5 new ways Google Analytics tracks customer engagment

Reports significantly expand restaurant owners' ability to see how consumers came to their sites.

Watch and learn: More restaurants monitoring social media activity

by Alicia Kelso — Editor, QSRWeb.com

Customers are following and posting about brands more than ever, and they're expecting real-time responses.

It is easy, being green: Tips to make a restaurant eco-friendlier

Customers not only prefer restaurants that embrace eco-friendly elements, they're also starting to expect such efforts.

QSRs upgrading burgers to keep up with fast casual growth

by Alicia Kelso — Editor, QSRWeb.com

Although McDonald's is still the clear sales-driver in the burger category, fast casual brands now represent a majority of the Top 75 burger concepts in…

A&W Canada urban prototype designed for younger crowd

by Alicia Kelso — Editor, QSRWeb.com

In a break from tradition, 55-year old chain expands in metropolitan markets.

Marble Slab and MaggieMoo's combined into one concept

by Alicia Kelso — Editor, QSRWeb.com

Marble Slab Creamery and MaggieMoo's Ice Cream and Treatery are being combined into one concept. The new model will remain under the Marble Slab Creamery name…

Snack attack: Changing lifestyles present sales opportunities

by Alicia Kelso — Editor, QSRWeb.com

Chains are embracing smaller portioned items in post-lunch space.

Growth spurt: Inc. 500 list full of fast casual concepts

by Alicia Kelso — Editor, QSRWeb.com

Annual list measures percentage revenue growth of privately held companies.

Taking advantage of location-based social media

Restaurants are leveraging "check-in" technology to reach more customers.

Commentary: Capturing imagination through flavor profiles

Trend lists still feature strong ingredients that have been around for thousands of years.

EVOS co-founder discusses being healthy before it was trendy

by Alicia Kelso — Editor, QSRWeb.com

Burger joint eyeing expansion through nontraditional units.

Subway expands gluten-free test

by Alicia Kelso — Editor, QSRWeb.com

Sandwich chain slowly adapting to operational challenges involved in adding gluten-free items.

Truitt Bros. Northwest Sustainability Tour highlights menu

by Valerie Killifer — Editor, FastCasual.com

The topic of sustainability has been an elusive one for restaurant operators, who have been inundated in recent years with foodservice buzzwords such as…

Employees are only as good as their leaders

Retail Customer Experience Summit panelists discuss how to attract and develop valuable employees.  

Iconic Order-Matic enters the digital menu board era

by Christopher Hall

Order-Matic, in business for 55 years, is now moving to provide digital signage menu boards in partnership with Popstar Networks.

QSRs catching on to benefits of biometrics

by Alicia Kelso — Editor, QSRWeb.com

Fingerprint-reading technology is cheaper and easier to use than many think.

Adding a mobile platform 101

Developers of mobile sites and apps discuss how to best offer the services.

Subway ready for mobile payments test

by Alicia Kelso — Editor, QSRWeb.com

? Partnership with Velti makes Subway one of the first global franchise organizations to consolidate on a single mobile platform.

Commentary: Focus on profit generation rather than revenues

Driving competitors out of the market using low prices doesn't always work.

Foodservice social media conference FSMU runs Early Bird Special

by Valerie Killifer — senior editor, NetWorld Alliance

The Foodservice Social Media Universe, set for Sept. 18-20 in San Francisco, is offering $100 off the registration rate of $695 for people who register by Aug.