Play ball! Make local sports sponsorships work brand magic

by S.A. Whitehead — Food Editor, Net World Media Group

Sports sponsorships hold big, positive benefits for restaurants at the local level, by connecting with customers in a fun, upbeat and even passionate level.

KFC: Brand is getting kinda 'spacey'

June 14, 2017

The air gets pretty thin 28 miles up, so you'll excuse KFC if they seem a little "spaced out" as they prepare to send their brand name and their Zinger chicken…

El Pollo Loco debuts new look, LTO

June 13, 2017

El Pollo Loco opened a store this week in Arizona while also debuting an LTO nationwide, a news release said. The new store on East Shea Boulevard in…

Infographic: How online reviews can make or break your brand

Research quantifies the impact online customer reviews have on business performance. The reviews play a bigger role in the selection of restaurants than…

From venison to pork belly to liger shakes: Is Arby's the trendiest QSR?

As further proof that any restaurateur today needs also to be a bit of a pop culture freak, Arby's joined the so-called "unicorn food" trend this week with its…

NetWaiter adds Google Connect

June 9, 2017

Restaurants can share their menus, hours, delivery details and other information thanks to the new Google Connect feature through NetWaiter that allows menus…

Altogether America: 'Thanks Golden State for the free taco'

June 9, 2017

Taco Bell is again gaining marketing value through the successes of sports with their Steal a Game, Steal a Taco promotion.

'Order in': Grubhub acquires Foodler

June 9, 2017

Grubhub said today it is acquiring one of North America's biggest independent online food-ordering services, Foodler, in an all-cash transaction, a news…

KFC brand name pulled into coverage of London terror attack

June 8, 2017

KFC's name has gotten pulled into the news coverage of the investigation around the three men authorities think killed eight people and injured many more at…

Nestle Tollhouse Cafe by Chip puts 3 execs in new roles

June 7, 2017

Nestlé Toll House Café by Chip today announced the appointment of Kendra Shier as vice president of operations and marketing, The 27-year restaurant industry…

Restaurants realizing critical need for mobile payments and loyalty

by Will Hernandez — Editor, NetWorld Media Group

If you want to get an idea about how important it's become for restaurants to have a sound mobile strategy in 2017, the large crowd that gathered to listen to…

White Castle cordially invites world to 'Royal Wedding'

June 5, 2017

In terms of sheer kitsch, few cities approach the level Las Vegas achieves every day, and White Castle is hoping to capitalize on that notoriety with its Royal…

Krystal wakes up for summer sunny side up

May 31, 2017

Krystal is adding emphasis to its breakfast offerings this summer with a three-egg breakfast LTO for $3.99, served with a choice of sausage or bacon as well as…

Former Panera, Long John's marketing leader named Lion’s Choice CEO

May 30, 2017

A former senior marketing leader at Panera and Long John Silver's is taking over the corner office at St. Louis-based QSR, Lion's Choice, a news release said.

Live webinar shows operators how to help diners 'see right through you' in the transparency age

May 30, 2017

Today's diners will not settle for anything akin to "mystery meat" or other food that smacks of artificial ingredients. They expect simplified ingredients and…

A gamut of great ways to make diners 'swoon' in June

by Seshu Madabushi — Founder & CEO, mKonnekt

If your brand's list of great things to celebrate, promote and connect with the community ends at Father's Day for the month of June, we've got a few surprises…

Buttermilk cod swims in to Long John Silver's

May 25, 2017

Long John Silver's has added a "downhome-style" LTO for the summer — a homestyle buttermilk cod, a news release said. 

Food Online Ordering Systems integrates with Epson's printer for online ordering solution, including self-order kiosk

May 23, 2017

Food Online Ordering Systems, a provider of custom, in-house online ordering solutions for restaurants, has certified Epson America, Inc.'s latest product…

Paytronix report examines how to draw less frequent guests into loyalty program

May 22, 2017

Paytronix Systems Inc. has released a report that examines key metrics on guest loyalty programs. The report found that the majority of new members that join a…

[WEBINAR] 7 Keys to Delivery Profit

Delivery performance can make or break a restaurant’s profit margin. Delivery is a critical part of the business in more than 80 percent of new restaurant…

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