Study shows women favor Dairy Queen

March 21, 2012

Following an analysis of 27 billion online conversations over a 12-month period, NetBase, a social intelligence platform company, found that the No. 1 thing…

Mintel: Local produce edging out organic in terms of consumer importance

March 21, 2012

According to the latest research data from Mintel, locally purchased fruits and vegetables by grocery stores and restaurants are now more important to…

Ice cream shop using iPad kiosks

March 21, 2012

Twistee Treat, a QSR chain with 35 locations in Missouri and Florida, has deployed Revel Systems' point-of-sale iPad kiosk system throughout its Florida…

Four tips for a successful Facebook page

by Lisa DiVirgilio

Always respond to fans - whether they post a positive or negative comment about your brand.

Rita's debuts first ever national television commercial

March 19, 2012

Rita's Italian Ice will debut its first ever national television commercial Tuesday.

KFC brings 'So Good' tagline to India

March 16, 2012

KFC introduced its "So Good" global tagline in the spring of 2010. It was the company's fifth marketing shift in a short time, but it seems to be sticking…

Poor employee feedback leads to poor customer service

If you establish a system, perhaps weekly, to keep track of your employees' feedback, it proves that you care.

McDonald's franchisee's deployment puts nutritional kiosks in spotlight

by Alicia Kelso — Editor, QSRWeb.com

Impending menu labeling laws cause some operators to consider in-store technology.

Scala QSR customer wins top digital signage award

March 9, 2012

Holyfields, a quick-service restaurant based in Germany, won the Gold Apex Award in the food and beverage category during this week's Digital Signage Expo in…

Good Times plans new social media strategy

March 9, 2012

Colorado-based Good Times Restaurants Inc. has selected Room 214 as its social media agency to develop a social media and digital platform for the company.

Popeyes to accelerate unit reimaging

by Alicia Kelso — Editor, QSRWeb.com

Company adds leadership development to strategic plan.

New mobile app provides B2C communication without clutter

March 8, 2012

Red E App, a new mobile application platform, launched its beta program for businesses this week.

Burger King's Crown Program leads to new name for NY penguin

March 7, 2012

Burger King's BK Crown Program's promotion with the Wildlife Conservation Society (WCS), launched at the end of January, has led to a new name for a male…

Turning social media mentions into best-in-class business insight

Operators must understand the difference between marketing and operational insights from online feedback before they can use that information to their…

Subway TV & Radio digital signage program expanding systemwide

by Alicia Kelso — Editor, QSRWeb.com

The programming highlights core menu items, in-store promotions and music for customers in the queue.

Chick-fil-A’s big, gay predicament

by Alicia Kelso — Editor, QSRWeb.com

The chain has faced a few college campus rejections throughout the country.

AARP members get a sweet deal from Dunkin' Donuts

March 2, 2012

Dunkin' Donuts has announced an agreement with AARP to provide an exclusive discount offer to its members.

Is your restaurant on a desire path?

by Nate DaPore — President and CEO, PeopleMatter

Put your product on paths that grow more and more comfortable as consumers use them.

Wendy's plans new ad campaign as part of brand rejuvenation

by Alicia Kelso — Editor, QSRWeb.com

New products this year will feature twists on natural-cut fries and classic spicy chicken club.

McDonald's Japan testing car navigation system orders

March 1, 2012

McDonald's Japan is testing a service that will allow customers to place food orders en route to a drive-thru unit by using their car navigation systems.