wendy's Wonderful Kids program, which finds adoptive parents for foster children…
read nowWienerschnitzel launches 50th anniversary antenna topper
June 12, 2011
Wienerschnitzel has introduced a new, limited edition, golden wienie antenna topper in celebration of its 50th anniversary. The new anniversary-edition antenna…
read nowPapa Ginos taps IBM for data analytics
June 12, 2011
Papa Gino's has implemented IBM business analytics software to closely measure data pulled from the chain's online customer loyalty program.
read nowTCBY offering dads free fro-yo
June 12, 2011
Just as it picked up the tab for Mom on Mother's Day, TCBY is set to do the same for Dad this Father's Day. On June 19, fathers can get a free small cup or…
read nowSubway Canada launches Commit to Fit
June 12, 2011
Subway restaurants in Canada have launched "Commit to Fit," a comprehensive program designed to inspire, motivate and celebrate healthy lifestyle changes.
read nowBeyond burger wars: Pizza Hut vs. Burger King in NBA Finals-inspired challenge
June 8, 2011
Burger King and Pizza Hut employees are paying particularly close attention to the NBA Finals between the Miami Heat and Dallas Mavericks.
read nowWhataburger releases company history book
June 8, 2011
The enthusiastic customers of Whataburger – the company's Facebook page was launched in April and already has more than 242,000 fans – can now get a glimpse…
read nowWhite Castle slides onto Capitol Hill
June 8, 2011
In a continued year-long celebration of its 90th birthday, White Castle will bring samples of its iconic Sliders to all members of Congress during the…
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Jack in the Box now offering Chiquita Apple Bites
June 8, 2011
Jack in the Box restaurants are now offering Chiquita Apple Bites with Caramel as a free substitution in Kid's Combo Meals, as well as an a la carte side…
read nowNew marketing chief named for Carls Jr., Hardees
June 7, 2011
CKE Restaurants Inc., parent company of Carl's Jr. and Hardee's chains, has promoted Brad Haley to chief marketing officer.
read nowGood Times goes bananas with new menu items
June 7, 2011
Colorado-based Good Times Restaurants Inc. is rolling out a Go Bananas! line, which includes four handspun custard banana shake flavors and 10 daily custard…
read nowQuiznos launches three new menu items
June 6, 2011
Quiznos has added three new items to its menu lineup, including Quiznos' Pulled Pork Subs, fresh Farmers' Market Salads and whole grain Flatbread Wraps.
read nowPanasonic, indoorDIRECT partnership adds TV systems to QSRs
June 6, 2011
Panasonic Solutions Company has partnered with indoorDIRECT to create an in-store television system for quick-service restaurants.
read nowWhataburger rolls out pineapple pie and shake
June 5, 2011
Whataburger is going tropical just in time for summer. The chain has introduced the pineapple pie and pineapple shake, both available through Aug. 22 at the…
read nowMcDonalds Perfect Pair Contest finalists named
June 5, 2011
McDonald's USA has announced the top 10 finalists of its Perfect Pair Contest, which kicked off the national launch of McCafé Frozen Strawberry Lemonade on May…
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Commentary: Digital signage getting McInteractive under the Golden Arches
by Christopher Hall — w, t
McDonald's deploys a giant billboard in Sweden where customers can play along in a game of virtual ping pong for the chance to win free food.
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Ralph Lauren's daughter grasps candy innovation
by Darrel Suderman — President, Food Technical Consulting
By merging fashion, art and pop candy culture, Dylan Lauren has brought a new creative energy to the candy segment of the food industry.
read nowSubway, Dunkin Donuts rank high on New Englands powerful brands list
June 2, 2011
The second annual ranking of the 25 most powerful New England brands has two quick-service concepts – Subway and Dunkin' Donuts – near the top of the list.
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NRA 2011: Providing incentives to loyal customers pays off
by Alicia Kelso — Editor, QSRWeb.com
Papa Gino's/D'Angelos' new rewards program has yielded more profits and guests.
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