Marketing News
Del Taco rebrands with 'fresh' focus
June 21, 2018
Del Taco is launching a brand refresh that puts the emphasis on value, freshness and heightened hospitality. It all builds off what it says is the brand's…
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KFC's latest LTO is pickle-fried chicken
June 21, 2018
Pickles are having their day, and KFC wants in on the action before anything goes sour, introducing what it calls a "very limited-time" item — pickle- fried…
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Taco Bell adds a $2-value offering for summer
June 21, 2018
Taco Bell is riding the value train into summer with a $2 Duo that pairs the triple melt burrito with a Baja blast or other beverage, available nationwide…
read nowAuntie Anne's asks fans to choose 30th birthday flavor
June 19, 2018
Auntie Anne's is turning the big 3-0 and is asking customers to choose its newest flavor, which it will announce June 26 and serve as an LTO. The voting is…
read nowPlanet Smoothie offers 2 hours of free smoothies June 21
June 18, 2018
The first day of summer — a.k.a. June 21 — also happens to be National Smoothie Day. and to pay appropriate homage, Planet Smoothie is giving away free…
read nowArby's now a world record-holder ... twice
June 15, 2018
Five acres. That's the size you have to beat if you want to capture the record for the world's largest advertising poster, according to Guiness World Records…
read nowAuntie Anne's raising funds for cancer research
June 14, 2018
Auntie Anne's is partnering for the seventh year with Alex's Lemonade Stand Foundation to fund childhood cancer research, a news release said. Since…
read nowExtra Crispy Colonel to tell grads: Failures are 'stepping stones' to success
June 14, 2018
Extra Crispy Colonel has gone all "Pomp and Circumstance" on us as he will deliver the commencement address this Friday night, June 14, to the 2018 graduates…
read nowSonic's summer is all about pickles, chicken
June 12, 2018
Summer at Sonic means snow cone slushes, and this year one of those slushes means "pucker up." The brand this week ushered in four snow cone flavors, including…
read nowBojangles stirs a little online action into its 'sweet tea'
June 8, 2018
Bojangles is jumping on the beverage bandwagon in the run-up to this Sunday, National Iced Tea Day, by offering a 32-ounce sweet tea for one buck all weekend.
read nowWendy's delivers new chicken salad for free
June 8, 2018
Wendy's is not only adding a new player to its summer salad line-up, but bringing it to customers at no charge.
read nowPollo Tropical sandwiches give customers something to hold onto
June 7, 2018
For the first time in the brand's 30-year history, Pollo Tropical, a QSR which has built its name on citrus marinated chicken, is introducing three…
read nowGreen Leaf's gives smoked chicken a kick for summer
May 31, 2018
Green Leaf's has brought back two chicken favorites with a summery kick, including the Baja Street tacos and chili lime chicken salad. Both are made with…
read nowKFC chases Gen Z on a raft with AR
May 30, 2018
KFC is going after Gen Z on its new Colonel floatie. The chain said in a news release that it has partnered with, Snapchat and its recently introduced World…
read nowDunkin' Donuts brings back top drink-able summer LTOs + spicy bacon
May 29, 2018
Based on the votes of its customers last year, Dunkin' Donuts is bringing back the chain's three most-favored ice cream-flavored coffees this summer, putting…
read nowMcDonald's remains 'golden' in brand value rankings
May 29, 2018
In the fast food universe, a ranking of brands shows that last year's "golden boy" is again the brand with the golden arches — McDonald's — though Burger King…
read nowTim Hortons' Doughnut Day contest prompts early AM. sales
May 25, 2018
As part of National Doughnut Day coming June 1, Tim Hortons U.S. will pay high "hole-y" day homage to the treat by giving guests in select markets the chance…
read nowApex, Little Caesars develop self-service pick-up station
May 24, 2018
Apex Hot-Holding Device, a heated order pick-up station using self-serve automation technology, is now available to help restaurant employees focus on order…
read nowDunkin' Donuts ushers in summer LTOs
May 24, 2018
Dunkin' Donuts is ushering in summer with a freebie on National Donut Day on June 1 when all guests at the chain can get a free classic donut of their choice…
read nowChick-fil-A boosts employee scholarship pool to $14.5M
May 21, 2018
More than 5,700 Chick-fil-A employees are the beneficiaries of what the company said is the highest unrestricted per-employee scholarship investment in the…
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