Features
Report shines unfavorable light on QSR kids' meals
by Alicia Kelso — Editor, QSRWeb.com
The percent of kids' meals that meet expert nutrition standards has increased from 1 to 3 percent since 2008.
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Why restaurants must unite IT, Marketing departments to win customers
Close-knit teaming at all levels is paramount for digital excellence and a healthy return on those technology investments.
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Have QSRs responded to demand for healthier items?
by Alicia Kelso — Editor, QSRWeb.com
Q1 launches include smoothies, whole wheat pretzels and chicken McWraps.
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How to get your restaurant to come up on a Google search
Google now factors in the number of Facebook, Twitter, Google Plus, and other social media chatter about your website, so it's a good idea to be active on at…
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Documentary hopes to inspire restaurant industry to get 'Back to basics'
The film aims to depict the restaurant industry's impact on the nation, economically and culturally, while urging a return to its roots, where a fry cook can…
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How a cause marketing program benefits one restaurant brand
by Alicia Kelso — Editor, QSRWeb.com
Studies show that many consumers seek out dining choices based on an establishment's philanthropic efforts.
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Digital signage can help break customers' 'meal monotony'
LCD flat panels enable restaurants to present video, animated product photos, logos, graphics and text in any combination or layout — its a marketer's dream.
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Burger King launches another wave of menu items
The chain is now offering turkey burgers for the first time ever.
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Three ways to get your customers out of an ordering rut
Because competition has intensified, pushing guests to experience the full extent of your menu is critical to long-term success.
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How to get spring breakers into your restaurant
Ask local hotel owners to give your menu/promotional mailer to each guest upon check in and offer to cross-promote their hotel at your establishment.
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Yum! Brands CEO: Innovation and value necessary for today's economy
by Alicia Kelso — Editor, QSRWeb.com
Novak says the two biggest risks in the food business today are food safety and social media.
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Wendy's continues to support coffee program despite breakfast pullback
by Alicia Kelso — Editor, QSRWeb.com
CFO says QSR space is more competitive than ever this year.
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Dunkin' CFO: Beverages are the 'holy grail' of profitability
by Alicia Kelso — Editor, QSRWeb.com
Company is currently working on a mobile loyalty program to launch this year.
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Updated: NYC soda ban tossed by judge; city plans appeal
Opponents called proposal a "publicity stunt;" Mayor Bloomberg vows an appeal.
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Burger King SVP Finance: Focus now is on consumer experience
by Alicia Kelso — Editor, QSRWeb.com
The company has added restaurant coaches who grade speed of service, staff friendliness, cleanliness and more.
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Commentary: McDonald's Fish McBites fail to hook consumers
Recent sales performances have shown that customers are now looking for something more than just inexpensive food.
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Pretzel bread proves to have QSR potential
by Alicia Kelso — Editor, QSRWeb.com
Blimpie exec says breads are fun to innovate with and it is now easier to implement novelty offerings.
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Effective marketing on a shoestring budget
by Alicia Kelso — Editor, QSRWeb.com
People are three to four times more likely to buy from you if they know you.
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The top 13 risks to restaurant operations
By having the correct equipment, protocol and training in place, a restaurant will limit its risk and perhaps even reduce Workers' Compensation costs.
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Mobile apps strengthen brand-consumer relationships
A branded mobile app provides a direct link to loyal customers and provides new and powerful customer-level data.
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