Marketing News & Media
Bojangles' giving away Chevy Camaro as part of NASCAR sponsorship
April 5, 2013
To celebrate its second year sponsoring Bojangles' Southern 500, South Carolina's only NASCAR Sprint Cup Series race, Bojangles' is giving away a 201…
read nowSummit Group Communications awarded Subway's Detroit market business
April 5, 2013
The Summit Group Communications, a Utah-based, independently owned advertising and public relations firm, has won the business of the Detroit Subway…
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A&W's mascot resurgence part of chain's bid to 'start fresh'
by Alicia Kelso — Editor, QSRWeb.com
The director of marketing discusses the chain's focus on social media to attract new customers without alienating loyal fans.
read nowSubway offers BOGO deal on 6-inch subs through April
April 4, 2013
Subway is offering a buy-one-get-one free deal on its 6-inch sandwiches through April. The offer is good daily beginning at 9 a.m. No coupon is necessary for…
read nowBen & Jerry's plans annual free cone day
April 4, 2013
On April 9, Ben & Jerry's will host its 34th annual free cone day to thank its fans for their support. The promotion was originally introduced for the…
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Chick-fil-A earns high marks for service and community support
by Alicia Kelso — Editor, QSRWeb.com
Attributes such as value, friendly service and order accuracy examined in a new report.
read nowBaskin-Robbins spotlights Heath English Toffee
April 3, 2013
Baskin-Robbins has named Jamoca Heath ice cream as its April Flavor of the Month. Combining Baskin-Robbins' Jamoca coffee ice cream with Heath English Toffee…
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Dunkin' Donuts adds wraps, Baskin-Robbins-inspired iced coffee
April 3, 2013
Dunkin' Donuts' menu expanded significantly this week. Beginning today, new wraps are available at participating restaurants all day.
read nowBurger King Latin America leverages soccer partnership
April 3, 2013
La Liga BBVA, a professional division of the Spanish football league, has once again partnered with the Burger King brand and Pepsi for a promotion aimed at…
read nowChurch's Chicken adds humor to value messaging
April 3, 2013
Church's Chicken has introduced a new, tongue-in-cheek marketing campaign for value-seeking consumers: The "limited time only Almost Free offering."
read nowRita's Italian Ice debuts sundaes, cookie dough cream flavor
April 3, 2013
Rita's Italian Ice has rolled out sundaes with unlimited toppings. Also making its debut on the menu for a limited time is Cookie Dough Cream Ice, with real…
read nowJack in the Box Burger Truck hits the road
April 3, 2013
After 60 years of serving guests at brick and mortar restaurants, Jack in the Box has introduced a mobile food truck. Jack's Burger Truck is visiting the…
read nowBlimpie to add pretzel bread as permanent option
April 2, 2013
Blimpie is introducing a new turkey sandwich on pretzel bread this week. Additionally, because of pretzel bread's popularity, the chain will add it as a…
read nowCinnabon offering Tax Day deal
April 2, 2013
Cinnabon Bakeries nationwide will offer two free Cinnabon Bites on April 15 as part of the chain's fifth annual Tax Day Bites promotion.
read nowWhataburger debuts Monterey Melt burger
April 2, 2013
Whataburger has debuted its new Monterey Melt burger, available for a limited time. The burger includes two 100-percent beef patties topped with Monterey Jack…
read nowRip'n Chick'n back at Popeyes
April 1, 2013
Popeyes' Rip'n Chick'n is back on menus through April 28. The item features chicken tenders cut into pull-apart strips for dipping.
read nowChurch's Chicken introduces bigger biscuits
April 1, 2013
Church's Chicken has introduced a bigger and what it's calling "better" version of its signature honey-butter biscuits.
read nowSonic adds green iced tea to beverage lineup
April 1, 2013
Sonic today announced the launch of its new line of green iced tea, including five new flavor mix-ins — peach, mango, raspberry, blackberry and mint.
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Report shines unfavorable light on QSR kids' meals
by Alicia Kelso — Editor, QSRWeb.com
The percent of kids' meals that meet expert nutrition standards has increased from 1 to 3 percent since 2008.
read nowDairy Queen jumps on value meal bandwagon
March 28, 2013
Dairy Queen is the latest quick-service chain to introduce a value meal to help consumers as they grapple with high gas prices, an increase in the payroll tax…
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