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Marketing News & Media

Subway’s LA franchisee group selects AOR

May 24, 2011

The Los Angeles-area franchisee group of Subway restaurants has selected Austin, Texas-based Proof Advertising as its full-service agency of record. The…

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KFC Canada to re-launch the Double Down

May 24, 2011

KFC's Double Down is ready to make a comeback in the Canadian market. The controversial sandwich made its debut for a limited time in the fall of 2010, and…

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McDonald’s Pokémon Happy Meal promotion set for summer

May 24, 2011

Pokémon Black•White-themed Happy Meals arrive in participating McDonald's stores across North America beginning June 17.

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NRA 2011: Food Truck Spot doubles from inaugural year

by Alicia Kelso — Editor, QSRWeb.com

Exhibitors discussed increase in leads and enthusiasm for the mobility segment.

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McDonald's Europe expects kiosks to increase jobs

More than 800 kiosks are taking orders -- not jobs -- at McDonald's restaurants throughout Europe.

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Arby's wins chicken salad taste-off, donates $25,000 to No Kid Hungry Campaign

May 23, 2011

Arby's Restaurant Group Inc. announced that it will donate $25,000 to Share Our Strength's No Kid Hungry Campaign, a national effort to end childhood hunger in…

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Street food: Urban foraging

by Suzy Badaracco — President, Culinary Tides Inc

“Lilly, get over here – she just got that blue box from the garage, where are you?” Teddy yelled – she was always a bit bossy toward Lilly. And it wasn’t as if…

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Whataburger introduces new chicken sandwich

May 22, 2011

Whataburger today announced the Honey Mustard Chicken Club, its newest menu item available for a limited time only. The new chicken sandwich, with a choice of…

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McDonald’s rejects calls to shift marketing focus

by Alicia Kelso — Editor, QSRWeb.com

May 19, 2011

At its annual shareholders' meeting Thursday, McDonald's rejected a call from various health organizations and 20,000 petition signees to shift its "predatory…

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Commentary: Ronald McDonald creator defends character

As tens of thousands sign a petition to retire the famous mascot, the clown's architect wonders where the responsibility belongs.

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NRA Show kicks off this weekend

by Alicia Kelso — Editor, QSRWeb.com

May 19, 2011

The National Restaurant Association Restaurant, Hotel-Motel Show kicks off Saturday at Chicago's McCormick Place. The largest restaurant and hospitality…

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Whataburger online survey reveals customer favorites

May 18, 2011

In celebration of National Hamburger Month, Whataburger conducted an online survey asking its Facebook fans to name their favorite ways to order the iconic…

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TCBY revamps website to complement new brand design

May 17, 2011

TCBY introduced a new self-serve store model and brand identity last year and now the frozen yogurt chain has launched a new website to go along with these…

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Health professionals challenge McDonald’s in full-page ad

by Alicia Kelso — Editor, QSRWeb.com

May 17, 2011

A full-page ad ran in newspapers across the country today, urging McDonald's to stop marketing junk food to kids.

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Good is good enough: Dairy Queen’s ads are most effective

May 17, 2011

Rainbows on fire, old-fashioned shaving bunnies, magic turnaround pants and towel ninjas seem to resonate well with consumers. Dairy Queen's new series of…

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Quiznos customers get Groupon’s largest deal to date

May 17, 2011

Groupon Inc. has announced a partnership with Quiznos to launch its biggest deal to date. The discount is aimed at creating repeat customers at the sandwich…

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Cold Stone opens 100th Canadian unit

May 16, 2011

Cold Stone Creamery opened the doors to its 100th location in Canada this week, in Charlottetown, Prince Edward Island. The unit is cobranded with Tim Hortons.

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MaggieMoo’s launching 20 new items for the summer

May 16, 2011

MaggieMoo's Ice Cream and Treatery has launched its "Maggie at the Moovies" celebration, which features 16 new treats to be introduced throughout the summer.

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Taco Bell Kuwait deploys digital menu boards

May 16, 2011

Advanced Interactive Media Solutions (AIMS), Middle East partner for digital signage firm Scala, announced that it has completed installation of the first…

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