Features
KFC China takes page from Chick-fil-A, steps up 'customer proposition'
by Alicia Kelso — Editor, QSRWeb.com
KFC U.S. is taking some learnings from successful global businesses and applying them to the domestic system.
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How to get the most out of your social media content
by Alicia Kelso — Editor, QSRWeb.com
The power behind targeting your ads to specific demographics is the accuracy of data you receive.
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McDonald's breakfast sales not impacted by new competition
by Alicia Kelso — Editor, QSRWeb.com
The company is undergoing a 're-set' to emphasize the importance of staffing and enhance the customer experience.
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How mystery shoppers provide a 'micro view' of restaurant operations
by Alicia Kelso — Editor, QSRWeb.com
Customers can give sentiment, but they don't have the trained eye to provide that micro view that shoppers look for.
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Gluten-free's honeymoon phase not expected to end anytime soon
by Alicia Kelso — Editor, QSRWeb.com
When the FDA came out with an official definition of the diet, it went from a fad to a foodservice trend.
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Why restaurants need mobile and cloud technology
Mobile improves management and boosts employee morale, and cloud technology can enhance efficiency and cut IT costs.
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Want to get teens in your restaurant? Make them laugh
by Alicia Kelso — Editor, QSRWeb.com
According to a new report, and for the first time, teens now spend more on food than they do on clothing.
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Dunkin' Donuts' digital menu board success dependent on franchisee buy-in
by Christopher Hall — w, t
The move to digital is about staying relevant in the competitive restaurant space.
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The race for QSR market share expected to intensify
by Alicia Kelso — Editor, QSRWeb.com
To embrace changing trends, restaurants have expanded menus to include healthier items, value offerings and more LTOs.
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Have burger chains reached their peak?
Smaller, regional brands have seen an increase in sales, while sales at their larger QSR counterparts are falling.
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Chick-fil-A's new grilled menu inspired by urban millennials
by Alicia Kelso — Editor, QSRWeb.com
The chain has invested $50 million to develop the new recipes and proprietary grill technology.
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Coffee sales a 'pleasant surprise' from Taco Bell's new breakfast
by Alicia Kelso — Editor, QSRWeb.com
The brand is ready to launch its next ad, aimed at McDonald's and the 'sea of sameness' in QSR breakfast.
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Nikki Baird to give keynote on privacy at CONNECT summit
Top retail analyst Nikki Baird will explore rapidly advancing technology and consumer tolerance for being tracked.
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How the restaurant industry is contributing to the drop in children's obesity
by Alicia Kelso — Editor, QSRWeb.com
Restaurants should work with chefs and suppliers to ensure healthier meals, and even include kids in focus groups.
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Bring back emotional restaurant advertising
The current buzz in marketing is 'engagement' and the best way to achieve that is to strive for a bit of emotion.
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A look at the 'customer driven' features behind Jersey Mike's mobile app
by Alicia Kelso — Editor, QSRWeb.com
Loyalty and online orders have grown steadily since the app's launch in the fall, and more features are expected soon.
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April Fool's: Restaurant brands get in on the fun
by Cherryh Cansler — Editor, FastCasual.com
Restaurant brands 'launch' clear coffee, a kale shake and an edible pizza box.
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A look at some of Yum! Brands' corporate responsibility initiatives
by Alicia Kelso — Editor, QSRWeb.com
The company's goal is to become the 'preferred restaurant of choice' by offering nutritional improvements.
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WFF 2014: A view from the top
by Cherryh Cansler — Editor, FastCasual.com
Get a look at what happened at the 2014 WFF's Leadership Conference.
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How defining customer segments can help you maximize revenues
With new customers, you get one chance to make a good impression and get them to come back frequently.
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