Four steps on the path to QSR digital signage success

by Daniel Waldron — Copywriter, Armagard Limited

The difference between success and so-so in digital signage often boils down to whether your brand has created a truly unique user experience with the…

How the numbers QSRs already have can help predict their future

by John Lukas — Senior Vice President, Restaurant Strategy, Xenial (fromerly Heartland Commerce)

Personalization is the buzzword of the 21st century. Everyone wants to feel like what they're getting was made for them and QSR customers are no different. 

The QSR checklist check-up: How intelligent is yours?

by John Sammon — SVP & General Manager, PAR Technology

Intelligent checklists provide perks that can make a real difference in top worker performance and bottom lines.

$200 billion in restaurant sales are moving: Is your brand riding along?

by Noah Glass — CEO, Olo

Today's consumers now expect to engage with restaurants in an on-demand fashion, so restaurants must now either meet those expectations or lose business.

QSRs must know ups 'n downs of apps to adapt

by Dave Bennett — President & CEO, Mirus Restaurant Solutions

Like all technology, restaurant app development grows exponentially. But consumers' demands of those apps grows at least as quickly, with diners always…

4 QSR marketing tactics to take on the Gen Z challenge

When it comes to the 22 and under set, QSR marketers have their work cut out for them.

QSR: Time to define what that means now?

by S.A. Whitehead — Food Editor, Net World Media Group

Quick-service, fast casual, fine dining -- does the restaurant industry need to come together to give more definition to what these service categories really…

KFC UK handles implausible chicken shortage with class

by S.A. Whitehead — Food Editor, Net World Media Group

KFC has shown some real public relations prowess in its handling of the nearly unfathomable problem of running out of its main product —chicken — in the U.K.

As QSRs rush to deliver, watch out for this costly oversight (Part 1 of 2)

by Brian Schaaf — Founder, Mileage Scout

Delivery has become something of a QSR panacea lately as increasing numbers of consumers opt to eat in the office or at home. But, before jumping on board…

Electrify loyalty by plugging in these 3 approaches

by Michela Baxter — director, helloworld

Brands across industries are dedicating time and resources to rewarding consumers for their purchases and continued engagement. With the prevalence of loyalty…

McDonald's 'hair-growing fry additive' may pose a PR conundrum

by S.A. Whitehead — Food Editor, Net World Media Group

Additives are typically shunned in QSR operations today, but news that a silicone additive in McDonald's fries might also help cure baldness presents a true…

2 tough, techy kitchen challenges QSR operators must consider

By Charlie Lewis Culinary Supply Chain Specialist/Consolidated Concepts    Amidst all the talk of tech and the online world we occupy today, the QSR kitchen…

Menu labeling laws: 'Deja vu all over again' ... again?

by Betsy Craig — pres, menutrinfo.com

We can't predict what will happen over the next three months, but the infinite loop the U.S. has been stuck in concerning passage of menu labeling laws may…

Great 'Tech-spectations': What to expect when your QSR gives customers the tech they expect

by Christopher Sebes — president, Heartland Commerce

Your customers are a bit like very engaged parents: They have expectations. That is particularly true today when it comes to the tech your QSR offers to stay…

Burger King 'Whopper Neutrality' ad yields huge returns in free media

by S.A. Whitehead — Food Editor, Net World Media Group

Three months after focusing a very serious social issue ad on the problem of bullying, Burger King is now using its marketing voice to criticize the FCC's…

Does the 'cloud' have a tipping point for QSR operators?

by Christopher Sebes — president, Heartland Commerce

"Why has it taken so long for Cloud POS to get here?" It's all about the tipping points tilting in the right direction at the right time to fall in line with…

3 ways the payment landscape will 'rock your world' this year

by Andre Stoorvogel — Head of Marketing, Bell ID

The payment landscape is changing rapidly and these three areas will help you prepare.

What does meal kit industry mean for QSRs?

by Darrel Suderman — President CEO, Food Technical Consulting

Do meal kits pose a threat —short- or long-term — to QSR popularity and profitability?

7 tech-y ways to lighten the load on QSR managers' plates

Some forward-thinking brands are already using comprehensive workforce management solutions to automate time-consuming, error-prone efforts related to time and…

The benefit-boosting, pitfall-prevention guide to mobile ordering and payment

by Christopher Sebes — president, Heartland Commerce

Ordering online or via app is reshaping the QSR landscape. But these features come with potential pitfalls, as well as promises of more business. Here are some…