Taco Bell breakfast achieving profitability in first year

by Alicia Kelso — Editor, QSRWeb.com

Sunday, Monday and Tuesday breakfast business at Taco Bell now outsells the brand's signature late-night daypart.

How to use technology to turn customers into loyalists

by Alicia Kelso — Editor, QSRWeb.com

There is no longer a one-size-fits-all approach to marketing; technology is personalizing the customer experience.

Where's my (your) money? Overcoming mobile payment growing pains

Having the ability to send relevant promotions, rewarding users with instant incentives and providing security thresholds are critical components.

Serving up guest Wi-Fi? It's not as easy as it looks

A franchisee simply plugging in a wireless router with password protection (if that) is a reckless strategy, exposing both customers and store data to the…

And, action: Culver's turns to Instagram videos to attract millennials

by Alicia Kelso — Editor, QSRWeb.com

Video marketing is becoming more popular because it takes a 'deeper dive' into the story brands want to tell.

Reducing food waste can improve the bottom line and the environment

by Brenda Rick Smith — Editor, Networld Media Group

A study commissioned by the Food Waste Reduction Alliance found that approximately 80 billion pounds of food are discarded into US landfills every year, with…

Apple Pay's impact on restaurant loyalty marketing

Focusing on the creation of an experience that’s easy for the customer, instead of optimal for the brand, makes customers feel like VIPs.

How to cultivate a loyal guest at your restaurant

Loyal guests don’t just randomly happen: they are cultivated through good food and great experiences.

5 restaurant redesigns to reduce energy costs

For all these energy upgrades, it’s important to think long term and consider the entire life cycle of the technology in question.

Report: Restaurant mobile websites slow to load digital orders

by Alicia Kelso — Editor, QSRWeb.com

If mobile websites included a click-to-order button that routed customers to a geolocation API, the brands' mobile experiences would be better suited to handle…

Experts share insights on millennial dining-out decisions

by Brenda Rick Smith — Editor, Networld Media Group

Shaped by user-centric devices and the Great Recession, value-conscious millennials are looking for great experiences that are friction-free.

Why you'll abandon your mobile app within the next two years

Focus on optimizing your marketing and grow your database in preparation for Apple Pay being adopted by your customers.

New guide caters to restaurateurs, retailers looking to boost income with ATMs

'How to Profit from ATMs: A Guide for Retailers and Restaurateurs' delivers 40 pages packed with essential information about the business of owning, operating…

Dunkin' Donuts ready for mobile ordering test

by Alicia Kelso — Editor, QSRWeb.com

The test will take place in the fourth quarter, with an anticipated app update to support ordering in the beginning of 2015.

Panasonic bets on growth of drive-thru digital menu boards

by Alicia Kelso — Editor, QSRWeb.com

Because of the heavy traffic volume at the drive-thru, Panasonic's Jeff Pinc said the industry is in the beginning stages of wide adoption of outdoor digital…

Dunkin's new sandwich station a 'game changer' for speed and growth

by Alicia Kelso — Editor, QSRWeb.com

The brand is launching dark roast coffee next week and is testing smoothies and other 'blender' beverages.

Dunkin’ Brands sees potential for nearly 20K domestic units

by Alicia Kelso — Editor, QSRWeb.com

During the company's investor day this week, CEO Nigel Travis said that being a global company is more difficult than ever because of social media.

Millennials buying in to restaurant brands that embrace philanthropy

by Brenda Rick Smith — Editor, Networld Media Group

Restaurant marketers can capitalize on this trend by thanking guests for their contribution with special offers.

Menu trends: Consumers demanding ‘foods with benefits’

by Alicia Kelso — Editor, QSRWeb.com

A menu analyst says the most creative foodservice in the world is being done on college campuses, and that idea generation should start there.

Krispy Kreme's strategy includes becoming a beverage destination

The company plans to test a loyalty program by the end of this year.