McDonald's, KFC earn points for 'simplicity'

October 28, 2013

A new report from brand strategy firm Siegel + Gale outlines the impact of simplicity on a brand's revenue, loyalty and innovation. For the purpose of the…

Jack in the Box takes late-night menu promos up a notch

October 25, 2013

To further promote its new late-night Munchie Meals menu, Jack in the Box presented "No Curfew," an event held this week at Club Nokia in Los Angeles. The…

The importance of brand rails at the Fast Casual Executive Summit

Ken Kimmel, co-founder of On the Spot Systems, a customer-satisfaction measurement company, and a former Dunkin' Donuts executive, talked to editor Cherryh…

4 restaurant marketing keys for 2014 from the Fast Casual Executive Summit

Ellen Hartman, president and CEO of Hartman Public Relations, talked to senior editor Cherryh Butler at the 2013 Fast Casual Executive Summit. Hartman…

Dunkin' Donuts outlines new loyalty program

by Alicia Kelso — Editor, QSRWeb.com

During Q3, the brand experienced all-time-high average weekly sales and product mix for the afternoon daypart.

Ben & Jerry's gives a nod to Anchorman 2 release

October 24, 2013

Ben & Jerry's has added "Scotchy Scotch Scotch" to its ice cream flavor lineup for a limited time. The flavor features butterscotch ice cream with ribbons…

College campuses a focal point of Dunkin' Donuts' growth

October 23, 2013

Dunkin' Donuts continues to grow its presence on college campuses around the country. The company's nontraditional campus footprint includes full retail…

Cheba Hut rolls out new menu

October 23, 2013

Cheba Hut "Toasted" Subs has rolled out a new menu item featuring sandwiches, salads and "Munchies" (appetizers).

Cheeseboy celebrates 1 millionth sale with food bank donation

October 23, 2013

Cheeseboy has donated $10,000 to the Greater Boston Food Bank on behalf of its Millionth Grilled Cheese Contest winner. In celebration of selling its …

Taco Bell awards teens for developing the Taquito Rico

October 23, 2013

Teens from the city of Wilmington, Calif., won a competition held by a local Taco Bell store, earning them $9,500 in scholarships from the Taco Bell Foundation…

Arby's raises record amount for childhood hunger campaign

October 23, 2013

Arby's restaurants across the country raised a record-breaking $3 million in six weeks as part of its partnership with Share Our Strength's No Kid Hungry. This…

CEO Roundtable: The success of your brand depends on your people

Oversaturation of concepts poses a threat from real estate to market share. 

Jack in the Box kicks off annual ornament fundraiser

October 22, 2013

Jack in the Box restaurants today announced a holiday fundraiser benefiting Big Brothers Big Sisters. For $1, plus tax, guests may purchase a limited-edition…

Tim Hortons named one of world's 'most loved' companies

October 22, 2013

Tim Hortons is ranked second in the QSR category for APCO Insight's newly released "100 Most Loved Companies in the World" list.

Rita's, Philly Pretzel Factory open first co-branded unit

October 22, 2013

Philadelphia-based Philly Pretzel Factory and Rita's Italian Ice have announced their first co-branded outlet at Montgomery Mall in North Wales, Pa. There will…

Wisconsin McDonald's co-op names Dallas agency to lead creative

October 22, 2013

Dallas-based Moroch Partners has won the co-op business for McDonald's restaurants in Madison, Wisc., following a national client-led review.

Revamped app allows businesses to create coupons from photos, messages

October 22, 2013

Photopon, a custom couponing app, has launched version 2.0 of the iOS app in the Apple iTunes Store. Available throughout the U.S., Photopon lets users select…

McDonald's Mighty Wings off slightly on price, flavor profile

by Alicia Kelso — Editor, QSRWeb.com

Technology is going to be a big part of McDonald's future, particularly digital engagement with consumers.

Mobile ad buys: It doesn't have to be witchcraft

While 21 percent of time spent with media is on the mobile phone, mobile ads garner just 4 percent of overall ad budget.

Dunkin' Donuts Bakery Series coffee hits grocery aisles

October 21, 2013

The J.M. Smucker Company, makers of Dunkin' Donuts packaged coffee, has introduced Dunkin' Donuts Bakery Series Coffees to grocery stores throughout the…