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Marketing News & Media

Sonic Drive-In selects mobile commerce provider

October 2, 2013

Today CARDFREE announced that it has been selected by Sonic Drive-In as its mobile commerce platform.

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Tuscan chicken takes the spotlight on Subway menu

October 1, 2013

Subway's Tuscan Chicken Melt sandwich is back by popular demand and will be available as a $6 Footlong special for a limited-time only.

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DQ location experiences 483-percent traffic lift from text campaign

October 1, 2013

Three Dairy Queen locations in Kansas have reported an uplift in traffic and ticket from their mobile and loyalty marketing campaign created by SMS Mastermind…

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Wendy's adds chicken to pretzel sandwich line

October 1, 2013

Wendy's is leveraging the success of its Pretzel Bacon Cheeseburger, launched in July, by adding a Pretzel Pub Chicken sandwich option.

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Revention integrates with Valutec Card Solutions rewards program

September 30, 2013

Revention and Valutec, a full-service provider of Gift Card and Loyalty services, have announced Revention's integration with Valutec's Rewards program.

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Arby's debuts Smokehouse Brisket sandwich

September 30, 2013

Arby's Restaurant Group Inc. has rolled out its new Smokehouse Brisket sandwich. According to the company, the sandwich features sliced beef brisket smoked for…

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Taco Cabana launches traditional Mexican matching game

September 30, 2013

Taco Cabana has debuted its Match & Win TC Loteria game, a peel-off game found on specially marked fountain drinks.

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Church's Chicken adds to Big Tex lineup

September 30, 2013

Church's Chicken has introduced a spinoff to its Big Tex Sandwich; the Big Tex Club sandwich is now available for a limited time.

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Dunkin' partners with art organization for T-shirt design contest

September 30, 2013

Dunkin' Donuts has launched its first-ever global T-shirt design challenge, in partnership with Threadless, an art community.

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Foodservice certification set for national expansion

September 30, 2013

Committed to winning America's fight against diabetes, obesity and other diet-related diseases, the United States Healthful Food Council (USHFC) has announced…

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A look at McDonald's healthier menu, marketing plan

by Alicia Kelso — Editor, QSRWeb.com

In addition to eliminating soda from Happy Meals, McDonald's will also offer vegetable, fruit and salads as a fry substitute.

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Auntie Anne's adding retired pro athletes to franchising roster

September 27, 2013

As part of an initiative to partner with retired professional athletes, Auntie Anne's has announced retired NBA star Mark Blount as its newest franchise owner.

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Subway raises $360K for diabetes research

September 27, 2013

McLean, Va.-based Subway Development Corporation of Washington raised $360,000 for the American Diabetes Association during a recent in-store campaign and…

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Jack in the Box launches new late night 'munchies' menu

September 27, 2013

Jack in the Box has developed a new late-night menu — available between 9 p.m. and 5 a.m. — to "cure the munchies." The menu includes four new entrée options:

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Jack's restaurant chain adopts online ordering

September 27, 2013

Alabama-based Jack's Family Restaurant chain, has deployed an online ordering feature along with its "Preorder 4 Pregame" football-themed campaign.

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Do you know your customer loyalty quotient?

Customers buy 20 percent more product and also accelerate purchase frequency by 20 percent when motivated by a reward.

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Is McDonald's hinting at a branding change?

by Alicia Kelso — Editor, QSRWeb.com

The company's chef-centered event tonight will explore 'Good Food Served Fast.'

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Taco Bell launches three Mountain Dew-based frozen drinks

September 26, 2013

On Sept. 26, Taco Bell restaurants nationwide will introduce the brand's new "House of Dew," three Mountain Dew-based frozen beverages.

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Doc Popcorn, National Breast Cancer Foundation team up for fundraiser

September 26, 2013

In conjunction with Breast Cancer Awareness Month and National Popcorn Poppin' Month in October, Doc Popcorn has partnered with the National Breast Cancer…

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Good Times doubles chicken category sales, adds boneless wings

September 26, 2013

Good Times Restaurants Inc. today announced it plans to roll out new All Natural Boneless Buffalo Wings in October following a successful test in multiple…

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