Marketing News
Subway 'pops up' Big Apple hub for drive against hunger
November 1, 2017
Subway is using the significant power of its 40,000-plus worldwide locations this Friday to amp up the volume on its campaign to fight hunger globally. Friday…
read nowKrystal adds breakfast bowl as fall LTO
October 31, 2017
The 85-year-old Krystal brand is staying in step with the breakfast trend with a new LTO, the loaded hashbrown scrambler breakfast bowl, a news release said.
read nowEl Pollo Loco adds flavors, chicken varieties to celebrate 1 year in Dallas-Fort Worth
October 30, 2017
El Pollo Loco is showing the people of the Dallas-Fort Worth area some love on its first anniversary in that market by giving away 365 meals at each of the 1…
read nowAgilysys releases enhancements to self-serve kiosk POS solution
October 26, 2017
Agilysys, a provider of hospitality software solutions and services, announced enhancements to rGuest Buy, the company's self-service kiosk POS solution that…
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White Castle cook-off yields connected customers ... plus Slider Brazilian Bruschetta
October 20, 2017
The latest promotion from White Castle manages to tap into two very hot restaurant trends — branded menu items making their way into grocery stores and patrons…
read nowTravelCenters of America adopts Paytronix loyalty platform
October 17, 2017
Loyalty and engagement software company Paytronix is now the loyalty and engagement system for the TravelCenters of America Minit Mart stores, along with…
read nowSubway promotes VP to top tech position
October 11, 2017
Subway has promoted its Marketing Technology Vice President Carissa Ganelli to chief digital officer, a news release said. Ganelli will now lead the brand's…
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Note to McDonald's: Never underestimate a manic fanbase
October 9, 2017
Take one hit television show; combine a rabid fanbase with a major fast food brand and some heavy-duty Disney nostalgia, and voila, you have the makings of…
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Jared Fogle's wife's suit against Subway dismissed: Wrong state
October 5, 2017
The suit that the former wife of Subway's ex-pitchman, Jared Fogle, filed against the parent company Doctor's Associates and two other related entities will…
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Go green AND go home: Postmates expands emissions-free deliveries
October 4, 2017
Few, if any, current trends in the foodservice realm can top delivery and sustainable operations. Enter, the on-demand network PostMates, which has expanded…
read nowKrystal's blows out the candles on 85 years
September 26, 2017
From its start on a Chattanooga street corner in 1932 to its status today as a primary QSR brand, Krystal Restaurants has cause to celebrate as it hosts its…
read nowPictures, punchlines, promos are tops in QSR ads with consumers
September 26, 2017
Humor, great visuals and money-saving promotions are tops with consumers when it comes to QSR advertising, according to a recent public opinion poll…
read nowCarl's Jr., Hardee's launch 'value' assault on competing QSRs
September 26, 2017
CKE Restaurant Holdings and its QSR brands, Carl's Jr. and Hardee's, are not only launching a new box meal line aimed at value-driven customers, but are also…
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Arby's only QSR named to list of Top 100 Workplaces for Women
September 18, 2017
Fortune magazine has named Arby's Restaurant Group to its list of 100 Best Workplaces for Women. In fact, Arby's is the highest-ranked restaurant brand on the…
read nowChurch's brings in pros to align national, global brands
September 15, 2017
Church's Chicken and its international sister brand, Texas Chicken, has engaged Ceso & Clear as its global brand positioning and experience agency to set a…
read nowToast, Olo bring combined service to restaurants
September 8, 2017
Toast and Olo have joined forces to offer a restaurant solution that promises to optimize not only the efficiency of ordering, payment and delivery, but…
read nowKentucky Fried Chicken taps Ray Liotta to play Colonel Sanders
September 7, 2017
In keeping with the brand's rotating cast of unexpected celebrities portraying iconic founder Colonel Harland Sanders, Kentucky Fried Chicken has tapped actor…
read nowJimboy's spells 'hero' T-A-C-O
September 6, 2017
This month, Jimboy’s Tacos launched a four-week initiative, Taco for a Hero, that puts a free beef or bean Taco in the hands of military personnel and first…
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Dunkin' Donuts 'nets' renowned marketer for CMO job
September 5, 2017
The marketing guru behind McDonald's iconic "Nothing But Net" spots with Larry Bird and Michael Jordan has landed at Dunkin' Donuts as the chain's new U.S.
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Shake-makin' Steak 'n Shake gets 'cereal' about breakfast
August 31, 2017
Breakfast has become so big for QSRs that even storied milkshake-making brand Steak 'n Shake has built a new menu item around a breakfast milkshake made with…
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