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Marketing News

Original Tommy’s marks 65th anniversary

April 21, 2011

On May 15, Original Tommy's will offer 65-cent Original Tommy's cheeseburger and Coca-Cola combos in Los Angeles at Beverly and Rampart boulevards to celebrate…

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Nordic Region McDonald's gets a taste of nostalgia

April 20, 2011

McDonald's celebrated its 56th birthday earlier this week and, in celebration, Europe's Nordic region has rolled out the 1955 burger, named for the year…

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Burger King’s marketing partner up for best campaign award

April 20, 2011

Legacy Marketing Partners, an experiential marketing agency headquartered in Chicago, has been nominated for three awards at the 2011 Ex Awards, including for…

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Yum Brands’ net income earnings up 10 percent

April 20, 2011

Yum! Brands Inc. reported results for the first quarter ended March 19, which included a net income of $264 million, a 10 percent increase from the same period…

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Taco Bell launches another ad campaign in wake of dropped lawsuit

April 19, 2011

When Taco Bell was sued by Alabama-based law firm Beasley Allen in January, the company responded with an ad barrage spanning national newspapers, television…

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Villa Fresh Italian Kitchen celebrating Mother’s Day

April 18, 2011

Villa Fresh Italian Kitchen locations across the country will celebrate Mother's Day with a Mom Eats Fresh & Free sweepstakes.

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Taco Bell beef lawsuit dropped

April 18, 2011

A lawsuit filed against Taco Bell in January has been dropped.

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QSRs looking to quench thirsts this summer

April 18, 2011

Twitter was aflutter upon hearing QSRweb.com's news in March that McDonald's was testing frozen strawberry lemonade in select Florida and Georgia markets as…

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Burger King settles lawsuit with franchisees

April 17, 2011

After a year and a half battle over value meal pricing, Burger King Corp. and the National Franchisee Association (NFA) have reached a mutual agreement to…

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Jersey Mike’s rolls out iPhone ordering app

April 17, 2011

Jersey Mike's Subs has launched a new mobile ordering application for iPhones, allowing customers to pre-order and pre-pay before picking up their meal.

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British invasion: Chains roll out royal wedding-inspired LTOs

by Alicia Kelso — Editor, QSRWeb.com

April 17, 2011

Rollouts include ice cream indulgences, heart-shaped donuts and a pizza portrait.

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World’s largest McDonald’s franchisee sets IPO price

April 13, 2011

McDonald's largest franchisee in the world, Arcos Dorados Holdings Inc., based in Buenos Aires, Argentina, announced today the pricing of its underwritten…

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Arby’s welcomes the Tax Man with FryDay

April 12, 2011

In celebration of the two extra days provided by the IRS to file taxes, Arby's is offering both the procrastinators and the proactive an extra incentive…

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Taco Bell testing shells made out of Doritos

April 12, 2011

Rumor has it Taco Bell locations in Wichita, Kan. and Toledo, Ohio are testing hard shells made out of nacho flavored Doritos.

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McDonald’s listed as one of the best hourly jobs

April 12, 2011

Tuition assistance, flexibility and health insurance plans were among the top qualities judged in a list compiled by Working Mother Magazine's 2011 Best…

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Sweet dreams: Häagen-Dazs and Nestle Toll House offering co-branded franchises

April 11, 2011

Häagen-Dazs Shoppe Company and Nestlé Toll House Café by Chip have joined together to offer one sweet franchise deal.

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Dunkin’ Donuts signs Kansas City, Cincinnati deals

April 11, 2011

Dunkin' Donuts has signed multi-unit store development agreements in Cincinnati and Kansas City.

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Burger King Japan rolls out Meat Monster

April 10, 2011

Burger King Japan recently introduced a Meat Monster Whopper, a derivative of the classic Whopper with an additional 3.3-ounce beef patty and other items.

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Wendy’s heats up french fry wars

April 10, 2011

Wendy's has gained enough confidence about its new natural-cut sea salt french fries to conduct a taste test against McDonald's, which has earned Zagat's Best…

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Arby’s flash mob takes over Times Square

April 7, 2011

Arby's Restaurant Group launched its new digital ad this week with a 125-person flash mob performance in New York City's Times Square.

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