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Marketing News & Media

KFC says 'make it a double'

August 21, 2018

Kentucky Fried Chicken partnered with the "world's strongest man" to haul in its new Double Crispy Colonel sandwich in a "big" way. The chain's offering has a…

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QSR revenue source with many happy returns: Tapping into office-based networks

Reliable revenue is the name of the game in creating stability in the highly competitive QSR sector. Fortunately, one of the best sources of regular business…

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McDonald's kicks it up a notch with new chicken LTO

August 17, 2018

McDonald's is adding a new chicken offering to the menu for a limited time in the U.S. Sweet N' Spicy Honey BBQ Glazed Tenders become available the week of…

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Cinnabon partners with Holiday Inn Express on breakfast

August 16, 2018

Cinnabon has struck up a novel approach to getting the brand out to the masses through a partnership with Holiday Inn Express. The relationship will put…

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Food Network's former marketing maven offers best branding strategies at October Fast Casual Executive Summit

As the former marketing and branding executive for food media powerhouses like Food Network and the Cooking Channel, Susie Fogelson has a lot to share with…

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Panda Express uses popular LTO to usher in new app

August 15, 2018

Panda Express is bringing back a fall favorite, Honey Sesame Chicken Breast, for a limited time and using the opportunity to launch the chain's new app, a news…

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Study: Most QSRs aren't 'cool' — why that's a problem

by S.A. Whitehead — Food Editor, Net World Media Group

Here's the bad news for QSRs: Most brands are not cool. That's the conclusion that research consultancy, Magid, recently came to after surveying 6,800 diners…

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The digital signage trifecta: 3 key pre-deployment decisions

Three key considerations you must know before you go headlong into your new or next digital signage solution.

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Subway partners with global food network to innovate 'locally relevant' menus

August 7, 2018

Gobal QSR chains often face challenges when it comes to developing trendy menus, but Subway hopes to overcome them by partnering with an online food and travel…

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KFC dubs Seinfeld's 'George' as new 'Harland'

August 6, 2018

The actor, who will eternally be "George" to old Seinfeld addicts, is now turning into "Harland," as in Col. Harland Sanders. Actor, comedian and director…

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QSRs in a blockchain world: A restaurant leader's essential guide

by S.A. Whitehead — Food Editor, Net World Media Group

The blockchain may sound like something that has absolutely nothing to do with the restaurant business, but nothing could be further from the truth. Innovative…

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Maximizing the QSR 'transformers': Online ordering, loyalty apps, digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

NPD Group joins two restaurant brands to talk about the tech "transformers" of the restaurant business today and how to make the most of them for your brand.

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Dunkin' Brands caps off profitable Q2 with major mobile payment news

July 26, 2018

Dunkin' Donuts U.S. President and CEO David Hoffmann said the company's so-called "Blueprint for Growth" has been its guiding light to a path that it hopes…

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GrubHub acquires LevelUp

July 25, 2018

GrubHub dropped a bit of a news bomb amidst its Q2 financial results, announcing that it had signed an agreement to acquire Boston-based mobile diner…

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Summer LTOs: 5 guiding principles to count on

by Andrew Rosenbloom — Director of Marketing, Consolidated Concepts

We're in the thick of it when it comes to summer heat, so QSR customers are seeking the big chill in their food and drink. That, in combination with the…

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KFC taps cats to hawk chicken today

July 17, 2018

Can cats sell chicken? KFC certainly thinks so. That's why the brand has created a giant automated "Colonel-esque" cat toy to handle the job during a…

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Cloud POS: 4 key advantages for QSRs

by Christopher Sebes — president, Heartland Commerce

With Cloud POS reclaiming the top spot in this year's POS Software Trends Report from Hospitality Technology, it's clear that cloud-based point of sale…

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McDonald's salads eyed as possible source of parasitic illness

July 13, 2018

McDonald's salads are being eyed as the possible source of a parasite that has sickened more than 35 people since mid-May, according to public health officials…

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Baskin-Robbins 'freaks' out on Ice Cream Day

July 12, 2018

Sunday, for the ice cream-ignorant, is National Ice Cream Day, and Baskin Robbins is using it as the launch pad for Freak Shakes. The LTO runs through the end…

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Kiosks, digital signage: Issues, but benefits worth it

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Global food service operator, Sodexo, and travel plaza operator, Love's, told an audience at the recent Dallas ICX Summit that even though there are…

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