Rita's Italian Ice introduces Red Velvet Cake flavor

April 9, 2012

Rita's Italian Ice has added Red Velvet Cake Cream Ice to its menu. This new rich and creamy Ice has all the flavor of red velvet cake and is a limited time…

Study reveals how QSRs can build loyalty among Hispanic consumers

On average, Hispanics visit QSRs more than 10 times in a 30-day period, while non-Hispanics visit about seven times per month.

Wendy's new tagline: 'Now that's better'

April 6, 2012

During Wendy's most recent earnings call last month, CEO Emil Brolick talked about how the company's next marketing campaign – succeeding the longstanding "You…

Subway to be featured on reality show about advertising pitches

April 6, 2012

Subway will be the featured company on AMC's unscripted series, "The Pitch," April 8 at 11 p.m. ET. The episode will chronicle the intensity top advertising…

Dairy Queen launches new national ad campaign

April 6, 2012

Dairy Queen has rolled out a new national television advertising campaign this month that depicts everyday people in real life situations, but with a…

Good Times begins restaurant remodeling effort

April 6, 2012

Same-store sales at Good Times Restaurants Inc. were up 7.9 percent in March, on top of last year's 8.6 percent increase. This marks the Colorado-based chain's…

Frozen yogurt chain jumps into the coffee space

by Alicia Kelso — Editor, QSRWeb.com

Fro.Zen.Yo spent a year developing proprietary Zombie Coffee.

RewardMe webinar to focus on driving consumer behavior

April 5, 2012

RewardMe and FastCasual.com are hosting the webinar, "How to use BIG DATA to influence customer behavior," on April 19 at 2 p.m.

Judge dismisses McDonald's Happy Meal lawsuit

April 5, 2012

A contentious year-and-a-half-long battle for McDonald's seems to be over for now. On April 4, a San Francisco judge tossed a lawsuit against the chain for…

TCBY's soft-serve Greek Fro-Yo launches today

April 5, 2012

TCBY's soft-serve Greek frozen yogurt is now available in stores nationwide.

Yogurt Mountain adds Kosher items for Passover

April 5, 2012

Yogurt Mountain LLC is offering two new specialty toppings to commemorate Passover -- Chocolate-covered Matzo and Coconut Macaroons.

Dairy Queen announces new menu items

April 5, 2012

The Dairy Queen system has announced new and re-introduced menu additions to complement the warmer spring weather.

Burger King rolls out healthier items in Latin America

April 5, 2012

Burger King has launched the BK Pasos Positivos program, a corporate responsibility program, in its Latin America and Caribbean restaurants.

McDonald's releases sustainability plans for London Olympics

April 4, 2012

McDonald's Corporation has announced its support of the London Organizing Committee of the Olympic and Paralympic Games' (LOCOG's) objective to deliver the…

Krispy Kreme teams up with Kyle Petty for fundraiser

April 4, 2012

Beginning April 5, Krispy Kreme US will once again team up with former NASCAR driver Kyle Petty and Victory Junction for the fourth annual Krispy Kreme Drive…

Cousins Subs launches program to spark franchise growth

April 4, 2012

To spark franchise growth, Wisconsin-based Cousins Subs has launched a new Founder's Program that will put nearly $100,000 back into the hands of franchisees…

5 ways mobile-based loyalty programs will grow your business

Mobile-based loyalty programs allow you to connect with your customers anytime through text messaging so you can send instant incentives, which can stimulate…

Three things you need to know about Facebook Timeline for brands

by Lisa DiVirgilio

The new layout allows brands to interact privately with customers and stay updated on page data.

Tasti D-Lite debuts new kid-friendly flavors

April 3, 2012

Tasti D-Lite has launched two new, kid-friendly flavors — bubble gum and cotton candy. Tasti's other flavors geared toward kids include marshmallow, S'mores…

Baskin-Robbins new iced beverage benefits food banks

April 3, 2012

Baskin-Robbins has introduced a new Iced Cappy Blast beverage in a nationwide effort to help Feeding America, a domestic hunger-relief charity, provide up to…