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Marketing News & Media

Cold Stone Creamery sued by franchisee association

January 24, 2012

A lawsuit was filed Monday against Cold Stone Creamery and its parent company Kahala on behalf of an independent franchisee association. According to Blue Mau…

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Chick-fil-A planning 8 Houston area units

January 24, 2012

Chick-fil-A has plans to open eight new units in the Houston market this year. The first restaurant is set to open Jan. 26 in Pearland, Texas, according to the…

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How Subway created the top brand buzz

by Alicia Kelso — Editor, QSRWeb.com

Differentiation is the key to generating — and maintaining — positive consumer perception.

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Hardee's rolls out diner-style breakfast platter

January 23, 2012

Hardee's is rolling out its new Country Fried Steak 'N' Gravy Breakfast Platter at participating restaurants beginning today. The new diner-style platter is…

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White Castle ready for Slider Bowl Championship

January 19, 2012

White Castle's inaugural Slider Bowl National Championship will be held Jan. 31 at the Crowne Plaza Union Station Victoria Ballroom in Indianapolis.

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Taco Bell jumps into breakfast daypart

January 19, 2012

Beginning next week, Taco Bell will throw its hat into the fastest growing daypart in the QSR space. Calling it "First Meal," the Irvine, Calif.-based chain's…

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McDonald's named a top global brand for 'consumer responsiveness'

by Alicia Kelso — Editor, QSRWeb.com

Interbrand's methodology factors in financial performance, role of the brand and brand strength.

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Jack in the Box donates 250K to Big Brothers Big Sisters

January 18, 2012

Jack in the Box restaurants has donated $250,000 to Big Brothers Big Sisters for its military mentoring programs.

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Captain D's 2011 sales in the black for the first time in eight years

January 17, 2012

Captain D's concluded fiscal year 2011 with positive systemwide same-store sales growth; the first time since 2003 the company has achieved this accomplishment.

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White Castle now taking Valentine's Day reservations

January 17, 2012

White Castle is now taking reservations for its annual Valentine's Day dinner.

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Cold Stone Creamery adds to warm dessert line

January 17, 2012

Cold Stone Creamery has launched its new Hot for Cookie for a limited time. The item is part of the chain's "Hot Stone Warm and Delicious" plated dessert line.

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TCBY introducing new limited-time flavors every month

January 17, 2012

To kick off 2012, TCBY announced it will add new, limited-time flavors every month, and also will  add core flavors throughout the year. The new offerings are…

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Pizza Hut, Subway, DQ ads among 'most effective'

by Alicia Kelso — Editor, QSRWeb.com

Ace Metrix measured consumer impact of every nationally breaking television spot in near real-time.

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Marble Slab, MaggieMoo's roll out waffle bowl sundaes

January 16, 2012

Marble Slab Creamery and MaggieMoo's Ice Cream & Treatery have introduced three new waffle bowl sundaes to kick off the New Year.

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Restaurant industry's 2012 trends shaped by demographics, nutrition

by Alicia Kelso — Editor, QSRWeb.com

NPD Group's research also expects retail competition to increase and commodity prices to affect menu offerings.

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Webinar: Restaurant loyalty - Mobile innovations to build traffic in 2012

More than 1 billion smart phones will be in use across the globe by 2015, according to technology research firm IDC. For restaurant operators, the…

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Under new leadership, Rita's Italian Ice ready for overseas debut

by Alicia Kelso — Editor, QSRWeb.com

New CEO offers insight on changes to store layouts and marketing plans.

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Bloop fro-yo concept launches with philanthropic focus

January 12, 2012

Bloop, a new frozen yogurt concept, is opening its first store in Lynchburg, Va., Jan. 14. This is the first of four locations set to open in the next couple…

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McDonald's extends Olympic sponsorship through 2020

January 12, 2012

In a press conference held today in Innsbruck, Austria – site of the inaugural Winter Youth Olympic Games – McDonald's announced its renewed sponsorship with…

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Arby's names ex-Burger King CMO as head of marketing

by

January 11, 2012

Hala Moddelmog, president of Arby's Restaurant Group Inc., has announced that Russ Klein will join Arby's as chief marketing officer.

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