How Burger King turned its US business around

by Alicia Kelso — Editor, QSRWeb.com

In an attempt to 're-engage' its fans, the company is investing new resources and more focus on digital channels.

QSRs expected to reformat to compete with fast casual

by Alicia Kelso — Editor, QSRWeb.com

Drivers of fast casual's growth include better food and ambiance and a 'made-for-you' appeal.

Yum Brands CFO: When consumers control ordering process, they spend more

by Alicia Kelso — Editor, QSRWeb.com

As 70-80 percent of sales in China come from digital channels, the company has ramped up resources for digital globally.

Diners go mobile: 3 ways to attract patrons on the go

Use photos: People searching Yelp stay on a business page with photos two and a half times longer than on one without.

Dunkin' Donuts aims for 2.5M loyalty program enrollees by year's end

by Alicia Kelso — Editor, QSRWeb.com

The DD Perks rewards program, introduced in late January, now has more than 750,000 members.

KFC China takes page from Chick-fil-A, steps up 'customer proposition'

by Alicia Kelso — Editor, QSRWeb.com

KFC U.S. is taking some learnings from successful global businesses and applying them to the domestic system.

How to get the most out of your social media content

by Alicia Kelso — Editor, QSRWeb.com

The power behind targeting your ads to specific demographics is the accuracy of data you receive.

McDonald's breakfast sales not impacted by new competition

by Alicia Kelso — Editor, QSRWeb.com

The company is undergoing a 're-set' to emphasize the importance of staffing and enhance the customer experience.

How mystery shoppers provide a 'micro view' of restaurant operations

by Alicia Kelso — Editor, QSRWeb.com

Customers can give sentiment, but they don't have the trained eye to provide that micro view that shoppers look for.

Gluten-free's honeymoon phase not expected to end anytime soon

by Alicia Kelso — Editor, QSRWeb.com

When the FDA came out with an official definition of the diet, it went from a fad to a foodservice trend.

Why restaurants need mobile and cloud technology

Mobile improves management and boosts employee morale, and cloud technology can enhance efficiency and cut IT costs.

Want to get teens in your restaurant? Make them laugh

by Alicia Kelso — Editor, QSRWeb.com

According to a new report, and for the first time, teens now spend more on food than they do on clothing.

Dunkin' Donuts' digital menu board success dependent on franchisee buy-in

by Christopher Hall — w, t

The move to digital is about staying relevant in the competitive restaurant space.

The race for QSR market share expected to intensify

by Alicia Kelso — Editor, QSRWeb.com

To embrace changing trends, restaurants have expanded menus to include healthier items, value offerings and more LTOs.

Have burger chains reached their peak?

Smaller, regional brands have seen an increase in sales, while sales at their larger QSR counterparts are falling.

Chick-fil-A's new grilled menu inspired by urban millennials

by Alicia Kelso — Editor, QSRWeb.com

The chain has invested $50 million to develop the new recipes and proprietary grill technology.

Coffee sales a 'pleasant surprise' from Taco Bell's new breakfast

by Alicia Kelso — Editor, QSRWeb.com

The brand is ready to launch its next ad, aimed at McDonald's and the 'sea of sameness' in QSR breakfast.

Nikki Baird to give keynote on privacy at CONNECT summit

Top retail analyst Nikki Baird will explore rapidly advancing technology and consumer tolerance for being tracked.

How the restaurant industry is contributing to the drop in children's obesity

by Alicia Kelso — Editor, QSRWeb.com

Restaurants should work with chefs and suppliers to ensure healthier meals, and even include kids in focus groups.

Bring back emotional restaurant advertising

The current buzz in marketing is 'engagement' and the best way to achieve that is to strive for a bit of emotion.