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Marketing News & Media

KFC dubs Seinfeld's 'George' as new 'Harland'

August 6, 2018

The actor, who will eternally be "George" to old Seinfeld addicts, is now turning into "Harland," as in Col. Harland Sanders. Actor, comedian and director…

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QSRs in a blockchain world: A restaurant leader's essential guide

by S.A. Whitehead — Food Editor, Net World Media Group

The blockchain may sound like something that has absolutely nothing to do with the restaurant business, but nothing could be further from the truth. Innovative…

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Maximizing the QSR 'transformers': Online ordering, loyalty apps, digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

NPD Group joins two restaurant brands to talk about the tech "transformers" of the restaurant business today and how to make the most of them for your brand.

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Dunkin' Brands caps off profitable Q2 with major mobile payment news

July 26, 2018

Dunkin' Donuts U.S. President and CEO David Hoffmann said the company's so-called "Blueprint for Growth" has been its guiding light to a path that it hopes…

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GrubHub acquires LevelUp

July 25, 2018

GrubHub dropped a bit of a news bomb amidst its Q2 financial results, announcing that it had signed an agreement to acquire Boston-based mobile diner…

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Summer LTOs: 5 guiding principles to count on

by Andrew Rosenbloom — Director of Marketing, Consolidated Concepts

We're in the thick of it when it comes to summer heat, so QSR customers are seeking the big chill in their food and drink. That, in combination with the…

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KFC taps cats to hawk chicken today

July 17, 2018

Can cats sell chicken? KFC certainly thinks so. That's why the brand has created a giant automated "Colonel-esque" cat toy to handle the job during a…

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Cloud POS: 4 key advantages for QSRs

by Christopher Sebes — president, Heartland Commerce

With Cloud POS reclaiming the top spot in this year's POS Software Trends Report from Hospitality Technology, it's clear that cloud-based point of sale…

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McDonald's salads eyed as possible source of parasitic illness

July 13, 2018

McDonald's salads are being eyed as the possible source of a parasite that has sickened more than 35 people since mid-May, according to public health officials…

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Baskin-Robbins 'freaks' out on Ice Cream Day

July 12, 2018

Sunday, for the ice cream-ignorant, is National Ice Cream Day, and Baskin Robbins is using it as the launch pad for Freak Shakes. The LTO runs through the end…

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Kiosks, digital signage: Issues, but benefits worth it

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Global food service operator, Sodexo, and travel plaza operator, Love's, told an audience at the recent Dallas ICX Summit that even though there are…

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Survey finds Gen Zers, families lead the restaurant spend race

A study reveals three ways for restaurant brands to increase sales.

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A&W's North American stores 'afloat' in root beer giveaways

July 10, 2018

The ship has come in for root beer fans from the tip of Florida to the top of Canada, not to mention the root beer-centric brand, A&W, itself, which has…

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QSR money issues: A smart new information source

by Kathy Doyle — President, Networld

Contemplating going cashless, accepting Bitcoin and adding online and mobile payment options are just a few decisions restaurateurs and retailers are facing…

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Cold Stone scoops up random acts of free ice cream

July 9, 2018

Cold Stone Creamery will start a week of free ice cream giveaways nationwide this week in the scorching heat of Tempe, Arizona, as part of its thirtieth…

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QSR location data use: It's a matter of loyalty

July 5, 2018

More than two-thirds of QSR marketers — 69 percent — plan to increase their use of location data over the next two years, mostly to enhance their loyalty…

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QSR IT growth centered on few key areas through 2024

July 5, 2018

Zion Market Research has completed an overview of the worldwide QSR IT market that shows that this area of the business has become a major service…

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Gen Z travelers pick dining out over partying: What it means for QSRs

by S.A. Whitehead — Food Editor, Net World Media Group

College-age consumers are not that wild about partying when they are traveling, the top "thing to do" for Gen Z. In fact, when traveling these young adults…

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KFC's original 'man in the white coat' to make cameo on 'General Hospital'

July 2, 2018

The white-coated doctors of the long-running soap opera, "General Hospital," will be joined this Friday — a.k.a. National Fried Chicken Day — on the ABC show…

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Are you an invisible QSR? The new requirements of online search

Yext Head of Industry for Food Service gives QSRs advice on how to make your brand show up for potential customers in these days of voice and image searches…

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