Marketing News & Media
Wendy's introduces first-ever integrated cause marketing campaign
March 20, 2014
Wendy's is launching its first-ever national fully integrated cause marketing campaign to raise awareness for foster care adoption to help children find…
read nowKrispy Kreme revamps website
March 20, 2014
Krispy Kreme has launched a new online newsroom on its newly enhanced website at krispykreme.com.
read nowDunkin' Donuts promo highlights Liverpool Football partnership
March 20, 2014
Dunkin' Donuts has announced plans to introduce a special donut at select participating restaurants in July to celebrate the brand's partnership with Liverpool…
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Starbucks takes a jab at QSR coffee competitors
by Alicia Kelso — Editor, QSRWeb.com
Starbucks continues to lead in the mobile space, with 14 percent of in-store transactions coming from its payment app.
read nowRestaurant brands plan promotions for Whole Grain Sampling Day
March 19, 2014
Whole Grain Sampling Day is April 2, and restaurants, retailers, food manufacturers and more are hosting promotions and low-cost or no cost items for the…
read nowGold Star Chili campaign focuses on vegetarian offerings
March 19, 2014
Gold Star Chili has shifted its marketing focus to its veggie chili variation of its signature Cincinnati-style 3-Way, as well as its full line of veggie chili…
read nowRita's hosts social media contests to mark spring's arrival
March 19, 2014
Rita's Italian Ice will celebrate its 22nd Annual First Day of Spring Free Italian Ice Giveaway March 20 with a photo contest.
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Burger King rolling out mobile payment app systemwide
by Alicia Kelso — Editor, QSRWeb.com
The app, developed by Tillster, will include the ability to pre-order, as well as coupons and nutritional information.
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Pilot program created to 'look through the eyes of a McDonald's millennial'
by Alicia Kelso — Editor, QSRWeb.com
McDonald's Philadelphia will tap into members' opinions on both the brand and the value and quality of menu items.
read nowCarl's Jr., Hardee's double up on bacon for X-Men tie-in
March 18, 2014
Carl's Jr. and Hardee's have added two new menu items that feature four strips of bacon, the new Western X-Tra Bacon Cheeseburger and X-Tra Bacon, Egg &…
read nowBojangles' marks Southern 500 sponsorship with sweepstakes
March 18, 2014
Bojangles' has launched its Bojangles' Southern 500 Winner's Circle Sweepstakes, giving fans the opportunity to win one of three getaways and $10,000.
read nowDunkin' franchisee yields 120% response rate from Twitter app
March 18, 2014
Dunkin' Donuts franchisee First Cup LLC's recent "Free medium hot or iced coffee campaign" has achieved a 120-percent conversion rate in about seven months.
read nowFarmer Boys launches mobile loyalty platform
March 18, 2014
Punchh, a mobile CRM suite for brick-and-mortar businesses, will create a customized mobile and swipe-card based rewards program for the 75-unit Farmer Boys…
read nowIn a bid for lunch share, Tim Hortons enters chicken sandwich category
March 18, 2014
Tim Hortons today announced its entry into the hot chicken sandwich category, in an effort to boost its lunch menu.
read nowLong John Silver's menu plan includes soups, salads
March 18, 2014
In May, Long John Silver's menu will include new sandwiches, soups and salads. Supermarketnews.com said the chain's chief food innovation officer Marie Zhang…
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Krispy Kreme bets on smaller model, retail coffee platform
by Alicia Kelso — Editor, QSRWeb.com
More franchisees are committing to the smaller shop model, which has been performing above expectations.
read nowWienerschnitzel marking Corn Dog Day with $1 deal
March 17, 2014
Wienerschnitzel's 350 locations will celebrate National Corn Dog Day on March 22 by offering two corn dogs for $1 all day long.
read nowPeet's Coffee & Tea adding K-Cup line
March 17, 2014
Keurig Green Mountain Inc. and Peet's Coffee & Tea announced a multiyear manufacturing and distribution agreement for Peet's-branded packs for the Keurig…
read nowBurger King Canada rolls out new value menu
March 17, 2014
Burger King Canada is introducing the New King Deals menu across the country starting today. The new menu will be a permanent offering with a range of options…
read nowSubway highlights technology 'Eatovations' at SXSW
March 14, 2014
During the SXSW festival this week in Austin, Texas, Subway showcased devices and wearable technology prototypes at its "Eatovations" exhibit at SXSUBWAY…
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