McDonald's Canada campaign promotes customer interaction platform

September 25, 2012

McDonald's Canada's new "Our Food. Your Questions" initiative, an interactive digital platform that invites consumers to ask any question about McDonald's food…

McDonald's marks 20th edition of Monopoly game

September 25, 2012

The Monopoly game at McDonald's is back for its 20th edition in nearly 14,000 U.S. restaurants, with one-in-four odds of winning, multiple ways to play and…

Taco Bell launches Live Mas social media promotion

September 25, 2012

Taco Bell's newest promotion plays on the brand's "Live Mas" marketing tagline that debuted in February.

QSRs generate loyalty through new mover marketing programs

by Alicia Kelso — Editor, QSRWeb.com

In the age of digital, targeted marketing packages still garner high response rates.

Sonic kicks off annual public school fundraising program

September 24, 2012

With class in session for students across the country, Sonic Drive-In is re-enrolling its commitment to education with the official launch of the 2012 Limeades…

Restaurants leverage football season for new promotions

by Alicia Kelso — Editor, QSRWeb.com

Television campaigns pick up and new themed products roll out.

Tools for foodservice social media campaigns

A social media expert reviews lessons learned from the Foodservice Social Media Universe event.

How Burger King UK gained customer satisfaction share

by Alicia Kelso — Editor, QSRWeb.com

September 21, 2012

According to a recent report from the National Customer Satisfaction Index, Burger King has shown the most improvement in customer satisfaction among guests in…

Perka integrates social media into customer loyalty platform

September 21, 2012

Perka has added new social media promotion features to its mobile marketing and loyalty platform. The objective is to make it easier for merchants to engage…

Krispy Kreme celebrates National Coffee Day with giveaway

September 21, 2012

On Sept. 29, Krispy Kreme will commemorate National Coffee Day 2012 with a free 12-ounce cup of coffee at participating U.S. and Canada locations. No purchase…

Groupon launches service to keep credit card transactions low

September 20, 2012

Groupon has announced the launch of Groupon Payments, a payments service backed by a guarantee to be the lowest cost option for a company’s merchants to accept…

Chick-fil-A agrees to end donations to anti-gay organizations

September 19, 2012

According to a release issued today by The Civil Rights Agenda (TCRA), Chick-fil-A has agreed to cease its support of organizations with anti-gay "political…

Popeyes' executives outline path to continued success

by Alicia Kelso — Editor, QSRWeb.com

Analyst Day examines company's five-pillar approach behind a "You Ain't Seen Nothing Yet" theme.

Electronic Loyalty Program Boosts Sales

A Dallas sub shop is allowing customers the opportunity to participate in a new loyalty program that tracks purchases and redeems rewards using their own…

Taco Bell Foundation's mentorship program expands

September 14, 2012

The Taco Bell Foundation for Teens has expanded its "Graduate to Go Studios" mentorship program with the unveiling of a multimedia studio at the Boys &…

Dunkin' Donuts kicks off Alzheimer's Association campaign

September 14, 2012

For the fourth consecutive year, Dunkin' Donuts and the Alzheimer's Association Massachusetts/New Hampshire Chapter will partner for the "Purple with a…

How Plink works: A Q&A with CEO Peter Vogel

At this year's Retail Customer Experience Executive Summit, attendees got to spend some time with Peter Vogel, CEO of Plink, a platform that allows shoppers…

Krispy Kreme hosting Talk Like a Pirate Day giveaway

September 12, 2012

Krispy Kreme is celebrating the annual Talk Like a Pirate Day, Sept. 19, with a doughnut giveaway. On that Wednesday, any guest who visits a Krispy Kreme…

New Burger King website includes guest Q&A section

September 12, 2012

The Burger King system in Latin America and the Caribbean has launched a new, region-wide, unified website. For the first time, every country across the region…

Record number of restaurants join No Kid Hungry campaign

September 12, 2012

Share Our Strength's Dine Out for No Kid Hungry, a week-long fundraiser to help end childhood hunger in the U.S., will be held at participating restaurants…