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Marketing News & Media

Arby’s generates record $3.4M to fight childhood hunger

November 4, 2014

Arby’s restaurants across the country raised a record-breaking $3.4 million in six weeks for the Share Our Strength No Kid Hungry Campaign. This represents a…

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Handel’s ice cream shops offering free cones to veterans

November 4, 2014

On Nov. 11, participating Handel’s Homemade Ice Cream and Yogurt shops across the country are giving away free single scoop ice cream cones to all veterans and…

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Cousins Subs’ kicks off Wisconsin Badgers sweepstakes

November 4, 2014

From now through Nov. 30, Cousins Subs is hosting a “Game Changer” social media sweepstakes for University of Wisconsin Badgers fans.

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Thanx launches customer loyalty program nationwide

November 4, 2014

Thanx Inc., a loyalty solution provider, has officially launched nationwide today. The company announced direct relationships with MasterCard and Visa, as well…

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Burger King goes with PayPal for mobile payments platform

November 4, 2014

Through a partnership with Tillster Inc., Burger King will soon add a PayPal mobile payments option to its mobile app. The announcement was made Monday at the…

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Dairy Queen expands mobile loyalty, payments pilot

November 4, 2014

Dairy Queen has expanded its mobile loyalty market test program to Denver and surrounding areas, including some locations in Nebraska. Dairy Queen’s myDQ…

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Dairy Queen expands mobile loyalty, payments pilot

November 4, 2014

Dairy Queen has expanded its mobile loyalty market test program to Denver and surrounding areas, including some locations in Nebraska. Dairy Queen’s myDQ…

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Dunkin’ Donuts NY kicks off holiday season with latte promo

November 4, 2014

Dunkin' Donuts locations throughout the Metro New York area are kicking off the holiday season with a special promotion in which guests will receive any medium…

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Why catering is a good idea for Taco Bell and QSRs

by Alicia Kelso — Editor, QSRWeb.com

QSRs have ecosystem advantages to add catering, such as fixed assets and real estate, as well as media power.

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Baskin-Robbins creates camouflage flavor, cone for Veterans Day

November 3, 2014

On Veterans Day, Baskin-Robbins will donate 10 cents from each ice cream scoop sold in its US locations to the United Service Organizations to support troops…

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Steak added as permanent menu platform at Dunkin’ Donuts

November 3, 2014

Dunkin' Donuts has brought back the Angus Steak & Egg Breakfast Sandwich and Angus Steak & Egg Wake-Up Wrap to celebrate National Sandwich Day…

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Dunkin’ Donuts teams up with Fanatics.com for holiday promo

November 3, 2014

Dunkin’ Donuts in Greater Philadelphia is teaming up with sports merchandize retailer Fanatics.com for the new Go Hot. Game On! program.

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QSR segment ups the ante on TV ad spend

November 3, 2014

The quick-service restaurant category has increased its TV ad activity by 11 percent compared to the unique creative that aired last year. According to…

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November’s Blizzard forecast calls for Reese’s Peanut Butter Cups

November 3, 2014

Dairy Queen has named its Reese’s Peanut Butter Cups Blizzard Treat as the Blizzard of the Month for November. The offering includes Reese’s Peanut Butter Cups…

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Canadian concept not named Tim Hortons or Starbucks plans to be ‘coffee authority’

November 3, 2014

Canadian-based The Second Cup coffee concept has announced a three-year strategic plan that seems to put Starbucks, Tim Hortons and McDonald’s in the…

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Arby's Halloween meat promo scares up a reaction

by Brenda Rick Smith — Editor, Networld Media Group

Arby's embraced the whole meat trend in an interesting new way on Halloween by offering to add bacon to any order if the customer said the magic words: "Trick…

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Would you like fries with your Mutton Whopper?

October 31, 2014

Burger King has dropped beef and pork products from its menu in India in deference to the beliefs of the country's sizable Hindu and Muslim populations, the…

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Four reasons digital screens are more than menu boards

by Brenda Rick Smith — Editor, Networld Media Group

Engaging digital signage can be a key differentiator in the customer experience by educating guests about menu items, driving craving, reducing perceived wait…

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Cousins Subs provides support for displaced children

October 30, 2014

The Cousins Subs Make It Better Foundation has awarded Faith, Hope, & Love Inc. a $2,000 grant to provide displaced children in Racine County, Wisconsin…

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El Pollo Loco added to Healthy Dining website

October 30, 2014

El Pollo Loco also announced that 21 of its menu offerings have been added to the HealthyDiningFinder.com website for meeting nutrition criteria that…

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