Marketing News & Media
Taco Bell Foundation kicks off internship program
July 19, 2011
The Taco Bell Foundation for Teens has hired six Boys & Girls Club teens to participate in the Graduate to Go internship program through October.
read nowSubway UK launches mobile voucher program
July 19, 2011
Subway customers in the United Kingdom are now able to present a mobile voucher in-store thanks to the chain's partnership with O2 Media.
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McDonalds 2012 Olympic plans include its largest unit in the world
by Alicia Kelso — Editor, QSRWeb.com
Details announced today about chain's new program to encourage children's nutrition and activity.
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Dairy Queen Canada adds mobile component to Miracle Treat Day
July 17, 2011
Dairy Queen Canada has created 7.9 million Blizzard cups with a special QR barcode that allows them the opportunity to donate instantly to the Children's…
read nowBurger King selects Starcom as media AOR
July 17, 2011
Burger King Corp. has named Publicis Groupe's Starcom as its new media agency of record.
read nowRitas Italian Ice raises $545K for pediatric cancer research
July 17, 2011
Rita's Italian Ice's sixth annual partnership with Alex's Lemonade Stand Foundation (ALSF) raised a total of $545,000 through in-store paper lemon sales. The…
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El Pollo Loco is feeling the Mexcellence
July 17, 2011
El Pollo Loco is launching a multi-faceted campaign that includes new television and radio ads, social media components and in-restaurant signage, all…
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Popeyes hits 2,000th unit milestone
July 14, 2011
On July 16, Popeyes Louisiana Kitchen will celebrate the opening of its 2,000th restaurant. The landmark opening is in Memphis, Tenn., and is part of the…
read nowMcDonalds Men of McCafe winners introduced
July 13, 2011
An all-star lineup was on hand in New Orleans, La., last week during the Essence Music Festival and for the 2011 McDonald's 365Black Awards.
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Hello Kitty gets a taste of Yogurtland
by Alicia Kelso — Editor, QSRWeb.com
Brands' similar demographics and business philosophies inspire partnership.
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NRA, Healthy Dining launch healthy menu initiative for kids
by Alicia Kelso — Editor, QSRWeb.com
Nineteen restaurant chains sign up as inaugural participants.
read nowChurchs Chicken names SVP, brand marketing
July 12, 2011
Church's Chicken has named Joel Bulger as its senior vice president of brand marketing. Bulger's responsibilities include brand positioning and management…
read nowBaskin-Robbins introduces mini ice cream cones
July 12, 2011
Embracing an increased demand for smaller portion sizes, Baskin-Robbins has introduced new Mini Cones nationwide. The small ice cream cones can be purchased…
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Social media: brand aid ... or brand illusion?
by Lori Walderich — CMO, Top That! Pizza
A few weeks ago, I had the privilege of attending a major social media conference. Naturally I saw it as a great opportunity to pick up new nuggets of wisdom…
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Wall Street Investors Demand ROI - Return on Innovation
by Darrel Suderman — President, Food Technical Consulting
Return on Innovation (ROI), and not Return on Investment is the new demand (and expectation) of Wall Street Investors.
read nowWhite Castle offers 90th birthday commemorative Coke glasses
July 11, 2011
As part of White Castle's yearlong 90th birthday celebration, commemorative Coke glasses are available for purchase to recognize the 90-year partnership…
read nowCarls Jr. marks 70th anniversary, plans Indonesian growth
July 11, 2011
CKE Restaurants Inc.'s Carl's Jr. brand is commemorating its 70th anniversary this month with celebrations and online giveaways.
read nowTaco Bell India taps Ogilvy as AOR
July 11, 2011
Ogilvy, which handles the creative for Yum! Brands' KFC in India, has won the duties of its sister chain Taco Bell without a pitch. Ogilvy's Delhi office will…
read nowDuke Marketing to host Local Store Marketing University
July 11, 2011
Duke Marketing LLC, has announced the launch of its Local Store Marketing University (LSM-U), an educational program devised to enhance restaurant marketer’s…
read nowWhataburger brings back signature Patty Melt
July 10, 2011
Whataburger's signature Patty Melt has returned for a limited time. The customer favorite will be available through Aug. 15 at Whataburger's more than 72…
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