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Marketing News & Media

QSR payment options: Yes, customers really DO care ... a lot

Think your customers don't care much about the way they pay at your QSR? Think again. A new study shows this aspect of your operations can make a real…

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Planet Smoothie offers 2 hours of free smoothies June 21

June 18, 2018

The first day of summer — a.k.a. June 21 — also happens to be National Smoothie Day. and to pay appropriate homage, Planet Smoothie is giving away free…

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KFC UK's lighter ways: The big chicken 'pivots' as QSR world watches

by S.A. Whitehead — Food Editor, Net World Media Group

KFC in U.K. and Ireland is vowing to slash one-fifth of the calories from its menu in less than seven years. A monumental move, to be sure, and one that all…

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Arby's now a world record-holder ... twice

June 15, 2018

Five acres. That's the size you have to beat if you want to capture the record for the world's largest advertising poster, according to Guiness World Records…

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Auntie Anne's raising funds for cancer research

June 14, 2018

Auntie Anne's is partnering for the seventh year with Alex's Lemonade Stand Foundation to fund childhood cancer research, a news release said. Since…

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Extra Crispy Colonel to tell grads: Failures are 'stepping stones' to success

June 14, 2018

Extra Crispy Colonel has gone all "Pomp and Circumstance" on us as he will deliver the commencement address this Friday night, June 14, to the 2018 graduates…

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From hand-sanitizing handles to automated food artists: The NRA show that was

by S.A. Whitehead — Food Editor, Net World Media Group

From things you never think about like hand-sanitizing restroom handles to higher-ticket tech like 3D food printers, the technological innovations that filled…

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Sonic's summer is all about pickles, chicken

June 12, 2018

Summer at Sonic means snow cone slushes, and this year one of those slushes means "pucker up." The brand this week ushered in four snow cone flavors, including…

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Webinar: How to give your brand an online makeover

A free, hour-long webinar focuses on the intricacies and benefits of giving your brand's online presence a "makeover."

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Really want to know what customers think? Make it easy for them to tell you

Rather than putting your effort into survey methods that customers likely won't notice, use new technology to increase response volume and feedback value in…

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Bojangles stirs a little online action into its 'sweet tea'

June 8, 2018

Bojangles is jumping on the beverage bandwagon in the run-up to this Sunday, National Iced Tea Day, by offering a 32-ounce sweet tea for one buck all weekend. 

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Wendy's delivers new chicken salad for free

June 8, 2018

Wendy's is not only adding a new player to its summer salad line-up, but bringing it to customers at no charge.

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Pollo Tropical sandwiches give customers something to hold onto

June 7, 2018

For the first time in the brand's 30-year history, Pollo Tropical, a QSR which has built its name on citrus marinated chicken, is introducing three…

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Cowboy Chicken, Walk-On's, Nothing Bundt Cakes discuss franchisee marketing stressors

by S.A. Whitehead — Food Editor, Net World Media Group

Growth is a great thing in the restaurant business, but if it's based on a franchising model, it's also a stressful thing, particularly for your marketing team…

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Manage your QSR's multi-channel future now or pay later

by Lisa van Kesteren — CEO, SeeLevelHX

QSR mobile strategy is still undergoing growing pains since QSRs — which traditionally had just the two channels of in-restaurant and drive-thru ordering to…

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KFC in UK discovers new purpose for delivery: Vanquishing spiders

by S.A. Whitehead — Food Editor, Net World Media Group

Starting life on your own comes with all sorts of scary things, including spiders, in the case of one young British woman who actually ended up calling for KFC…

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Long John Silver's, Goodcents Deli, Rosati's on the 'franchise-worthy' customer experience

by S.A. Whitehead — Food Editor, Net World Media Group

Three brands' leaders offered wisdom-packed responses during an hour-long panel on making your brand's customer experience franchise-worthy at this spring's…

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Green Leaf's gives smoked chicken a kick for summer

May 31, 2018

Green Leaf's has brought back two chicken favorites with a summery kick, including the Baja Street tacos and chili lime chicken salad. Both are made with…

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KFC chases Gen Z on a raft with AR

May 30, 2018

KFC is going after Gen Z on its new Colonel floatie. The chain said in a news release that it has partnered with, Snapchat and its recently introduced World…

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Dunkin' Donuts brings back top drink-able summer LTOs + spicy bacon

May 29, 2018

Based on the votes of its customers last year, Dunkin' Donuts is bringing back the chain's three most-favored ice cream-flavored coffees this summer, putting…

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