Subway promotes breakfast menu with BOGO deal

March 30, 2012

Two years after taking its breakfast menu national, Subway is stepping up its morning daypart promotions with a buy-one-get-one-free deal throughout April.

NY McDonald's restaurants launch grassroots nutrition initiative

March 29, 2012

McDonald's New York Tri-State area restaurants launched the McDonald's New York Metro Nutrition Network, a new community outreach initiative to provide funds…

NRA honored for Kids LiveWell

March 28, 2012

The National Restaurant Association has earned the 2012 ASAE Gold Circle Award for its media relations campaign launching the groundbreaking Kids LiveWell…

Clothes can make the employee

by Nate DaPore — President and CEO, PeopleMatter

Earlier this month I ran across an article in Freakonomics referencing a study that showed "wearing a white lab coat — a piece of clothing associated with care…

Subway named as a consumer favorite for 8th year

March 27, 2012

The 2012 Harris Poll EquiTrend (EQ) study has been released, recognizing brands across industries that are identified by consumers as superior.

Arby's joins Facebook loyalty program

March 27, 2012

Plink, a Facebook Credits-based loyalty program that rewards members for dining and making purchases at their favorite restaurants and stores, has announced a…

Social media: A necessary evil?

by Janet Eden-Harris — CMO & SVP Strategy, Market Force

Market Force just completed a consumer study of social media usage. Not surprisingly, every year we've looked at usage we've seen the numbers going up. About…

KFC doubling delivery service in South Africa

March 26, 2012

More South Africans will have access to KFC via delivery by the end of this year, as the company has announced it is doubling its service there.

McDonald's coffee focus of two new lawsuits

March 26, 2012

Yet again, McDonald's is defending its hot coffee in court – this time as part of two new lawsuits brought forth by customers claiming they experienced burns…

McDonald's CEO Jim Skinner to retire; COO Don Thompson to succeed

by Alicia Kelso — Editor, QSRWeb.com

Skinner was an architect of chain’s Plan to Win strategy, which included reimaged restaurants and a broader menu.

Study shows women favor Dairy Queen

March 21, 2012

Following an analysis of 27 billion online conversations over a 12-month period, NetBase, a social intelligence platform company, found that the No. 1 thing…

Mintel: Local produce edging out organic in terms of consumer importance

March 21, 2012

According to the latest research data from Mintel, locally purchased fruits and vegetables by grocery stores and restaurants are now more important to…

Ice cream shop using iPad kiosks

March 21, 2012

Twistee Treat, a QSR chain with 35 locations in Missouri and Florida, has deployed Revel Systems' point-of-sale iPad kiosk system throughout its Florida…

Four tips for a successful Facebook page

by Lisa DiVirgilio

Always respond to fans - whether they post a positive or negative comment about your brand.

Rita's debuts first ever national television commercial

March 19, 2012

Rita's Italian Ice will debut its first ever national television commercial Tuesday.

KFC brings 'So Good' tagline to India

March 16, 2012

KFC introduced its "So Good" global tagline in the spring of 2010. It was the company's fifth marketing shift in a short time, but it seems to be sticking…

Poor employee feedback leads to poor customer service

If you establish a system, perhaps weekly, to keep track of your employees' feedback, it proves that you care.

McDonald's franchisee's deployment puts nutritional kiosks in spotlight

by Alicia Kelso — Editor, QSRWeb.com

Impending menu labeling laws cause some operators to consider in-store technology.

Scala QSR customer wins top digital signage award

March 9, 2012

Holyfields, a quick-service restaurant based in Germany, won the Gold Apex Award in the food and beverage category during this week's Digital Signage Expo in…

Good Times plans new social media strategy

March 9, 2012

Colorado-based Good Times Restaurants Inc. has selected Room 214 as its social media agency to develop a social media and digital platform for the company.