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Marketing News & Media

Dunkin’ Donuts goes cuckoo for cocoa

February 1, 2011

After several years of testing, Dunkin’ Donuts has launched its new line of yeast-raised cocoa donuts.

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Cold Stone Creamery launches plated dessert line

February 1, 2011

Cold Stone Creamery seems to be cornering the indulgence market as of late. The chain, which recently introduced a yogurt bar concept, today rolled out a new…

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Will Google Offers help or hurt restaurant sales?

Some experts are apprehensive about the new program’s fit for restaurants and believe the concept may even lower a brand's value.  

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Gold Star launches two E-ssential program

January 31, 2011

Cincinnati-based Gold Star Chili is tapping into the power of social media and digital marketing with the launch of its two new programs: Facebook Mondays and…

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Jack in the Box introduces the All-American

January 31, 2011

Just in time for the Super Bowl, Jack in the Box restaurants are launching a new burger named the All-American Jack. The savory double-patty burger, topped…

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KFC retains brand image control

January 31, 2011

On Monday, Judge Leo E. Strine Jr. of the Delaware Court of Chancery ruled that KFC and its franchisees must compromise on brand image and advertising…

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2011 provides optimism for restaurant industry

by Alicia Kelso — Editor, QSRWeb.com

Trends will surround healthy, sustainable, local, social and technological components.  

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Popeyes’ franchisee hosting MDA campaign

January 30, 2011

Sailormen Inc., the largest domestic franchisee of Popeyes Louisiana Kitchen restaurants, is sponsoring a campaign to raise money for the Muscular Dystrophy…

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Gone fishin': El Pollo Loco introduces fish tacos

by Alicia Kelso — Editor, QSRWeb.com

January 27, 2011

El Pollo Loco will add fish tacos to its lineup this weekend. The new menu item will come in two varieties: Classic Baja and Spicy Avocado. They will be…

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Baskin-Robbins taps into customer base for flavor innovation

January 25, 2011

Baskin-Robbins will introduce its new Bunches of Crunches flavor nationwide in June. This is no ordinary "Flavor of the Month" for the brand, however.

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Cold Stone extends partnership with Jelly Belly

January 24, 2011

Cold Stone Creamery today announced a 3-year extension of its licensing partnership with Jelly Belly Candy Company.

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Where’s the beef? Taco Bell sued on behalf of all consumers

January 23, 2011

Beasley, Allen, Crow, Methvin, Portis & Miles P.C., a Montgomery, Ala.-based law firm, has filed a lawsuit against Taco Bell, claiming it misleads…

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Three cheers for Pretzelmaker’s video contest

January 20, 2011

Pretzelmaker has launched an online video contest, “Cheer with a Twist,” geared toward cheerleaders across the country and playing on the brand’s “freshness…

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Winter doesn’t deter iced coffee cravings

January 20, 2011

Although conducted smack dab in the middle of winter, a new survey by Dunkin’ Donuts unearthed a big craving for iced coffee.

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MTV show too racy for Taco Bell

January 20, 2011

Taco Bell’s commercials have rarely been mundane. The company gave us a talking Chihuahua, a comic book-inspired Super Delicious Ingredient Force and Charles…

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Checkers/Rally’s unveils new digital campaigns

by Alicia Kelso — Editor, QSRWeb.com

Checkers Drive-In Restaurants Inc. has launched a robust digital campaign that includes new websites for both its Checkers and Rally’s brands, a mobile web…

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McDonald’s renews partnership with NHL

January 19, 2011

McDonald’s USA has renewed its agreement as a partner of the National Hockey League. In doing so, the quick-service chain positions itself as title sponsor for…

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Cupid aims at White Castle

January 19, 2011

For the 21st year, White Castle is accepting reservations for Valentine’s Day. Couples can enjoy a candlelit dinner complete with special menus, tableside…

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Hardee’s salutes military families

January 19, 2011

Hardee’s restaurants in the North Carolina market have raised nearly $95,000 for the Patriot Foundation, which supports children of military families and…

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Regional McDonald’s Co-op taps Riester marketing firm

January 18, 2011

The California Central Coast McDonald’s Advertising Co-op has named Riester as its full-service marketing firm.

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