Features
Restaurant brands take advantage of marketing's biggest stage
by Alicia Kelso — Editor, QSRWeb.com
From social media to TV spots, chains get creative for the most-watched Super Bowl in history.
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The New Year brought new news to QSR menus
by Alicia Kelso — Editor, QSRWeb.com
Beverage, dessert innovations continued to accelerate, while a brand other than Taco Bell leveraged Doritos' popularity.
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How the recession changed Americans' eating-out habits
by Alicia Kelso — Editor, QSRWeb.com
When the national menu-labeling rules are implemented, there will be more improvements in the quality of restaurant food.
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McDonald's UK's digital signage pilot yields higher traffic, tickets
One customer said the digital signage made it seem like the chain was putting more effort into the food.
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Tips on preparing for a minimum wage increase
Make good hiring decisions; mistakes can be costly since training new employees is a considerable investment.
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President Obama asks businesses to 'give America a raise'
by Alicia Kelso — Editor, QSRWeb.com
The NRA claims a drastic increase in the minimum wage would limit opportunities for teens and entry-level workers.
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How to get customers to sign up for your loyalty program
About 12 to 15 percent of a company's most loyal customers contribute 55 to 70 percent of total sales.
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Three ways brands can get a handle on negative comments
How you handle one comment has a ripple effect on how other customers perceive your brand.
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McDonald's outlines adjustments to win back 'customer relevance'
Executives admit the pace of menu introductions overcomplicated restaurant operations last year.
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The time to upgrade your POS system is now
by Alicia Kelso — Editor, QSRWeb.com
Systems should have cloud-based reporting, integrated online ordering and mobile integration and PCI compliancy.
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Swipely's new release includes menu, service intelligence
by Alicia Kelso — Editor, QSRWeb.com
CEO says the system offers insight into what's most profitable or likely to drive repeat customers.
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NRA: Embracing technology, menu trends key in 2014
by Cherryh Cansler — Editor, FastCasual.com
The industry will employ 13.5 million in 990,000 units, and restaurant job growth will outpace the overall job growth rate.
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Putting more plants on plates
Organization creates new vegetarian and vegan diet pyramid to offer guidelines.
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Wendy's CEO: We have fast casual experience at 40 percent lower check
by Alicia Kelso — Editor, QSRWeb.com
The company expects the total number of restaurants in the new design to be 700 to 750 by the end of 2014.
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Krispy Kreme CEO focused on brand experience over food trends
by Alicia Kelso — Editor, QSRWeb.com
Based on early results, the company is now recommending its smaller factory model to franchisees.
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A&W's communications strategist outlines social media trends
by Alicia Kelso — Editor, QSRWeb.com
Teens prefer the speed and visual benefits of Twitter, Instagram compared to Facebook.
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Factors driving interchange rates down
Competition is offering merchants new ways to accept payments and this will lower fees over time.
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QSRs jump on creative agency carousel
by Alicia Kelso — Editor, QSRWeb.com
Burger King is just one of a handful of QSRs shifting its creative duties around so far this year.
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Sonic turns to technology to enhance personalized service
by Alicia Kelso — Editor, QSRWeb.com
A deep product pipeline has allowed the brand to better compete with fast casual restaurants, execs say.
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Gone in a Flash: Restaurant websites abandoning Adobe's platform
by Alicia Kelso — Editor, QSRWeb.com
Flash is not compatible with Apple products and is not ideal in Google searches.
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