McDonald's amps up efforts for up-and-coming Black leaders

October 13, 2020

McDonald's USA is expanding its efforts to support students and alumni of Historically Black Colleges and Universities, often referred to as simply HBCUs…

Star-power, marketing boost McDonald's Q3 US sales

U.S. sales perked up substantially for the fast food giant in the third quarter, though international results still leave much to be desired.

McDonald's adds 1st breakfast bakery items in 8 years

October 7, 2020

For the first time in eight years, McDonald's is introducing new breakfast bakery items in line with both the QSR breakfast wars and the sugary spirit of…

McDonald's extends youth job-prep program

September 29, 2020

McDonald's Youth Opportunity initiative has extended the Passport to Success Explorer digital curriculum to reach up to 100,000 young people from various…

What all the really 'cool' kids will wear this year: McFlurry B-Day suit

September 23, 2020

It's been a quarter-century since McDonald's introduced its McFlurry, and the brand is hauling out a "birthday suit" for the frozen treat to celebrate.

McDonald's is major player in grasslands conservation program

September 23, 2020

McDonald's is joining with the World Wildlife Fund, Walmart Foundation and Cargill on a million-acre grazing program to help restore grasslands in the U.S. and…

McDonald's intros Spicy McNuggets with BOGO offer Sept 16

September 15, 2020

McDonald's is playing up the heat in the Spicy Chicken McNuggets the brand is introducing Sept. 16 nationally by offering its tongue-in-cheek "Spicesurance,…

QSRs' techy future: It's all about ASMAC

by Amit Jain — Lead - PR & Communications, Manthan

Do you know what ASMAC means to your QSR?

Focus Brands adds 4 execs to leadership team

September 3, 2020

Focus Brands has made four key leadership appointments across its system and at two of its fast casual brands — Moe's Southwest Grill and Schlotzky's. "As we…

McDonald's 'categorically' denies lawsuit's discrimination claims

A suit filed Tuesday in federal court in Illinois alleged that McDonald's has systematically discriminated against Black franchisees for decades.

McDonald's Easterbook investigation prompts questions about other executives, HR

August 26, 2020

McDonald's is investigating its human resources department's actions, as well as claims from within its ranks that former CEO Steve Easterbrook might have…

McDonald's spicy chicken is 1st new McNugget flavor in 37 years

August 25, 2020

Hot and spicy chicken continues to blaze through the quick-service category, even sweeping up McDonald's, which is launching Spicy Chicken McNuggets Sept. 16 …

McDonald's chief: We may call on law enforcement to enforce mask policy

July 30, 2020

McDonald's CEO Chris Kempszinski said the burger chain may call on law enforcement agencies to help enforce its mask mandate for consumers.

McDonald's franchisee boosts compliance with checklist tech

July 30, 2020

Squadle, a technology company that enables multi-unit operators to simplify complex operations and streamline food safety, said Mcdonald's franchisee, 'B'ing…

McDonald's Q2 earnings miss on sharp revenue drop

Even that behemoth of fast food, McDonald's, has been left a bit stupefied by the impact of the pandemic on its second quarter results.

McDonald's to customers: Mask-up, but hold up on dining in

July 27, 2020

McDonald's is now mandating that its QSR customers mask up, just like its employees, and is also postponing opening dine-in options for another 30-day period…

McDonald's solar-powered Disney World store a lab for future

July 10, 2020

McDonald's opened a first-of-its-kind restaurant on Disney World property in Florida that will actually create enough renewable energy on-site to cover all of…

McDonald's to close former NYC flagship

June 25, 2020

McDonald's confirmed that it's closing its former flagship location at Times Square West 42nd St., in New York City, telling the New York Post it was "a…

Is your QSR a brand of ... influence?

by S.A. Whitehead — Food Editor, Net World Media Group

Want to really pull in that up-and-coming Gen Z-er? Better get to know their online "friends" and fast.

Nearly a year after chicken sandwich wars, a major QSR claim to fame comes out of the coop

by S.A. Whitehead — Food Editor, Net World Media Group

Burgers and fries have always been the instant word associations with QSRs, but now, almost one year after last August's storied chicken sandwich wars, that…