El Pollo Loco rolls out new sides

March 24, 2011

Beginning March 28, Costa Mesa, Calif.-based El Pollo Loco is expanding its side dish menu with three new premium items – flame-grilled corn, sweet corn cake…

McDonald’s testing frozen strawberry lemonade

by Alicia Kelso — Editor, QSRWeb.com

March 24, 2011

McDonald’s has rolled out frozen strawberry lemonade in select markets throughout Florida and Georgia. The item is part of the McCafe beverage line up…

Bojangles website gets a makeover

March 23, 2011

The interior and exterior details of Bojangles' units aren’t the only part of the company undergoing a redesign.  Studiobanks, a digital agency specializing in…

Dairy Queen’s online fans get special TREATment

March 23, 2011

Dairy Queen’s new Mini Blizzard TREATment online video contest promotes random acts of kindness with a chance to win a Mini Cooper Countryman.

McDonald’s Canada implements social savings platform

March 22, 2011

McDonald’s Canada has tapped Twongo LLC to launch a social savings platform that offers discounts, social media and marketing throughout its system.

TCBY announces YouTube contest winners

March 22, 2011

Salt Lake City-based TCBY is celebrating its 30th anniversary this year and kicked off the occasion in January with a YouTube contest to recognize customer…

Pita Pit mines social media for new item name

March 22, 2011

Pita Pit’s new limited-time offering features prime rib and provolone, but it hasn’t officially been named yet. The 300-unit, Idaho-based chain is depending on…

Talking Turkey: Carl’s Jr., Hardee’s launch turkey burger

March 21, 2011

Carl’s Jr. came under fire from health fanatics when it began testing its 1,400 calorie-bombardment footlong cheeseburger.

Yum! Canada taps new media agency

March 20, 2011

Yum! Restaurants Canada has assigned its $25 million traditional and digital media planning/buying duties to MediaCom Canada.

Popeyes’ bringing back Pay Day

March 20, 2011

Popeyes’ Louisiana Kitchen is bringing back its popular Pay Day event March 23, offering discounted 8-piece Bonafide chicken for $4.99.

Hit the road, Jack: Jack in the Box rolls out food truck

March 17, 2011

Jack in the Box will be taking its show on the road. The chain has joined the quick-service food truck fleet, rolling out its "Jack’s Munchie Mobile."

Burger King breaks it off with Crispin Porter

by Alicia Kelso — Editor, QSRWeb.com

March 17, 2011

It seems as though Burger King and Crispin Porter + Bogusky couldn’t survive the 7-year itch. It was announced today that the quick-service chain's AOR…

Preaching to the choir: KFC launches $10 bucket deal

March 15, 2011

KFC has launched its “10-piece 10 Buck Sunday Bucket Deal,” offering 10 pieces of Original Recipe, Extra Crispy or Kentucky Grilled Chicken for $10 plus tax on…

Wienerschnitzel wraps new hot dog line in bacon

March 15, 2011

Marking its 50th anniversary this year, Wienerschnitzel has proven it knows what stands the test of time. It’s no wonder, then, that the chain has embraced…

Great American Cookies searches for the best moms

March 13, 2011

Great American Cookies has launched its inaugural search for the “Great American Mom,” which will take place from March 15 through May 10.

White Castle marks 90th anniversary

March 10, 2011

White Castle officially marked its 90th birthday Thursday, kicking off a year of celebrations and promotions.

WAND Corp.’s Digital Restaurant wins content award

March 10, 2011

WAND Corporation’s Creative Team “Digital Mojo” earned a Content Award at the Digital Signage Expo in Las Vegas in February.

Whataburger rolls out Whatacatch fish tacos

March 9, 2011

Whataburger is embracing the busiest time of the year for seafood consumption with its launch of the Whatacatch fish taco and spicy tartar sauce. The item be…

Arby’s new jingle focuses on roast beef

March 8, 2011

Arby’s has launched a YouTube production to coincide with its new advertising campaign “It’s Good Mood Food,” launched earlier this month.

CKE Restaurants’ fan wins The Green Hornet’s Black Beauty

March 8, 2011

Carl’s Jr. and Hardee’s, owned by CKE Restaurants, have named a grand prize winner of their “The Key to Black Beauty” promotion, which began in November.