by Alicia Kelso — Editor, QSRWeb.com
The brand is launching dark roast coffee next week and is testing smoothies and other 'blender' beverages.
read nowby Alicia Kelso — Editor, QSRWeb.com
During the company's investor day this week, CEO Nigel Travis said that being a global company is more difficult than ever because of social media.
read nowby Brenda Rick Smith — Editor, Networld Media Group
Restaurant marketers can capitalize on this trend by thanking guests for their contribution with special offers.
read nowby Alicia Kelso — Editor, QSRWeb.com
A menu analyst says the most creative foodservice in the world is being done on college campuses, and that idea generation should start there.
read nowThe company plans to test a loyalty program by the end of this year.
read nowBy combining NFC with finger touch recognition technology, Apple is able to offer NFC payment securely inside PassBook, making PassBook more relevant than…
read nowby Alicia Kelso — Editor, QSRWeb.com
CEO Cheryl Bachelder said human capital, focused on both employees and guests, is a compelling, profit-driven strategy.
read nowby James Bickers — Editor, Networld Alliance
The new mobile wallet eliminates the need for a magstripe, instead generating a single-use, unique number for each transaction.
read nowCutting costs by creating limited time offers or new menu items that scale down the serving of animal protein could be interesting to test with consumers.
read nowby Alicia Kelso — Editor, QSRWeb.com
Cathy believed the key to success was 'taking care of the customer' and treating each of them like the most important person in the world.
read nowOperators can now collect valuable information about their customers, find micro segments, create predictive analytics, and pass that value on.
read nowby Alicia Kelso — Editor, QSRWeb.com
A selfie that includes your restaurant, food or drink is a perfect form of implied testimonial.
read nowby Alicia Kelso — Editor, QSRWeb.com
Fans, politicians are calling for a boycott of Burger King after company establishes Canadian headquarters.
read nowby Alicia Kelso — Editor, QSRWeb.com
Despite early media reports, executives from both brands insist their M&A agreement is not about a tax inversion.
read nowby Brenda Rick Smith — Editor, Networld Media Group
From QSRs to sports bars, wings are on menus everywhere. Why?
read nowGift cards are a low-cost marketing tool that can help any size restaurant boost sales, order values and profit margins, and can deepen customer relationships.
read nowBeacons are powerful tools, enabling marketers to push the right message to the right person in the right place at the right time.
read nowPartnering with a delivery service frees up restaurant owners to focus on food and experience while still expanding their customer base.
read nowby Alicia Kelso — Editor, QSRWeb.com
The chain has ramped up the number of new products in test four-fold in the past four years.
read nowOrder-ahead solutions, like mobile/online ordering, are boosting restaurants' average checks by 15-plus percent.
read now