Commentary: McDonald's Fish McBites fail to hook consumers

Recent sales performances have shown that customers are now looking for something more than just inexpensive food.

Pretzel bread proves to have QSR potential

by Alicia Kelso — Editor, QSRWeb.com

Blimpie exec says breads are fun to innovate with and it is now easier to implement novelty offerings.

Effective marketing on a shoestring budget

by Alicia Kelso — Editor, QSRWeb.com

People are three to four times more likely to buy from you if they know you.

The top 13 risks to restaurant operations

By having the correct equipment, protocol and training in place, a restaurant will limit its risk and perhaps even reduce Workers' Compensation costs.

Mobile apps strengthen brand-consumer relationships

A branded mobile app provides a direct link to loyal customers and provides new and powerful customer-level data.

Wendy's finds value-premium balance

by Alicia Kelso — Editor, QSRWeb.com

The company is moving toward a consistent POS system as part of its reimaging program.

Popeyes' CEO: Obamacare can be navigated with sales growth

by Alicia Kelso — Editor, QSRWeb.com

The company's Q4 and 2012 yield strong same-store sales domestically and internationally.

Startup to franchisor: Ice cream concept's success comes from constant branding

by Alicia Kelso — Editor, QSRWeb.com

The Comfy Cow founders discuss how they branded, duplicated and expanded their premium ice cream concept during a slow economy.

How to get the best results from postcard marketing

There is no use putting the effort into a card just to have it ignored because you wanted to save on printing; You are trying to cut into a busy market, if…

New app puts restaurant customers in control of music

by Cherryh Cansler — Editor, FastCasual.com

Roqbot allows customers to select the music played while they eat.

Experts warn of impending food price increases

by Alicia Kelso — Editor, QSRWeb.com

Effects of the 2012 summer drought and a possible sequester are expected to contribute to trend.

Report: Indian QSR market expected to grow 30% by 2015

A younger population, higher rate of urbanization, larger disposable incomes, higher protein consumption, increased participation of women in the workforce…

How social media can take your brand to the next level

by Alicia Kelso — Editor, QSRWeb.com

Eat Drink Promote founder outlined the Four Pillars of Social Media at NAPICS, said Google+ will be big in five years.

NAPICS '13: State of the frozen dessert segment

by Alicia Kelso — Editor, QSRWeb.com

Although the restaurant industry is recovering, it could take until 2020 to reach pre-Recession growth levels.

Video: Expert on Millennials shares tips on how to reach them

by Cherryh Cansler — Editor, FastCasual.com

Millennials want to co-create your product and share it with their friends.

Using mobile to differentiate your business and drive profits

With professional retail systems, customers also can perks based on actual accrued purchase amounts, allowing them the flexibility to earn rewards for more…

Burger King shifting to value messaging amidst tight competition

by Alicia Kelso — Editor, QSRWeb.com

Operations coaches now working with restaurant teams to standardize the customer experience across the U.S. system.

President Obama proposes to increase minimum wage to $9

by Alicia Kelso — Editor, QSRWeb.com

State of the Union address touches on immigration reform, health care regulations and other topics that directly affect the restaurant industry.

Plenty of 'Hot' and 'Cool' at NAFEM '13

by Alicia Kelso — Editor, QSRWeb.com

New products featured at this year's show included labor and energy-efficient features, food safety characteristics, life cycle costs and more.

QSRs go fishing for Lenten season

by Alicia Kelso — Editor, QSRWeb.com

Chains launch a bevy of seafood LTOs, from McDonald's Fish McBites to White Castle's shrimp nibblers.