Wendy's CMO: 'All great brands evolve'

by Alicia Kelso — Editor, QSRWeb.com

Wendy's unveiled a new logo to complement its restaurant and marketing makeovers and will test mobile payments next month.

Taco Bell gains lunch traction with new products

by Alicia Kelso — Editor, QSRWeb.com

Yum! Brands' Q3 earnings are boosted again by growth in China.

Anatomy of a wildly successful LTO

by Alicia Kelso — Editor, QSRWeb.com

Sales of Sonic's Ragin' Cajun burger are 300-plus percent higher than average promotion, with very little advertising. 

U.S. restaurant industry outlook: Slow and steady improvement

by Alicia Kelso — Editor, QSRWeb.com

CIT's managing director says financing continues to open up for restaurant companies.

Fazoli's, Sbarro CEOs to share how their brands went from 'turmoil to turnaround'

by Cherryh Cansler — Publisher, FastCasual.com

Fast Casual Exec Summit attendees will learn from the industry's brightest.

Dunkin CEO optimistic about mobile initiatives

by Alicia Kelso — Editor, QSRWeb.com

During Wells Fargo Securities Summit, Nigel Travis touts product pipeline, K-cup promotions.

Arby's rebranding as part of continued turnaround efforts

by Alicia Kelso — Editor, QSRWeb.com

Company focused on product pipeline to complement new ad campaign.

Restaurant marketers continue to underspend in the digital space

Data generated from new digital customer engagement tools provide restaurant marketers with a far greater knowledge of their top customers than has ever…

Commentary: How to avoid losing customers' interest

The whole idea of 'best practices' is to repeat success; however people are fickle and if they've seen it before, it will be less effective.

QSRs generate loyalty through new mover marketing programs

by Alicia Kelso — Editor, QSRWeb.com

In the age of digital, targeted marketing packages still garner high response rates.

Tools for foodservice social media campaigns

A social media expert reviews lessons learned from the Foodservice Social Media Universe event.

Product introductions boost Carl's Jr., Hardee's sales

by Alicia Kelso — Editor, QSRWeb.com

The company mulls an increase in co-branded concepts with Red Burrito and Green Burrito.

Popeyes' executives outline path to continued success

by Alicia Kelso — Editor, QSRWeb.com

Analyst Day examines company's five-pillar approach behind a "You Ain't Seen Nothing Yet" theme.

Report: Food industry franchising profitability on the rise

by Alicia Kelso — Editor, QSRWeb.com

More than 70 percent of franchisees surveyed said they would recommend their brand to other candidates – a strong indicator of job satisfaction.

NYC approves soda ban; restaurant association responds

by Alicia Kelso — Editor, QSRWeb.com

Big-margin soft drinks are good for operators' bottom lines.

McDonald's adding calorie information, testing fruit and veggie options

The company also plans to test additional produce side options and grilled chicken choices for Happy Meals. 

Would you like points with that? QSRs serve up loyalty programs

QSRs are beginning to experience the benefits of adopting robust digital loyalty programs, including bigger transactions.

How one QSR maintains a low employee turnover rate

by Alicia Kelso — Editor, QSRWeb.com

Lion's Choice president discusses company's competitive benefits and strong culture.

Commentary: How to build customer demand counter-intuitively

By limiting capacity, while maintaining good quality and service, operators can assure that demand remains high.

NRA to share food safety tips online, FCES

by Cherryh Cansler — Publisher, FastCasual.com

NRA's William Weichelt will speak about food safety at Fast Casual Executive Summit; free training materials are available at the organization's…