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Marketing News & Media

Subway adds cross-platform partnership for NBC's live competition show

September 10, 2013

NBCUniversal today announced cross-platform advertising partnerships with Subway restaurants, as well as Eveready and Orville Redenbacher's for its "The…

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McDonald's market offering a bundled value meal

September 9, 2013

Bundled meals, common at pizza and chicken concepts, may finally be trickling into the burger space. McDonald's is reportedly testing a "multiperson boxed…

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White Castle adds medley salads to the mix

September 9, 2013

White Castle has introduced three new medley salads to its menu — including plain, with grilled chicken or with the brand’s signature Chicken Rings.

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SUBWAY takes on Fashion Week

September 6, 2013

Designers will create ensembles using only restaurant materials Wednesday as part of Project SUBWAY, during Nolcha Fashion Week at Chelsea Piers' Pier 5…

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Long John Silver's adds Ciabatta sandwich option

September 5, 2013

Long John Silver's has launched the Ciabatta Jack Sandwich; an artisan sandwich served on warmed Ciabatta bread with either batter-dipped fish or chicken.

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Krispy Kreme rewarding customers who talk like a pirate

September 5, 2013

International Talk Like a Pirate Day is Sept. 19 and once again Krispy Kreme will offer a free doughnut to those who participate.

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White Castle introduces My Size kids' meal

September 5, 2013

White Castle is celebrating National Grandparents Day Sept. 8, by offering a free throwback paper cap for all grandparents and grandchildren visiting a…

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Dunkin' adds Angus Steak Big N' Toasted to breakfast line

September 5, 2013

Dunkin' Donuts has launched the new Angus Steak Big N' Toasted breakfast sandwich, featuring two eggs, Angus steak and a slice of American cheese, between two…

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SCA's Tork launches No Kid Hungry promotion

September 5, 2013

Numerous restaurant chains have added promotions for Share Our Strength's No Kid Hungry campaign, which runs through September. SCA's Tork Brand is also…

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QSRs shift focus to mobile for differentiation

by Alicia Kelso — Editor, QSRWeb.com

Brands are increasing their budgets for mobile initiatives, from loyalty to promotions and payments.

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Del Taco plans 25 units in San Antonio market

September 4, 2013

Del Taco has announced the opening of its first of 25 locations planned for the San Antonio market. The new restaurant opened today at 10926 Culebra Road, and…

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Good Times turns in 19 percent sales jump in August

September 4, 2013

Good Times Restaurants Inc. has turned in its fifth consecutive month of double-digit, same-store sales increases, jumping 18.7 percent in August.

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DQ, Orange Julius rewarding teachers with school supplies

September 4, 2013

The Orange Julius Treat for Teachers essay contest, presented by Orange Julius at DQ, will run through Sept. 22.

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Pumpkin menu is back at Dunkin' Donuts

September 4, 2013

Dunkin' Donuts kicked off September with new pumpkin menu items, including a new pumpkin pie donut, and a new frozen pumpkin coffee Coolatta. The brand has…

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The changing face of QSR customer loyalty programs

Digital loyalty programs can increase the visit frequency of those loyal customers by 12 to 44 percent.

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Baskin-Robbins kicks off school year with BOGO promotion

September 3, 2013

Baskin-Robbins is celebrating back-to-school season with the return of its Buy One Get One Free two-scoop sundae offer at participating locations nationwide.

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Arby's takes the lead for No Kid Hungry campaign

September 3, 2013

Throughout September, restaurants nationwide will invite guests to raise money for the annual Share Our Strength's No Kid Hungry campaign, aimed at ending…

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Taco Bell CEO rewards Alaska students with leadership training course

September 3, 2013

Taco Bell Corp., together with the Taco Bell Foundation for Teens; Get Schooled and Viacom's umbrella for social responsibility, Viacommunity, recently…

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McDonald's restaurants launch $1 any size coffee

September 3, 2013

McDonald's restaurants throughout Sacramento, Stockton and Modesto, Calif., as well as Northern Nevada (Lake Tahoe and Truckee), began offering $1 any size…

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Krispy Kreme's sales jump via 'inspired marketing'

by Alicia Kelso — Editor, QSRWeb.com

The company is growing its domestic and international footprint through a smaller, cheaper prototype.

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