NRA recaps recent victories at FCES 2011

by James Bickers

Nutrition, menu labeling, marketing to kids are areas in which the foodservice industry has gained ground.

Study: QSR Hispanic advertising up in 2010

by Alicia Kelso — Editor, QSRWeb.com

The Association of Hispanic Advertising Agencies study found that the percent of ad-spend allocated to Hispanic markets is an important determinant of a…

Whataburger's new campaign shows customer perspective

by Alicia Kelso — Editor, QSRWeb.com

Chain's first new marketing message in nine years coincides with launch of All-Time Favorites menu.

Commentary: Ten lessons the restaurant industry can learn from Steve Jobs

by Alicia Kelso — Editor, QSRWeb.com

Innovator, visionary, entrepreneur always kept a focus on the customer.

Commentary: Digital menus create memorable drive-thru experience

Tips on how to use digital signage to boost drive-thru sales.

The beat goes on: Music can make or break customer experience

by Alicia Kelso — Editor, QSRWeb.com

Diverse playlists, volume key factors in guests' intent to return to a restaurant.

Restaurants integrating Facebook ordering platform

by Alicia Kelso — Editor, QSRWeb.com

ONOSYS launches fully integrated application to supplement primary websites.

Commentary: Social media has earned a seat at the table

Social media efforts need to be on par with all of the mainstream disciplines, such as operations, marketing and real estate.

Foodservice Social Media: Learn, talk, advocate, support and innovate

by Valerie Killifer — senior editor, NetWorld Alliance

To implement a successful social media strategy, foodservice operators need to invest in their customers and their strategy.

QSRs roll out fall LTOs, promotions

by Alicia Kelso — Editor, QSRWeb.com

Autumn flavors pushed into spotlight; football-themed promotions generate guest excitement.

5 new ways Google Analytics tracks customer engagment

Reports significantly expand restaurant owners' ability to see how consumers came to their sites.

Watch and learn: More restaurants monitoring social media activity

by Alicia Kelso — Editor, QSRWeb.com

Customers are following and posting about brands more than ever, and they're expecting real-time responses.

Marble Slab and MaggieMoo's combined into one concept

by Alicia Kelso — Editor, QSRWeb.com

Marble Slab Creamery and MaggieMoo's Ice Cream and Treatery are being combined into one concept. The new model will remain under the Marble Slab Creamery name…

Taking advantage of location-based social media

Restaurants are leveraging "check-in" technology to reach more customers.

Adding a mobile platform 101

Developers of mobile sites and apps discuss how to best offer the services.

Subway ready for mobile payments test

by Alicia Kelso — Editor, QSRWeb.com

? Partnership with Velti makes Subway one of the first global franchise organizations to consolidate on a single mobile platform.

Dunkin’ Brands reports Q2 earnings; launches K-cups

by Alicia Kelso — Editor, QSRWeb.com

Dunkin' Donuts' beats coffee rival Starbucks in nationwide rollout of K-Cups.

Will restaurants add Google+ to crowded social media plates?

by Alicia Kelso — Editor, QSRWeb.com

The fastest growing social media network ever is currently in beta phase for businesses.

McDonald's Happy Meals slim down

by Alicia Kelso — Editor, QSRWeb.com

Changes reduce calorie count by 20 percent.

Righting the ship: With Captain D’s new leadership team in place, focus shifts

by Alicia Kelso — Editor, QSRWeb.com

CEO Phil Greifeld discusses plans for new equipment, products, branding and design.