Marketing News
Del Taco rolls out chipotle, bacon ranch flavors
May 2, 2011
California-based Del Taco has introduced two bold new sauce flavors – Creamy Chipotle and Bacon Ranch, made with real ranch dressing and bacon.
read nowDunkin Donuts recruits Boston Red Sox for campaign
May 2, 2011
Canton, Mass.-based Dunkin' Donuts has a major allegiance to Boston sports, having partnered with the Bruins, Celtics and now the Red Sox.
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TCBY launches healthier Super Fro-Yo
May 2, 2011
TCBY has launched its "Super Fro-Yo" frozen dessert line, a new classification of frozen yogurt that features elevated nutritional levels.
read nowChick-fil-A among chains testing sweet potato fries
May 2, 2011
Chick-fil-A is testing sweet potato waffle fries beginning this week in the Philadelphia market.
read nowBaskin-Robbins strikes gold with new flavor
May 2, 2011
Baskin-Robbins has rolled out its newest flavor for May: the Golden Oreo Gold Rush. May's Flavor of the Month blends lemon custard ice cream and Oreo icing…
read nowNew Mountain Dew Coolatta now available at Dunkin Donuts
May 1, 2011
Dunkin' Donuts is doing the Dew in a whole new way. The chain has partnered with PepsiCo to introduce the new Mountain Dew Coolatta at restaurants nationwide.
read nowCarls Jr. and Hardees launch Stars for Troops Campaign
May 1, 2011
CKE Restaurants Inc., parent company to Carl's Jr. and Hardee's restaurant chains, launches the Stars for Troops fundraising campaign this week at…
read nowWhite Castle marks 90th birthday throughout May
May 1, 2011
White Castle continues to celebrate its 90th anniversary throughout May by also marking National Hamburger Month with special promotions and events.
read nowWest Coast Subways launch Fit to Fight Hunger
May 1, 2011
Nearly 1,600 Subway restaurants in California, Nevada and Hawaii are joining together for the Fit to Fight Hunger project, which supports local food banks and…
read nowMcDonalds hiring day yields 62K new employees
April 28, 2011
McDonald's nationwide "hiring day" on April 19 landed about 1 million applications and yielded 62,000 new employees for both part- and full-time positions.
read nowBojangles' celebrates South Carolina teachers
April 28, 2011
Bojangles' will sponsor a fundraiser from May 16 through May 29 to celebrate South Carolina Teacher Appreciation Month.
read nowCold Stone Creamery rolls out cheesecake for Mothers Day
April 27, 2011
Moms in Canada will be able to experience a special treat now through May 8. A Cheesecake Named Desire will be available at all co-branded Tim Hortons…
read nowChicken wars heat up: Churchs claims taste test win over Popeyes
April 27, 2011
Quick-service competition has historically been about burger wars, but don't count out the feisty chicken chains.
read nowKrispy Kreme rolls out Oreo Cookies & Kreme
April 26, 2011
Krispy Kreme has added Oreo Cookie pieces to its doughnuts and Chiller drink for the new Cookies & Kreme line, available through June 26.
read nowTaco Cabana brings back brisket line
April 26, 2011
Taco Cabana has re-introduced a line of hickory-smoked brisket tacos, a twist on traditional Texas BBQ. The item debuted as a limited-time offering last year.
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Carls Jr., Hardees new ad campaign reinforces identity
April 26, 2011
CKE Restaurants' Carl's Jr. and Hardee's aren't necessarily known for embracing subtle, conservative ad campaigns. Their latest promotion is no different.
read nowSubway, Starbucks leapfrog Burger King, Wendys in sales
April 26, 2011
Specialty coffee drinks and sandwiches have officially become an American staple alongside burgers and shakes. Technomic's listing of the top 500 restaurant…
read nowDubai Wendys, Dominos tap same AOR
April 25, 2011
Worldwide Partner's Dubai-based Focusadvertising has been tapped by both Domino's Pizza and Wendy's to be the agency of record for the Middle East and North…
read nowPittsburgh Ronald McDonald House gets fundraising boost
April 25, 2011
Equitable Gas Company has launched its Fueling Your Day With Love Campaign in conjunction with the Ronald McDonald House Charities (RMHC) of Pittsburgh and…
read nowPopeyes offering buy-one-get-one-free deal
April 25, 2011
To continue its celebration of beating KFC in a national taste test in August, Popeyes is offering customers a buy-one-get-one-free deal from now through May…
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