Mobile strategies should align your customers’ needs with your business goals

Instead of chasing the latest fads, your mobile strategy must add real value to the consumer and enhance their experience at your stores to be successful.

How to choose the best rewards for your loyalty program

by Bob Leonard — Owner, Bolen

It's important to set the minimum purchase amount at a reasonable level so customers don’t get frustrated that they are never earning punches and thus feel…

Uncle Maddio's new IT strategy includes loyalty, ordering and security

December 22, 2014

Uncle Maddio's Pizza Joint will launch a new IT strategy in Q1 aimed at improving customer engagement and franchisee satisfaction.

Chick-fil-A, Whataburger rank high for millennial loyalty

December 19, 2014

According to new research from YouGov, Jimmy John’s, Chipotle, Chick-Fil-A and Whataburger, have the highest current millennial customer loyalty among all…

Agreement enables Paytronix Rewards, NCR Aloha POS integration

December 17, 2014

The new Cloud Connect integration will enable Paytronix to integrate, maintain and deploy its solution across NCR’s install base of more than 100,00…

Krispy Kreme's loyalty app test enables mobile payments

December 11, 2014

Krispy Kreme announced some details about its mobile loyalty test during its Q3 earnings call earlier this week. The company today released more information…

New app gives customers menu, nutritional info across brands

December 9, 2014

App users can to view detailed nutrition information for each entree and search for selections that meet specific dietary requirements.

New York Fries launches mobile payment, loyalty program

December 2, 2014

New York Fries, a 200-location QSR chain that specializes in French fries and poutine, recently launched a mobile loyalty, rewards, payment and gifting program…

Having a loyalty app will help increase your bottom line

by Bob Leonard — CEO, iMobile3

Membership in loyalty programs is growing at a rate of 26.7 percent and loyalty programs can increase a brand’s market share by 20 percent.

Mobile payments: Where the consumers are going

by Alicia Kelso — Editor, QSRWeb.com

To approach mobile payments, make sure your guests want it, that you have the right infrastructure in place and that you have a plan for the data you can…

Thanx launches customer loyalty program nationwide

November 4, 2014

Thanx Inc., a loyalty solution provider, has officially launched nationwide today. The company announced direct relationships with MasterCard and Visa, as well…

Dunkin' Donuts to join the croissant donut craze

October 29, 2014

Dunkin' Donuts is jumping on the cronut craze with its own take on the crossaint donut, which will be available nationwide beginning Nov. 3.

Tim Hortons' dual-button Visa card receives Innovation Award

October 28, 2014

The CIBC Tim Hortons Double Double Visa Card was recognized with an IVIE award for payments innovation at the recent ACT Canada Annual Awards gala held…

Mister Donut plans mobile loyalty program rollout after successful pilot

October 22, 2014

El Salvador franchise Mister Donut is testing a mobile loyalty pilot program with Mozido.

Which is better for your business: A mobile website or a mobile app?

by Bob Leonard — CEO, iMobile3

Millennials expect your website to have more than just your location, hours of operation and phone number; they want to see your menu, reviews, promotions and…

QSR International rolls out Punchh mobile loyalty app

October 17, 2014

QSR International has partnered with Punchh to launch a mobile rewards app and website. The app, called SMART CLUB, has debuted in Spanish and is currently…

Apple Pay to lead the way in customer loyalty

by Jitendra Gupta — Mobile CRM Director, Punchh

By the end of 2015, it’s expected nearly every retailer will have NFC readers.

Where's my (your) money? Overcoming mobile payment growing pains

Having the ability to send relevant promotions, rewarding users with instant incentives and providing security thresholds are critical components.

Dunkin' Donuts loyalty initiatives recognized

October 2, 2014

Dunkin' Donuts is one of the companies to receive COLLOQUY Recognizes awards, a program that honors "innovative advancements and forward-thinking strategies in…

The world has gone mobile and you should, too

by Bob Leonard — CEO, iMobile3

As of right now, about 15 percent of restaurants accept mobile payments, but this is expected to rise to 68 percent in 2015.