Chick-fil-A, Subway get high customer experience ratings

by Alicia Kelso — Editor, QSRWeb.com

February 29, 2012

Chick-fil-A and Subway tied with Starbucks to earn the top customer experience ratings in the restaurant industry, out of 17 total chains.

Are restaurant marketers missing the big spenders?

by Barry Klein — Marketing Directo, Go Roma

Restaurant occasions are integral to the Boomer generation's demographics, so why aren't brands marketing to them directly?

Jersey Mike's Month of Giving benefits 74 charities

February 23, 2012

Throughout March, Jersey Mike's Subs will host its second annual Month of Giving, a fundraising campaign that will benefit 74 different local children's-based…

Courting new trials

by Janet Eden-Harris — CMO & SVP Strategy, Market Force

Let’s talk for a minute about new trial. No, not the court kind, but the kind that every restaurant wants … new consumers trying out your restaurant for the…

Tim Hortons' popular RRRoll Up the Rim game returns

February 20, 2012

Tim Hortons Café & Bake Shop's popular RRRoll Up the Rim To Win contest returns today, offering guests a one in six chance of instantly winning cash and…

Commentary: Loyalty marketing drives sales and brand affinity

Starbucks and industry stats show what works for QSRs.

Auntie Anne's hosting Free Pretzel Day to build loyalty

February 17, 2012

On March 3 from 10 a.m. to 3 p.m., Auntie Anne's Pretzels will host its largest sampling event of the year – Free Pretzel Day.

Seattle's Best offers Facebook fans chance to win free coffee

February 16, 2012

Seattle's Best Coffee is inviting its Facebook fans to play the "Create Your Deliciousness" game and experiment with their coffee by adding ingredients such as…

Commentary: Pinterest offers restaurants another way to communicate with customers

Editor's note: This post was originally published on SmartBlog on Restaurants. For more foodservice news, sign up for Restaurant SmartBrief.

Sonic reaches out to Hispanic consumers with new bicultural website

February 14, 2012

Sonic, America's Drive-In, is reaching out to the fast-growing Hispanic demographic with its new bicultural website.

KFC sharing secrets to fans on Facebook, Twitter

February 13, 2012

Beginning today, KFC will give away hundreds of gift certificates to fans who stay alert to "secret" posts from KFC's Twitter handle (@kfc_colonel) and…

McDonald's crowns top DJ in Flavor Battle

February 13, 2012

A panel of celebrity DJ judges crowned San Francisco-based DJ Risk One as the 2012 Flavor Battle Champion. The 2012 McDonald's Flavor Battle DJ competition…

QSRs ready for Valentine's Day rush

by Alicia Kelso — Editor, QSRWeb.com

Heart-shaped doughnuts, biscuits on the menu.

Survey: Dunkin' Donuts coffee fans are the most loyal

by Alicia Kelso — Editor, QSRWeb.com

McDonald's, Subway tie atop the QSR category for most loyal fans.

McDonald's teams up with Build-A-Bear for Happy Meal promo

February 9, 2012

Build-A-Bear Workshop, an interactive entertainment retailer of customized stuffed animals, has announced the continuation of its relationship with McDonald's…

Tim Hortons introduces special edition NHL Tim Cards

February 9, 2012

Canadians have a new way to show support for their favorite NHL team through the new, limited time special edition Tim Cards at Tim Hortons. All 30 NHL teams…

Food fight: Combat rising costs with smarter hourly hiring

by Amanda Richardson — Senior Vice President of Product and Marketing, Snagajob

The restaurant industry is expected to grow this year, but realizing big profits will be a tall order in the face of rising food and labor costs.

Taco Bell unveils Cantina Bell menu

February 8, 2012

After weeks of rumors, and extensive testing in select markets, Taco Bell has unveiled its new Cantina Bell menu with a new website.

Chick-fil-A hits $4 billion in annual sales

by Alicia Kelso — Editor, QSRWeb.com

February 7, 2012

Chick-fil-A Inc. exceeded $4 billion in annual sales in 2011, a record for the Atlanta-based chain.

Baskin-Robbins names online flavor creation winner

February 7, 2012

Thousands of ice cream enthusiasts throughout the country competed to win Baskin-Robbins' second annual Online Flavor Creation Contest. This year's winner is…