Marketing News & Media
McDonald's names new global chief brand officer
April 12, 2013
McDonald's board of directors has elected former McDonald's executive Steve Easterbrook as executive vice president and global chief brand officer.
read nowWendy's restaurants raise $68K for Hurricane Sandy relief
April 12, 2013
Wendy's restaurants in the New York Tri-state area recently presented checks totaling $68,017.67 to three organizations providing disaster relief for Hurricane…
read nowTaco Bell to unveil new commercial during MTV Movie Awards
April 12, 2013
Taco Bell's new commercial, "First Kiss," will debut Sunday during the MTV Movie Awards on MTV.
read nowJersey Mike's doubles fundraising for charitable campaign
April 12, 2013
Jersey Mike's Subs raised $1.7 million during its third annual "Month of Giving" campaign held throughout March. The money will go toward 86 different…
read nowQSRs offering some Tax Day relief
April 11, 2013
A handful of QSRs are offering a bit of relief as American taxpayers scramble to fulfill their patriotic duty ahead of the looming April 15 deadline.
read nowGood Times marks 11th consecutive quarter of sales increases
April 11, 2013
Good Times Restaurants Inc. announced its same-store sales for the second fiscal quarter increased 7 percent and 3.9 percent for the month of March.
read nowDunkin' Donuts unveils new look for packaged hot tea
April 10, 2013
Dunkin' Donuts unveiled a new look for its packaged hot tea, featuring a new design with modernized graphics. The new boxes of packaged tea, available in…
read nowBaskin-Robbins plans three-day promo to thank customers
April 10, 2013
Baskin-Robbins is thanking its loyal guests with three "Guest Appreciation Days" from April 23 through April 25. During that time, participating Baskin-Robbins…
read nowWhite Castle launches new philanthropic program: Castle Shares
April 10, 2013
To mark the launch of its new Castle Shares philanthropic program, White Castle is offering Original Slider-scented candles on houseofcrave.com. Net proceeds…
read nowCulver's airs first LTO TV spot in three years
April 9, 2013
A new marketing campaign announcing the return of Culver's Colby Jack Pub Burger marks the first time in nearly three years the restaurant has featured a…
read nowWienerschnitzel Big City sweepstakes spotlights regional hot dogs
April 9, 2013
Wienerschnitzel has announced its "Big City Favorites" Sweepstakes via its Facebook page, offering fans the chance to win a free trip to New York, Chicago or…
read nowArby's provides a tax break to fans
April 9, 2013
Once again on April 15, Arby's restaurants will offer a Tax Day Curly Fry Giveaway. This is the third consecutive year for the promotion.
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Dunkin' Donuts uses LTO strategy to 'talk to customers'
by Alicia Kelso — Editor, QSRWeb.com
Dunkin' is working on a loyalty program that makes sense with a franchised system.
read nowKFC bets on hometown Cardinals in NCAA championship game
April 8, 2013
It's the University of Louisville versus the University of Michigan in tonight's NCAA Men's Basketball Championship Game. If the Cardinals come out on top…
read nowKFC calls boneless chicken launch a 'game changer'
April 5, 2013
On April 14, KFC will roll out a product the company claims took two to three years to develop — Original Recipe Boneless. The launch is in response to…
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Wendy's breakfast pull back due to inconsistency
by Alicia Kelso — Editor, QSRWeb.com
Having antiquated restaurants was affecting Wendy's ability to compete with traditional QSRs and fast casual brands.
read nowTaco Bell creates fundraising contest via eBay
April 5, 2013
Taco Bell is asking customers to donate $1 to the Taco Bell Foundations for Teens via eBay from today through April 24 (ebay.com/tacobell). Those who donate…
read nowU-Swirl co-brands with Rocky Mountain Chocolate Factory
April 5, 2013
U-Swirl Inc., parent company of U-SWIRL Frozen Yogurt cafes, announced that the first U-Swirl and Rocky Mountain Chocolate Factory co-branded location is open…
read nowSinglePlatform adds Yelp as menu publisher
April 5, 2013
SinglePlatform, a division of Constant Contact Inc., has added Yelp as a menu publisher in SinglePlatform's publishing partner network. Additionally, in the…
read nowWhataburger adds philanthropic piece to Whatagames competition
April 5, 2013
Recently, Whataburger announced the 21 restaurants that emerged as finalists in the company's "WhataGames" competition, which tests team members in operations…
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