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Features

QSRs generate loyalty through new mover marketing programs

by Alicia Kelso — Editor, QSRWeb.com

In the age of digital, targeted marketing packages still garner high response rates.

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Social media report: What consumers are saying about restaurants

by Valerie Killifer — senior editor, NetWorld Alliance

Foodservice Social Media Universe keynote speaker Jason Falls highlights who's winning and losing the social media conversation.

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Restaurants leverage football season for new promotions

by Alicia Kelso — Editor, QSRWeb.com

Television campaigns pick up and new themed products roll out.

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Tools for foodservice social media campaigns

A social media expert reviews lessons learned from the Foodservice Social Media Universe event.

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Product introductions boost Carl's Jr., Hardee's sales

by Alicia Kelso — Editor, QSRWeb.com

The company mulls an increase in co-branded concepts with Red Burrito and Green Burrito.

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Popeyes' executives outline path to continued success

by Alicia Kelso — Editor, QSRWeb.com

Analyst Day examines company's five-pillar approach behind a "You Ain't Seen Nothing Yet" theme.

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Using digital menu boards to drive revenues

by Christopher Hall — writer, self

A recent webinar hosted by DigitalSignageToday.com looked at how the new technology can drive higher efficiencies.

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Report: Food industry franchising profitability on the rise

by Alicia Kelso — Editor, QSRWeb.com

More than 70 percent of franchisees surveyed said they would recommend their brand to other candidates – a strong indicator of job satisfaction.

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Hooked up: More Restaurants offering free Wi-Fi

Fast casual brands and QSRs are embracing Wi-fi now more than ever for two reasons. It's now easy to deploy and customers expect it.

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NYC approves soda ban; restaurant association responds

by Alicia Kelso — Editor, QSRWeb.com

Big-margin soft drinks are good for operators' bottom lines.

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McDonald's adding calorie information, testing fruit and veggie options

The company also plans to test additional produce side options and grilled chicken choices for Happy Meals. 

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Would you like points with that? QSRs serve up loyalty programs

QSRs are beginning to experience the benefits of adopting robust digital loyalty programs, including bigger transactions.

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How one QSR maintains a low employee turnover rate

by Alicia Kelso — Editor, QSRWeb.com

Lion's Choice president discusses company's competitive benefits and strong culture.

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Commentary: How to build customer demand counter-intuitively

By limiting capacity, while maintaining good quality and service, operators can assure that demand remains high.

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Not tracking social media ROI is your fault

by

If you're looking to place blame for why you can't measure social media ROI in your company, grab a mirror.

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NRA to share food safety tips online, FCES

by Cherryh Cansler — Editor, FastCasual.com

NRA's William Weichelt will speak about food safety at Fast Casual Executive Summit; free training materials are available at the organization's…

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A look at QSR August 2012 product launches

by Alicia Kelso — Editor, QSRWeb.com

Chicken innovations were popular during the month.

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Commentary: 5 ways to deal with negative online reviews

Negative online reviews don't have to kill a restaurant's reputation.

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Reaching more customers through digital technology

by Valerie Killifer — senior editor, NetWorld Alliance

A Q&A with Noah Glass, founder and CEO of online ordering firm OLO, on the new digital customer and the technology driving their dining experiences.

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Time for QSRs to adopt an omnichannel customer engagement strategy

by Christopher Hall — writer, self

Today's selling environment calls for an omnichannel strategy that cuts across digital signage to mobile to online media and is consistent with the in-store…

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