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Marketing News & Media

McDonald's massive move to mobile ordering: A big change that warrants big groundwork

by Russell Zack — SVP, Products and Solutions, HelloWorld

McDonald’s and its recently unveiled plans to implement mobile ordering and curbside pickup is proof that even the mightiest brands now know mobile ordering is…

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Toast partners with Punchh restaurant marketing cloud to improve customer engagement

March 29, 2017

Toast, a restaurant technology platform, has integrated its restaurant POS with the Punchh restaurant marketing cloud to deliver engagement, loyalty and…

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With 10 million daily food deliveries, Meituan-Dianping a name to know

March 28, 2017

It may be relatively unknown in the Western World, but in 20 of China's biggest cities, the name Meituan-Dianping is as commonly heard as Amazon and Google.

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Arby's — where the most gyros are sold in US

March 28, 2017

Three years ago, that Cowboy hat-bearing chain known as Arby's became the world's largest restaurant brand to offer that "soft taco" of Greece, the gyro.

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Taco Bell campaign puts young scholars in the director's chair

March 23, 2017

Taco Bell is launching its Feed a Dream promotion and charitable campaign today, the fifth anniversary of the Doritos Locos Taco. The two-week-long campaign…

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NRA implores Congress: 'Keep debit-swipe fee controls in place'

March 22, 2017

The National Restaurant Association has joined forces with dozens of other restaurant groups to launch a campaign against repealing debit swipe-fee protections…

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KFC U.S. names president, chief concept officer

March 21, 2017

Yum Brands has promoted Kevin Hochman to president and chief concept officer for KFC U.S., according to a news release. The 43-year-old exec joined KFC three…

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Domino's Tracker commercial takes TV viewers on a 'day off'

March 20, 2017

After Domino's said its "tracker" has monitored the progress of more than 100 million orders over the last eight years of its existence, it's finally getting…

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How self-serve kiosks can rescue corporate dining — part 1

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

The self-serve kiosk rewrites the economics of corporate dining.

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5 key actions to maximize mobile email marketing

by Seshu Madabushi — Founder & CEO, mKonnekt

Being in the restaurant business today means being in the business of mobile communication. These five steps are key to making that mobile marketing work well.

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Sonic gets 'corny' this weekend

March 17, 2017

Saturday is National Corn Dog Day, which Sonic Drive-In is celebrating with 50-cent corn dogs, according to a release.

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Stay solid: Join the movement to add 'e' to Pi Day

by S.A. Whitehead — Food Editor, Net World Media Group

Enough of this obscure 3.14 math stuff. Join restaurateurs everywhere to make this day about the real "pie" — the one dripping with cheese on a steamy crust.

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Smoothie chain raises awareness for wage gap on International Women's Day

March 8, 2017

The gender wage gap won't close until 2186, according to the World Economic Forum. To accelerate the process, and raise awareness for International Women's Day…

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Caviar now available for curbside pickup

March 8, 2017

Meal ordering platform, Caviar, has added curbside pickup for those wishing to order ahead, skip the line and quickly retrieve their favorite restaurant…

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Chowly integrates online ordering, POS systems

March 6, 2017

Chowly is partnering with MICROS Retail Systems to integrate all third-party online ordering systems into POS systems for MICROS clients, according to a press…

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Taco Bell gets 'testy' with 3 offerings

March 3, 2017

Taco Bell is testing a few menu innovations at chains in the Midwest, according to a news release. 

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New marketing VP joins Culver's

March 1, 2017

Culver's has named a former insurance industry branding and marketing executive as its new vice president of marketing, according to a news release. 

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Sonic sticks it to the morning

March 1, 2017

Sonic fan-favored LTO, pancake-on-a-stick, is back to usher in a bevy of temporary breakfast offerings at the chain, according to a release. All are available…

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The LTO list grows: More chains drop lines for Lenten followers

To catch customers who observe Lent, as well as those who just like a good fish sandwich, here are some of the fishy offerings currently coming up on menus,

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Amazon expands food delivery service

February 28, 2017

Washington, D.C. Amazon Prime members can now get deliveries from 150 restaurants, including Osteria Morini, Bolt Burgers, Pizza Mart and Maketto, according to…

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