Marketing News & Media
Yum! Brands' breaks fundraising record for hunger relief initiative
January 9, 2014
Yum! Brands' 2013 World Hunger Relief efforts raised a record-breaking $37 million in cash and food donations for the World Food Programme and other hunger…
read nowBaskin-Robbins earns TV ad campaign of the year
January 9, 2014
Ace Metrix released its annual list of brands that had the top TV ads of the year, based on Ace Scores within their respective categories. The top 20 brands…
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QSRs jump on creative agency carousel
by Alicia Kelso — Editor, QSRWeb.com
Burger King is just one of a handful of QSRs shifting its creative duties around so far this year.
read nowSonic adds salsa verde to breakfast options
January 8, 2014
Sonic Drive-In has introduced new limited-time breakfast offerings: the Salsa Verde Breakfast Burrito and the Salsa Verde Breakfast Toaster sandwich. Made with…
read nowLong John Silver's rolls out Dippin' Fish Strips
January 8, 2014
Long John Silver's has added Dippin' Fish Strips to the menu. The new, portable offering features the company's signature batter dipped fish, according to a…
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Sonic turns to technology to enhance personalized service
by Alicia Kelso — Editor, QSRWeb.com
A deep product pipeline has allowed the brand to better compete with fast casual restaurants, execs say.
read nowTim Hortons turns to hockey for latest marketing campaign
January 7, 2014
Tim Hortons is asking fans fill the stands of the Tim Hortons' virtual arena, and enter for a chance to "jump the boards" with NHL player Sidney Crosby.
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Gone in a Flash: Restaurant websites abandoning Adobe's platform
by Alicia Kelso — Editor, QSRWeb.com
Flash is not compatible with Apple products and is not ideal in Google searches.
read nowBaskin-Robbins introduces Movie Theater Popcorn flavor
January 6, 2014
Baskin-Robbins is celebrating awards show season with its new Flavor of the Month, Movie Theater Popcorn. This flavor features popcorn-flavored ice cream and…
read nowBurger King pushes customized coffee blend with new promo
January 6, 2014
Burger King is offering free small smooth roast Seattle's Best Coffee with the purchase of a breakfast sandwich now through Jan. 29. There are 18 breakfast…
read nowCalifornia McDonald's remodeled for LEED certification
January 3, 2014
McDonald's has re-opened a remodeled restaurant on Central Avenue in Chino, Calif. To celebrate the restaurant's grand opening, educators from three nearby…
read nowNY Dunkin' Donuts offers 99-cent promotion on iced drinks
January 3, 2014
Those in the Big Apple who aren't deterred by this week's snowy, cold weather can take advantage of Dunkin' Donuts' 99-cent iced coffee and iced tea deal…
read nowWhite castle unveils potato bacon chowder
January 3, 2014
Soup's on at White Castle. The chain sent an email to loyalty members Thursday introducing its new potato bacon chowder. The soup, according to the…
read nowConsumer Reports puts QSR food images under the microscope
January 3, 2014
A new report from Consumer Reports, slated to run in the February print edition, examines why quick-service food doesn't look the same in person as it does in…
read nowKFC wants consumers to 'rediscover the brand' via new marketing campaign
January 3, 2014
KFC has added a new version of its Boneless chicken using its signature Extra Crispy recipe. Extra Crispy Boneless will be available at KFC locations…
read nowEl Pollo Loco marks New Year's with 5 Meals Under 500 Calories Menu
December 31, 2013
El Pollo Loco has unveiled a new lineup of entrées, called the 5 Meals Under 500 Calories Menu. According to a news release, each entrée features under 50…
read nowWhataburger brings back Monterey Melt burger as permanent item
December 31, 2013
Whataburger's Monterey Melt burger, which was introduced earlier this year for a limited time, has returned to the menu and is now listed as an "All-Time…
read nowDel Taco rolls out lower-fat turkey tacos
December 31, 2013
Del Taco will launch turkey tacos on Jan. 2. According to a company news release, the introduction will mark the first time a Mexican QSR has offered ground…
read nowPopeyes introduces Bayou Buffalo Wicked Chicken
December 30, 2013
Popeyes Louisiana Kitchen has brought back a signature LTO with a kick. The new Bayou Buffalo Wicked Chicken features the flavor of Buffalo wings and is…
read nowTaco John's shifts marketing to snack menu
December 30, 2013
Taco John's today is launching a new marketing campaign to promote its TJ Baja Boneless Wings and Mexi Rolls. The campaign includes the tagline "Mex. Match.
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