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Marketing News & Media

Popeyes unveils new Canjun Chili Garlic sauce

September 25, 2013

Due to popular demand, Popeyes Louisiana Kitchen has brought back its Dip'n Chick'n offering.

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McDonald's marketing leader announces retirement

September 25, 2013

Neil Golden, McDonald's chief marketing officer, announced Tuesday that he is retiring after 24 years with the company. His departure is expected in early…

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Burger King's new fries a QSR game changer?

September 24, 2013

Burger King's new "Satisfries" hit the market today, bringing to the QSR space a reduced-fat, reduced-calorie French fry option that features 190 calories, …

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Taco Bell offers chance to win PlayStation 4 before launch

September 24, 2013

Sony Computer Entertainment America LLC and Taco Bell today announced a co-branded, six-week "Play the Future First" promotion that will give away…

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Tim Hortons' annual charity fundraiser underway

September 24, 2013

The annual Tim Hortons Smile Cookie campaign is back for one week starting today. Guests at restaurants across Canada can purchase a chocolate chunk Smile…

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Carl's Jr., Hardee's CEO honored by Dream Foundation

September 24, 2013

Dream Foundation, a national wish-granting organization for adults and their families battling life-threatening illness, will honor Andy Puzder, CEO of Carl's…

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Quiznos launches fundraising campaign for leukemia fight

September 24, 2013

Quiznos restaurants across the U.S. and Canada are partnering with The Leukemia & Lymphoma Society in a fundraising effort to end cancer. Throughout the…

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Arby's SVP: A deep product pipeline is more important than ever

by Alicia Kelso — Editor, QSRWeb.com

By implementing a variety of initiatives, Arby's has four times the volume of product pipeline than it has had historically.

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Arby's taps Taco Bell exec as CMO, names new COO

September 23, 2013

Arby's Restaurant Group Inc. today announced that Rob Lynch will join the company as its president and chief marketing officer.

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Taco John's pitches in to help Colorado flood victims

September 23, 2013

Starting today, Taco John's locations are raising money to help flood victims in Northern Colorado. The chain will donate $1 for each Santa Fe Burrito or Bowl…

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McDonald's a top advertiser for Black consumers

September 20, 2013

Black consumers are expected to increase their spending from the current $1 trillion level to $1.3 trillion by 2017, according to a new report from Nielsen, in…

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Pinterest to test business ads

September 20, 2013

Pinterest CEO Ben Silbermann sent a message to users this week about the site's new test promoting certain business ads.

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Tim Hortons marks National Coffee Day with BOGO deal

September 20, 2013

Tim Hortons Café & Bake Shops will offer its U.S. guests a free coffee with the purchase of another coffee during National Coffee Day Sept. 29.

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How negative word-of-mouth marketing can lead to more sales

Unfavorable comments can lead to increased sales if acted upon appropriately and quickly.

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Wendy's franchisee raises $2.5M for adoption foundation

September 19, 2013

Restaurant franchisee The Briad Group has raised more than $2.5 million for the Dave Thomas Foundation for Adoption, including $325,000 at its 15th Annual Golf…

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Taco Cabana marks 35th anniversary with throwback prices

September 19, 2013

Thirty-five years ago, Taco Cabana opened its first restaurant in Midtown San Antonio. The brand will mark the occasion Sept. 21 and 22 with a grand re-opening…

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Keurig to open brick-and-mortar coffee store

September 18, 2013

As the popularity of single-cup beverages grows thanks to major brands such as Dunkin' Donuts and Starbucks carrying such offerings, Green Mountain Coffee…

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LivingSocial extends deals, adds marketing tools for merchants

September 18, 2013

LivingSocial announced it is offering new, extended-length promotional options for local and national merchants. According to a press release, the new…

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Blimpie jumps into mobile gaming to attract Millennials

September 18, 2013

Blimpie has launched a new mobile game app, called Blimpie Run (blimpie.com/blimpierun) as part of the brand's initiative to appeal to Millennials.

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Crisis expert: QSR strikes not damaging brands

by Alicia Kelso — Editor, QSRWeb.com

The more brands engage strike supporters, the longer the story plays out in the media.

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