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Features

Subway's mobile payments adoption a 'market signaling event'

Mobile payment is just one piece of the puzzle; mobile marketing is how brands stand out. 

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Burger King CFO: QSRs will need digital ordering platforms sooner than later

by Alicia Kelso — Editor, QSRWeb.com

All expenses at BK are examined line by line, person by person, for a discipline that has led to more efficiency.

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Hands-on management needed as hourly workforce ages

by Alicia Kelso — Editor, QSRWeb.com

To attract the top talent, you need to show them the career path, responsibility and a quality of life.

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Popeyes' president: The most successful brands focus on people development

by Alicia Kelso — Editor, QSRWeb.com

No matter how good a product tastes, if you don't have a good operations process, it's not going to work, exec says.

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Speed of service a priority for McDonald's in 2014

The company will focus investments on operational efficiencies, training initiatives and restaurant remodels.

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Push marketing that turns people on, not off

Treating push marketing the way you handle TV and radio advertising will not work.

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CEO: Loyalty, brand engagement trends behind EMN8's rebrand

by Alicia Kelso — Editor, QSRWeb.com

A loyalty solution helps marketers have a 'real view' of customers' behavior, and allows them to engage more.

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Poultry, pork costs expected to fall in 2014

Relief in beef costs isn't expected until mid-2015; but coffee, cheese and wheat will all fall in the New Year.

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Subway franchisees explore off-site business via mPOS platform

by Alicia Kelso — Editor, QSRWeb.com

The pay-at-location functionality has franchisees using the solution at community events and for catering.

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2014 predictions: Will the Paleo diet be the next gluten-free?

by Alicia Kelso — Editor, QSRWeb.com

Wise operators check out farmers' markets, night markets and truck rodeos to see what's selling.

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Tim Hortons prioritizes speed of service, simplicity

by Alicia Kelso — Editor, QSRWeb.com

The chain is testing beverage express restaurants in select urban locations to benefit guests who just want coffee.

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Wendy's marketing efforts boost brand awareness

by Alicia Kelso — Editor, QSRWeb.com

The brand's 'Red' campaign is resonating with Millennials and communicating new, premium offerings effectively.

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11 essential components of a social media strategy

Completely integrate social media into your company's crisis management plan.

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How to weather proof a frozen dessert concept

by Alicia Kelso — Editor, QSRWeb.com

From marketing shifts to menu tests, some brands are working to curb the dramatic sales cut during winter.

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QSRs step up menu rollouts in October

by Alicia Kelso — Editor, QSRWeb.com

Bread, spicy flavor profiles and sweets took over the spotlight last month.

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7 ways your restaurant's website boosts your bottom line

Add keywords to reflect your niche; this attracts new people to your restaurant through generic searches.

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Value meal visits up 6 percent in the past year

Deal-related traffic is keeping the industry from registering traffic losses.

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Developing menus with Millennials in mind

Watch the video to learn what Millennials expect from restaurants.

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Why the oven may be your most important purchase

by Cherryh Cansler — Editor, FastCasual.com

COO of Cooking Solutions discusses oven innovation at the recent Fast Casual Executive Summit in New Orleans.

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Equipment launch creates fro-yo opportunity for c-stores

by Alicia Kelso — Editor, QSRWeb.com

C-store operators are upping their foodservice offerings, and fro-yo has high margins and minimal maintenance.

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