Marketing News
KFC brings Extra Crispy Colonel back to debut sandwich
April 20, 2018
Eternally sun-soaked actor George Hamilton is back for a command performance as Extra Crispy Colonel, this time to introduce a namesake sandwich from the…
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Large-scale corporate catering comes to Caviar with Zesty acquisition
April 20, 2018
Caviar food ordering platform's parent company, Square Inc., has acquired certain assets of another company-centered catering platform called Zesty. The…
read nowSonic starts retail treat line
April 19, 2018
Sonic is entering the grocery and convenience store frozen dessert game with a line of grab-and-go items, including ice pops, gelatins, puddings and lollipops.
read nowKFC adopts upgraded multi-option payment system
April 10, 2018
KFC has moved its payment system to Ingenico Group and that company's Telium semi-integrated solution. In a company news release, Ingenico said the new system…
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[LIVE WEBINAR] How Self-Order Kiosks Improve Restaurant Operations & Bottom Line
April 10, 2018
McDonald's found that average check sizes grow $1 when customers order through kiosks, and 20 percent more customers order drinks. These are just two of the…
read nowPaytronix app gives brands more control over mobile experience
April 9, 2018
Paytronix Systems Inc., a provider of mobile loyalty and online ordering applications, as well as mobile payment and digital communications tools, has…
read nowVilla Italian gives customers catering with a click
April 9, 2018
Morristown, New Jersey-based multibrand restaurant operator and franchisor, Villa Restaurant Group, has gotten into online ordering for catering at its Villa…
read nowLong John Silver's offers value entrees
April 9, 2018
Long John Silver's has brought back its $5 Reel Deal promotion that gives customers a choice of entrée, one side, a 20-ounce drink and Cinnapups dessert.The…
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National Burrito Day inspires discounts at QSRs
April 5, 2018
Tortillas often stuffed with meat, cheese, rice, beans that English-speakers call burritos literally means "little donkey" in Spanish. And those delicious…
read nowBaskin-Robbins innovates with cookie cake mash-up, Horchata ice, but brings back classic flavor
April 4, 2018
Cookie, cake or ice cream? Baskin-Robbins has launched a product that doesn't make customers choose. Its new Cookie Cakes is essentially a cake made from a…
read nowDelivery sales soar: It's 'what's for dinner' ... also lunch, breakfast, snacks
April 3, 2018
Delivery is living up to its name for the restaurant industry, 'delivering' sizable gains in both visits and sales over the last five years for restaurant…
read nowDunkin' Donuts calls all 'go-getters' to launch new value menu
April 3, 2018
If there is a theme for QSR this year, it might be value offerings, which explains why Dunkin' Donuts adding less expensive menu items. The brand's new Dunkin…
read nowJack in the Box's partnership with Postmates delivers Jumbo Jacks to app users
March 27, 2018
Jack in the Box and Postmates have partnered to deliver Jack in the Box's entire menu to Postmates customers any time of the day. Delivery of Jack in the Box…
read nowDairy Queen brings a 'Blizzard' of slurping to baseball season
March 27, 2018
Fifteen U.S. cities will go baseball crazy Thursday when the Major League Baseball season officially opens in their hometowns, and Dairy Queen is looking for a…
read nowDunkin' Donuts gives rewards members a way to say and pay for orders on phones
March 14, 2018
Dunkin' Donuts is adding a new integration that now allows its rewards club members to order verbally from their phones with On-the-Go Mobile Ordering through…
read nowLevelUp teams with FullContact to improve customer segmentation
March 13, 2018
LevelUp has partnered with FullContact, an identity resolution provider, to power precision marketing programs by providing foodservice operators with a…
read nowStudy: Mobile orders skyrocket in 2017, but 2 in 5 still use cash
March 13, 2018
Restaurant visits paid via mobile app grew by 50 percent over the last year, a new NPD study finds. However, cash payment still captures two of every five…
read nowLittle Caesars new LTO is really full of itself
March 13, 2018
Little Caesars new LTO goes by the heady name of "ExtraMostBestest stuffed crust pizza" and has more than 3 feet of cheese stuffed inside with more cheese and…
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Taco Bell's bell-ringer: Nacho fries biggest launch yet
March 13, 2018
If Taco Bell's bell rang, it would certainly be clanging away now over what the brand said is its most successful menu item launch to date: January's…
read nowDairy Queen kicks off spring with free cone day
March 9, 2018
The coming of warmer weather makes ice cream-centered QSRs like Dairy Queen very happy, and the chain is sharing its joy with customers on March 20 — the first…
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