Marketing News & Media

Del Taco rolls out lower-fat turkey tacos

December 31, 2013

Del Taco will launch turkey tacos on Jan. 2. According to a company news release, the introduction will mark the first time a Mexican QSR has offered ground…

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Popeyes introduces Bayou Buffalo Wicked Chicken

December 30, 2013

Popeyes Louisiana Kitchen has brought back a signature LTO with a kick. The new Bayou Buffalo Wicked Chicken features the flavor of Buffalo wings and is…

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Taco John's shifts marketing to snack menu

December 30, 2013

Taco John's today is launching a new marketing campaign to promote its TJ Baja Boneless Wings and Mexi Rolls. The campaign includes the tagline "Mex. Match.

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Jack in the Box adds egg white option to breakfast

December 30, 2013

Jack in the Box has introduced the new egg white and turkey breakfast sandwich, just in time for the New Year. The new sandwich is prepared with egg whites…

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Burger King rebrands value menu to 'King Deals'

December 30, 2013

Burger King is introducing its new King Deals Value Menu, including new Rodeo Sandwiches with the Rodeo Crispy Chicken and the Rodeo Burger for $1 each.

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Burger King picks Horizon Media as agency

December 24, 2013

Burger King has moved its North American media duties to Horizon Media. The incumbent was Starcom, who was not part of the review, according to Media Post.

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Consumers have an appetite for mGifting

Once someone is mGifted a stored gift card, it is the ideal time to convert them into a consistent mobile user.

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Wendy's spices up value menu with two new offerings

December 23, 2013

Wendy's is responding to consumer demand for more spice by adding two new spicy items to its Right Price Right Size value menu. The Spicy Chipotle Crispy…

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Taco Republic to serve Kansas City homeless this week

December 23, 2013

Taco Republic and the Taco Republic Truck will deliver and serve tacos and sides to those at the Kansas City (Mo.) Rescue Mission Men's Center Tuesday at noon.

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LiveDeal goes live in LA

December 20, 2013

The geo-location platform LiveDeal Inc. announced that it has launched in the Los Angeles market.

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Two trends in one: Subway introduces jalapano cheddar bread

December 20, 2013

Subway is hitting on two of this year's top QSR trends — spicy and unique bread offerings — with its release of the new jalapeno cheddar bread. The bread will…

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Taco Bell's Live Más store now open for shoppers

December 20, 2013

For the first time, Taco Bell is offering brand apparel and accessories at its new Live Más store.

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KFC's fast casual concept preps for second location

December 20, 2013

Yum! Brands is planning to open a second KFC eleven location in early 2014, also in Louisville, Ky. KFC eleven, a fast casual spinoff of the KFC brand, debuted…

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Groupon launches last minute holiday gifting solutions

December 20, 2013

Groupon announced the launch of two new solutions that the company said are aimed at helping out last-minute shoppers: Grouponvelope and the digital gift…

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What's on the menu for 2014? Restaurant execs make their predictions

by Alicia Kelso — Editor, QSRWeb.com

Snacking innovation, sausage and Southern influences on the QSR radar.

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Carvel rolls out holiday signatures

December 19, 2013

Carvel has announced the return of its holiday-themed ice cream items, including a Santa and a snowman cake. The seasonal menu includes:

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Burger King signs up for FIBA New Zealand sponsorship

December 19, 2013

Burger King has signed a four-year partnership with Basketball New Zealand to introduce FIBA 3X3 to the country.

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Wendy's partners with QR code provider for marketing campaigns

December 19, 2013

NeoMedia Technologies Inc., a provider of mobile barcode management solutions, has partnered with Wendy's to become its exclusive provider for QR code services…

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