White Castle claws its way into McDonald's crab space

by S.A. Whitehead — Food Editor, Net World Media Group

White Castle's took on McDonald's this week in one-page visual distillation of the term "good, healthy competition" this week.

Grace Slick to Chick-fil-A: 'Thanks for the pro-LGBTQ donation'

by S.A. Whitehead — Food Editor, Net World Media Group

The potential dangers restaurateurs face by mixing their personal beliefs in connection with their businesses was made abundantly clear this week when…

Wendy's plans to have kiosks in more than 1,000 North American restaurants in 2017

February 23, 2017

More than 1,000 Wendy's restaurants in North America will have kiosks in 2017, Chief Information Officer David Trimm stated at the company's recent investor…

Bojangles gets 'bowled' over by LTO

February 21, 2017

Bojangles' LTO aims to cash in on the increasing popularity of both fast food breakfasts and those trendy "bowls." From now through March 26, Bojangles' has…

Multi-Unit Menu Management Release Saves Time and Improves Consistency for Restaurant Chains

VANCOUVER, BC, — A new release from pizza and delivery point of sale developer SpeedLine Solutions Inc. helps restaurant chains save time and improve brand…

Fake news on McDonald's and Chipotle stopped in its tracks

February 15, 2017

Fake news is again causing problems for the foodservice industry, this time inolving McDonald's and Chipotle. The event also involved reporters at USA Today…

Taco Bell puts weddings on Vegas menu

February 14, 2017

Last week it was  Domino's beginning the world's first pizza wedding registry.

Harris poll yields dim glow for restaurant brands

February 14, 2017

These are not only tumultuous but very partisan times in the U.S., and a Harris Poll indicated that the public perception of foodservice brands often swirls…

How to romance customers out of Valentine's Day dollars

by Cherryh Cansler — Editor, FastCasual.com

Coming up with attractive and creative Valentine's Day promos can be a challenge when nearly every restaurant on the planet is competing for the consumer’s…

Happy Pizza Day ... particularly you, Texas, Michigan

by S.A. Whitehead — Food Editor, Net World Media Group

Pizza Marketplace wishes you a Happy Pizza Day. And just for kicks, we thought we'd share a little list that Welcomemat Services sent our way about which…

Taco Bell TV spot puts breakfast on front burner

February 6, 2017

Taco Bell wants a bigger bite of the breakfast action, so it's pushing its dollar breakfast burrito in a new campaign that puts the brand strongly in the…

A&W promo taps into Academy Awards popularity

February 3, 2017

In 23 days, this year's Academy Awards will take place in Tinseltown, but A&W is using the annual movie-centric event to kick up a little stardust of its…

Jack in the Box's response to healthful-eating craze: bacon butter

February 2, 2017

Jack in the Box has an LTO that may just pull Homer Simpson's paunchy animated body right out of our television screens. ​

Big brands hoping to score with a variety of marketing tactics on Super Bowl Sunday

by S.A. Whitehead — Food Editor, Net World Media Group

Brands will fight for their piece of the pie on what the USDA describes as the  No. 2 food holiday of the year. Fifteen percent —  or about 48 million people …

Long John Silvers at war with itself

January 31, 2017

There is not a lot of competition in the QSR seafood race, but Long John Silver’s is apparently still in the mood for a rumble. It introduced a competition…

Snow, sweets and Super Bowl: February is a marketer's dream

by Seshu Madabushi — Founder & CEO, mKonnekt

From Super Bowl Sunday to Valentine’s Day Tuesday, February may be the dead of winter in the Northern hemisphere, but this second month of the year is still…

Whataburger debuts updated sauces, ketchups

January 30, 2017

Which condiment brand "makes everything taste better" has a fan wanting it to "run through my veins," and was called the "best on the planet?"

Pistons All-Star Drummond signs on as Halo brand ambassador

January 27, 2017

Halo Burger is partnering with Detroit Piston's All-Star Andre Drummond, who will serve as the brand's first spokesperson, according to a news release. Aside…

Seizing the media opp: Tricky, but potentially very rewarding

by S.A. Whitehead — Food Editor, Net World Media Group

Brand promotional opportunities are everywhere for the restaurant industry, and there may be no better examples of that than two national news events this week…

Carl's Jr. gives $60K to high school graduates

January 24, 2017

Sixty winning students will receive $1,000 to go to a college or vocational school of their choice thanks to Carl's Jr., according to a press release. The 18th…