5 last-minute ways to make the most of Halloween at your restaurant

If you're reading this article, your Halloween plans are probably late in coming together. Don’t sweat it. Embrace the festive spirit and bring guests through…

Subway BOGO promo helps feed hungry

October 24, 2016

It's not everyday that you get the chance to do something good for others while doing something very good for yourself, but Subway is making that possible for…

Shaq now owns Krispy Kreme franchise

by S.A. Whitehead — Food Editor, Net World Media Group

Fifteen-time NBA All-Star Shaquille O'Neal and Krispy Kreme doughnuts: When you think about it, they are a match made in heaven. And fittingly perhaps, now…

White Castle dials up slider’s status via YouTube video series

October 21, 2016

White Castle is clearly going all in for the QSR trend toward higher-end menu items by partnering with a food and travel network and the FoodBeast site on a…

Del Taco enjoys strong Q3 sales growth

October 20, 2016

Del Taco Restaurants is celebrating its twelfth consecutive quarter of positive same store sales boasting a jump of 6.7 percent.

5 prep steps to maximize holiday restaurant business

by Seshu Madabushi — Founder & CEO, mKonnekt

Don’t look now, but the holiday season has, in the view of many, already started. For retailers, this is cash-or-crash time. For restaurant operators, this…

7 ways to "Wow" your customer base

Brands often over-think the process when they’re attempting to come up with great ways to "surprise and delight" their customers. It doesn't have to be…

Fast Casual Summit: Why being different is better for your brand

by S.A. Whitehead — Food Editor, Net World Media Group

A restaurant's differences are its keys to greater value and desirability, says branding guru Sally Hogshead, CEO and founder of Fascinate.

How do millennials love thee? Let 'em count the ways

by Seshu Madabushi — Founder & CEO, mKonnekt

Millennials are a prime focal group for targeted marketing, a relatively untapped approach that marketers are slowly lining up to use for this age demographic.

Taco Bell hopes Taco Day is music to fans' ears

October 4, 2016

Leave it to the folks at Yum Brands to take today’s National Taco Day to a new level of absurdity. After all, this is the same parent brand that gave the world…

Burger 21 fights breast cancer in October

October 3, 2016

Burger 21 is working to vanquish breast cancer by quenching our thirst this October, according to a press release. With every purchase this month of a fountain…

Free books and fire truck-delivered pizza: Two pizza powerhouses show benefits of cause-based campaigns

by S.A. Whitehead — Food Editor, Net World Media Group

Mega-chain pizza brands, Domino's and Pizza Hut, are pulling out all the stops this fall to show the world how the Big Pie Guys and Gals do marketing with a…

Quizno's lures customers to download new app with free sub

October 3, 2016

Quiznos is offering customers who download its new Toasty Points app a free four-inch sub, with any purchase. The new app-based loyalty program rewards guest…

The science of segmentation helps Wienerschnitzel to 6 straight years growth

by S.A. Whitehead — Food Editor, Net World Media Group

When leadership and frontline staff at Wienerschnitzel say "Hot Dog!" this fall, they're probably not just referring to their menu. That's because the 330-unit…

Starbird wings it and raises $5 mil

September 29, 2016

Starbird, a premium fast food concept, raised nearly $5 million during its second round of funding, according to a company press release. The group of…

Giardino Gourmet Salads celebrates 12th birthday

September 27, 2016

Giardino Gourmet Salads will celebrate its twelfth birthday Oct. 18 by giving a $5-off coupon to all customers who purchase a salad, wrap or grain bowl. The…

DQ LTO gives customers all-day value meal

September 27, 2016

Dairy Queen customers  like the chain's $5 lunch value meal and have filled the brand's social media venues with requests to make the offering available all…

Hot Dog on a Stick 'sticks it' to customers this Halloween

September 26, 2016

Hot Dog on a Stick knows its customers want their dogs fast. That’s why the chain today begins an online order-ahead service, as well as a fall-related…

Bruster's scoops up 15 new locations during record sales

September 22, 2016

Bruster’s Real Ice Cream is opening 15 new locations in a period of exceedingly rapid growth and sales, according to a news release. The chain is reporting 1…

RetailMeNot's latest marketing approach is one restaurateurs might want to consider

by S.A. Whitehead — Food Editor, Net World Media Group

RetailMeNot is taking an interesting approach to product promotion that restaurateurs might not only find fun to review, but might also consider for…